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Publisher's Summary

Make Rick Pitino your personal coach and achieve more than you ever thought possible.

For Rick Pitino, the first coach to bring teams from three different schools to the Final Four, success isn’t about shortcuts. Pitino’s secret - and the reason he has become both a great coach and one of the most sought-after motivational speakers in the nation - is his strategy of overachievement.  

Now, in Success Is a Choice, he takes the same proven methods that have earned him and his teams legendary status and gives you a 10-step plan of attack that will help you become a winner at anything you set your mind to:

  • Build your self-esteem 
  • Set demanding goals 
  • Always be positive 
  • Establish good habits 
  • Master the art of communication 
  • Learn from good role models 
  • Thrive on pressure 
  • Be ferociously persistent 
  • Learn from adversity 
  • Survive your own success 

An inspiring program that is as fun to read as it is practical, Success Is a Choice can make the difference between achievement and failure in your own life.

"So much more than another Armani suit, Pitino has done a job of psychology and salesmanship that should serve as a how-to manual for his profession." (Chicago Sun-Times)

"Pitino’s track record is extraordinary.... his personal style is also winning." (Time)

©1997 Rick Pitino (P)1997 Random House Audio

Critic Reviews

"Pitino maintains a straightforward, bottom-line approach to reach his audience. The listener becomes captivated by his anecdotes....Pitino is a born leader and motivator. His frank discussions are full of wit, practicality, and sarcasm....All of these simple yet clever philosophies can be applied to real life in any field." (AudioFile)

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What listeners say about Success Is a Choice

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Awesome message & example of what's possible!

Loved it! I'm not a Kentucky or Louisville fan, but just became a Rick Pitino fan. What a great message. Really enjoyed the Audible experience.

1 person found this helpful

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Hard work pays off

Pitino's book is a simple to understand process of achieving higher goals.
I recomand it to athletes and business professionals.

1 person found this helpful

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A Mindset must

This book gives details for an awesome Mindset. Listen to it, you won't regret it.

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Top 3 Favorite Book Ever

I read/listened to this book when I was 20 and it has stuck with me ever since. Anyone needing a boost or a reset back to basics should get this book. It's easy to see why Coach Pitino has had the success he has had professionally!

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insiping

great story and key steps to success that anyone can apply in life.(not just sports)

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Great Book!!! Applies to everyday living.

Would you consider the audio edition of Success Is a Choice to be better than the print version?

N/A

What was one of the most memorable moments of Success Is a Choice?

Love the life lessons

What does Rick Pitino bring to the story that you wouldn’t experience if you just read the book?

Rick Pitino's voice is great

What did you learn from Success Is a Choice that you would use in your daily life?

Everything

Any additional comments?

I will keep this in my audible library for a long time.

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No Bull!

Rick Pitino doesn't mess around. He gets to the point. No sugar coating. Hard truth

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Must Hear

Would you recommend this audiobook to a friend? If so, why?

Even though I have heard a lot of what has been said in the audio it was good to hear it, again.

What did you like best about this story?

He related some examples to his point.

Which scene was your favorite?

Mashburn Story

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  • User
  • 09-09-18

Enjoyable and beneficial

Enjoyable. I'm definitely better off and geared up to achieve my personal goals. I recommend