The Pubcast with Jon Loomer Podcast Por Jon Loomer arte de portada

The Pubcast with Jon Loomer

The Pubcast with Jon Loomer

De: Jon Loomer
Escúchala gratis

Facebook ads news, strategies, and discussion in a quick 5-10 minute "Shot" format. Started in 2013, full Pubcast was originally an interview format where Jon and his guest discussed business topics over a beer. The format change, but the name has endured. Pop a bottle...2012-25 Economía Gestión y Liderazgo Liderazgo Marketing Marketing y Ventas
Episodios
  • Incremental Attribution Explained

    Incremental Attribution Explained
    Sep 10 2025

    Meta now offers two types of attribution: standard and incremental. With machine learning models predicting which conversions were actually caused by your ads, this sounds great in theory. Jon explains what incremental attribution really means and whether you should actually use it for optimization.
    Más Menos
    7 m
  • Creative Diversification Is the New Targeting

    Creative Diversification Is the New Targeting
    Sep 3 2025

    Meta keeps talking about "creative diversification" as the new key to advertising success, replacing the old focus on targeting. Jon breaks down what this actually means with Andromeda's launch and why you need to abandon the 6-ad limit mindset for something much bigger.
    Más Menos
    7 m
  • Why Aren't People Acting on Your Ads?

    Why Aren't People Acting on Your Ads?
    Aug 27 2025

    When ads aren't working, most advertisers blame Meta or obsess over targeting and placements. But there's one fundamental question they never ask. Jon explains why this single question changes everything and where you should actually focus your energy.
    Más Menos
    6 m
Todas las estrellas
Más relevante
When I think of Jon I think of a wise owl. I have been in digital marketing since 2009 and of all the marketing experts I have learned from, he is one of only a few who have been faithful to their topic. He is the first person I think of when I have a Facebook problem to solve... because he has answers. He is patient and objective. He just says it like it is. When Facebook changes the algorithm, he is the first person that I hear it from. When something new begins to work, he is the first person I hear it from. When something stops working, he is the first person I hear it from. And if I could only pick one of his free content sources, I would pick the Pubcast. It is like a mini masterclass on whatever the topic is. More wisdom packed in than meets the eye.

Wise Owl

Se ha producido un error. Vuelve a intentarlo dentro de unos minutos.