The Pubcast with Jon Loomer Podcast Por Jon Loomer arte de portada

The Pubcast with Jon Loomer

The Pubcast with Jon Loomer

De: Jon Loomer
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Facebook ads news, strategies, and discussion in a quick 5-10 minute "Shot" format. Started in 2013, full Pubcast was originally an interview format where Jon and his guest discussed business topics over a beer. The format change, but the name has endured. Pop a bottle...2012-25 Economía Gestión y Liderazgo Liderazgo Marketing Marketing y Ventas
Episodios
  • The Learning Phase Is Just a Label

    The Learning Phase Is Just a Label
    Oct 15 2025

    Adding a new ad is supposed to restart the learning phase, but Jon discovered it doesn't always happen. This revelation has him rethinking everything about what the learning phase actually means and why advertisers fear it unnecessarily.
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    7 m
  • Avoid the Bottomless Pit of Despair

    Avoid the Bottomless Pit of Despair
    Oct 8 2025

    Social media is full of advertisers blaming Meta when their results tank, creating what Jon calls the "bottomless pit of despair." They try every tactic and strategy except examining the things that actually matter. Jon explains how to escape this pit and what you should focus on instead.
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    9 m
  • When Does Remarketing Actually Make Sense?

    When Does Remarketing Actually Make Sense?
    Oct 1 2025

    Remarketing used to be 90% of Jon's budget, but it's mostly unnecessary now. However, there's one very specific business model where remarketing still makes perfect sense. Jon explains this exception and exactly how to set it up without falling into the usual remarketing traps.
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    9 m
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When I think of Jon I think of a wise owl. I have been in digital marketing since 2009 and of all the marketing experts I have learned from, he is one of only a few who have been faithful to their topic. He is the first person I think of when I have a Facebook problem to solve... because he has answers. He is patient and objective. He just says it like it is. When Facebook changes the algorithm, he is the first person that I hear it from. When something new begins to work, he is the first person I hear it from. When something stops working, he is the first person I hear it from. And if I could only pick one of his free content sources, I would pick the Pubcast. It is like a mini masterclass on whatever the topic is. More wisdom packed in than meets the eye.

Wise Owl

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