Social Media Marketing Workbook: 2026 Edition - How to Use Social Media for Business

De: Jason McDonald Ph.D.

Narrado por: Michael Goodrick

Social Media Marketing 2025 Edition.

NOTE: Use this edition only if assigned in a college course. Otherwise, please search for the 2026 edition.

Learn social media marketing in plain English, step by step. Buy the workbook used at Stanford Continuing Studies to teach social media marketing for business.

2025 Updated Edition – Fully updated content, including a new chapter on "Marketing Basics," continued analysis of TikTok, and revisions covering LinkedIn, Facebook, and other major platforms.

Read the Reviews – Compare the real reviews of this book to those of other social media marketing books.

Learn to Market Your Business – Get practical guidance on marketing your business across Facebook, LinkedIn, Instagram, YouTube, Twitter, Pinterest, and other major platforms.

Watch the Videos – Access step-by-step companion videos that show you exactly how to execute your social media marketing strategy.

Use the Worksheets – Download worksheets that guide you step by step toward social media success.

Access Free Tools – Get the companion Marketing Almanac, packed with hundreds of free tools for social media marketing.

The #1 Bestselling Workbook on Social Media Marketing for Business

Jason McDonald – Written by a successful practitioner of social media marketing. You can find Jason on YouTube or download his free Marketing Almanac.

Stanford University – Used by Dr. McDonald in his courses, both online and on campus, at Stanford University's Continuing Studies program.

Got Questions? – Just search for "Jason McDonald" and send a quick email or make a call.

The author, Jason McDonald, has taught thousands of students in the San Francisco Bay Area, including through Stanford Continuing Studies, as well as online.

©2025 Jason McDonald (P)2025 Jason McDonald

A Perfect Introduction to Social Media Marketing

If you are looking to create a social media strategy for your business, but don't know where to start, this is a great book to teach you. The author, Jason McDonald, writes in a simple yet effective way that is easy to understand. The book dives into every major social media platform and provides great resources for learning to market on each one individually. Regardless of whether you are running a local pizza business or are starting the next big eCommerce site, the marketing strategies in this book will certainly help you grow your business. Highly Recommended.

Annoying liks

The great audiobook for a person who is not familiar with SMM at all.
But if you want to receive some deeper information for Social Madie you should consider another book.

Most of all I was annoyed by links.

Must have every year.

"Social Media Marketing Workbook 2023", penned by Jason McDonald, an accomplished social media marketer, PhD, and faculty at Stanford Continuing Studies, is an enlightening listen. Admirably up-to-date for 2023, it introduces brand-new insights into TikTok and revisits other crucial platforms like Facebook, LinkedIn, YouTube, Instagram, Twitter, and Pinterest.

The audiobook brilliantly transforms the realm of social media marketing into plain English, offering lucid, step-by-step guidelines accompanied by worksheets, videos, and complimentary tools. These resources collectively aid in planning, refining, creating, and gauging your social media campaigns with finesse.

One potent feature is the clever use of a party analogy, allowing you to envision ways to engross your audience and cultivate your brand within the digital environment. Experts in both organic and paid strategies will find fresh insights here, along with the advantageous overlap of social media, SEO, and online ads.

Reflecting a plethora of affirmative reviews, Social Media Marketing Workbook 2023 stands as an invaluable resource for those desiring an efficient, comprehensive guide to enhancing their business through social media marketing. It's a worthwhile investment in your marketing skills development plan for 2023.

Good So Far

Its okay its hard to finish. Alot of information that coulb be made more attention getting. Lose interest on some parts. But good and informative.

He doesn’t miss a detail!

Absolutely grateful for this thorough explanation of social media for businesses. Each platform is explained in detail along with great strategies. Highly recommend!