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Publisher's Summary

This program is read by the author.

Ideas are everywhere, but those with the greatest problem-solving, business-transforming, and life-changing potential are often hard to identify. Even when we recognize good ideas, applying them to everyday obstacles - whether in the workplace, our homes, or our civic institutions - can seem insurmountable. According to Matthew Syed, it doesn't have to be this way.

In Rebel Ideas, Syed argues that our brainpower as individuals isn't enough. To tackle problems from climate change to economic decline, we'll need to employ the power of "cognitive diversity". Drawing on psychology, genetics, and beyond, Syed uses real-world scenarios including the failings of the CIA before 9/11 and a communication disaster at the peak of Mount Everest to introduce us to the true power of thinking differently.

Rebel Ideas will strengthen any kind of team, while including advice on how, as individuals, we can embrace the potential of an "outsider mind-set" as our greatest asset.

Matthew Syed is the Sunday Times best-selling author of Black Box Thinking, Bounce, and The Greatest. He writes an award-winning newspaper column in The Times and is the host of the hugely successful BBC podcast Flintoff, Savage and the Ping Pong Guy.

A Macmillan Audio production from Flatiron Books

PLEASE NOTE: When you purchase this title, the accompanying PDF will be available in your Audible Library along with the audio.

©2021 Matthew Syed (P)2021 Macmillan Audio

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great insight into diversity

great insight into the diversity conundrum where two political sides fight. the author disregards the fight and provides anecdotal proof along with scientific analysis. I believe all corporations and agencies should read

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eye opening!

loved the ways this book helped shape my views on problem solving and teamwork thats been obviously in front of me for years but put it in a very understandable format

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Some worthwhile nuggets. Mostly a compilation

It's been hit-or-miss for me with Syed's books previous to this one (I loved Black Box Thinking!), but this one was a partial hit - so neither hit nor miss. It's mostly a compilation of popular works from others, extended and further interpreted by Syed to say more than the original works (with ample credit always given for the originators, or at least the modern-day popularizers). Overall I think this book is worthwhile because of the importance of the main thesis - diversity is crucial in many areas of society, technology, science, etc. - and because of Syed's extensions, a few of which I considered to be non-trivial and borderline profound.