On this episode of The Project Endure Podcast, Joe Rinaldi sits down with Steve Blake — real estate broker, business owner, father, and endurance athlete — for a deeply personal and grounded conversation about responsibility, perspective, and showing up when life demands more of you than you feel ready for. Steve shares his journey of stepping into leadership of his family's real estate business after the loss of his father to pancreatic cancer, describing the experience as a true "trial by fire" that tested his resilience and character. He opens up about raising two children with special needs, including his son Freddie, who has a rare genetic condition, and his daughter Amelia, who was born profoundly deaf, and how those experiences reshaped his priorities, patience, and outlook on life. Joe and Steve explore the concept of control, discussing how fatherhood helped Steve focus on his attitude and effort rather than outcomes, and why consistency matters more than perfection in both fitness and life. The conversation also dives into endurance through sport, including Steve's journey to completing a sub-5-hour 70.3 triathlon and his pursuit of a full Ironman, as well as the parallels between training, business, and long-term growth. From grief and growth to discipline, perspective, and embracing life's unexpected path, this episode is a powerful reminder that endurance is built by continuing to move forward, even when the weight feels heavy. Give this episode a listen as we dive deep into Steve's life and learn about what persistence, perspective, and endurance mean to him.

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On this episode of The Project Endure Podcast, Joe Rinaldi sits down with Mark Lattanzi — adventure racer, navigation expert, and endurance athlete — for a deeply reflective conversation about resilience, problem-solving, and navigating life's inevitable "squiggly lines." Mark shares insights from more than 25 years in adventure racing, including his experiences in extreme events like the Marathon des Sables and the Barkley Marathons, and the mindset required to keep moving forward when conditions become unpredictable and unforgiving. He opens up about a recent shoulder injury after a fall on ice, the physical and mental challenges of multi-day expedition racing, and why the ability to accept reality and adapt quickly often matters more than raw fitness. Joe and Mark explore the parallels between endurance sports and life, including Mark's candid reflection on his divorce — the hardest thing he has faced — and how rebuilding self-confidence required patience, perspective, and time. The conversation also dives into the brutal lessons of the Patagonian Expedition Race, the unique navigation demands of adventure racing, and the mental resilience needed to tackle events that most people would never attempt. From breaking massive challenges into manageable steps to finding joy in the process rather than the outcome, this episode is a powerful reminder that endurance is built through presence, adaptability, and the willingness to keep solving the problem in front of you. Give this episode a listen as we dive deep into Mark's life and learn about what persistence, perspective, and endurance mean to him.

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On this episode of The Project Endure Podcast, Joe Rinaldi sits down with Adam Burns — endurance athlete, ultra-runner, and mental health advocate — for a powerful conversation about hope, discipline, and choosing meaning in the midst of struggle. Adam shares his journey from using fitness as a way to cope with bullying, depression, and anxiety, to completing an Ironman becoming the fastest person to ever run across the state of Utah. He opens up about his lifelong battle with depression, suicidal ideation, and the pressure of high achievement, and how running became both a lifeline and a tool for self-discovery. Joe and Adam explore the role of discipline in building resilience, the importance of grace when standards feel crushing, and the influence of family, faith, and community in enduring hard seasons. The conversation also dives into Adam's record-breaking 9-day, 8-hour run across Utah to raise awareness for suicide prevention, the brutal terrain and headwinds he faced, and the unwavering support of his crew that helped him keep moving forward. From surrounding yourself with people who challenge you to grow, to embracing discomfort in pursuit of something meaningful, this episode is a profound reminder that endurance is not about avoiding pain, but learning to live with purpose through it. Give this episode a listen as we dive deep into Adam's life and learn about what persistence, perspective, and endurance mean to him.

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On this episode of The Project Endure Podcast, Joe Rinaldi sits down with Roni Glassman — physical therapist, clinic owner, content creator, and new mom — for an honest and energizing conversation about authenticity, resilience, and choosing a path that actually fits who you are. Roni shares her journey from physical therapy school to working in a traditional clinic, and eventually stepping into entrepreneurship by opening a cash-based PT practice in Chattanooga, Tennessee, including the doubts, risks, and defining moments that pushed her to bet on herself. She opens up about building "Rehab with Roni" on social media, learning to let her real personality shine online, and why authenticity matters more than approval in a world that rewards perfection. Joe and Roni explore personal experiences with disordered eating, the role of control and structure during difficult seasons, and how awareness and honesty became turning points in their healing journeys. The conversation also dives into career alignment, leaving systems that don't prioritize listening or connection, and the challenges of starting something new before feeling ready. From optimism and resilience to parenthood, presence, and finding joy in movement, this episode is a powerful reminder that endurance isn't about grinding through discomfort, but staying true to yourself while navigating change. Give this episode a listen as we dive deep into Roni's life and learn about what persistence, perspective, and endurance mean to her.

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On this episode of The Project Endure Podcast, Joe Rinaldi sits down with Pete Hixson — former pastor, business coach, speaker, and nonprofit founder — for a thoughtful and faith-centered conversation about calling, trust, and what it looks like to stay on mission when life takes a unexpected turns. Pete opens up about his transition after 20 years as a pastor, including the internal struggle of charging for his work and wrestling with whether he was walking away from his calling, ultimately realizing that ministry extends far beyond a job title and into everyday obedience and relationships. He shares the deeply personal journey of raising his daughter Hope, who was born with cerebral palsy, the moment he learned to fully trust God with her future, and how that experience shaped his family's faith and purpose. Joe and Pete explore themes of trust in seasons of doubt, reflecting on how faith is built through lived experience rather than certainty, and why remembering past moments of God's presence matters when clarity feels absent. The conversation also dives into entrepreneurship, endurance, and mission-driven work, including the founding of Beyond Communities, a nonprofit focused on housing and support for individuals with disabilities, and the perseverance required to keep moving forward amid setbacks. From surrender and mindset to leadership, legacy, and answering the door when hardship knocks, this episode is a powerful reminder that endurance is found in daily choices, faithfulness, and staying focused on what truly matters. Give this episode a listen as we dive deep into Pete's life and learn about what persistence, perspective, and endurance mean to him.

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On this episode of The Project Endure Podcast, Joe Rinaldi sits down with Chris Koch — adaptive athlete, motivational speaker, and marathoner from western Canada — for an inspiring and perspective-shifting conversation about resilience, gratitude, and redefining what endurance really means. Chris shares his journey competing in major marathons like New York and Philadelphia using a skateboard and his partial leg, the physical toll it takes and the powerful encouragement he draws from the crowds along the course. He opens up about growing up with a disability, learning independence one challenge at a time, and why his physical condition has never been the hardest part of his life. Joe and Chris explore the role of mindset and humor in moving from a victim mindset to one rooted in acceptance and optimism, including the small moments and people that provide "second winds" when things get difficult. The conversation also dives into comparison, problem-solving, and focusing energy on what can be controlled, as well as how movement is a powerful tool for managing stress and finding freedom. From farming roots and early independence to travel, kindness, and showing up with a smile, this episode is a powerful reminder that endurance isn't about avoiding hardship, but choosing how you respond to it. Give this episode a listen as we dive deep into Chris' life and learn about what persistence, perspective, and endurance mean to him.

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On this episode of The Project Endure Podcast, Joe Rinaldi sits down with Sim Williams — endurance athlete, former boxer, Army veteran, husband, and father — for a deeply reflective conversation about loss, legacy, and the quiet strength required to keep going when life gets hard. Sim opens up about the personal losses that shaped his recent endurance pursuits, including his grandmother's battle with colon cancer and the sudden passing of his dog, Maverick, and how those experiences fueled his motivation during the 24 Hours of Stairs challenge. He shares how grief, responsibility, and love for his family helped him access a deeper level of mental resilience. Joe and Sim explore the lasting impact of mentors, with Sim reflecting on his grandmother's influence on his early fitness habits, faith, and values, and the idea that people live on through the way they shape us. The conversation also dives into identity, feeling like an imposter, and authenticity in a saturated fitness world, as well as the hardest decision Sim made on purpose—walking away from competitive boxing—and how that choice led him through military service, marriage, and eventually endurance running. From marriage and partnership to mental toughness and perseverance, this episode is an honest reminder that endurance is built not just through physical effort, but through purpose, connection, and the willingness to keep showing up. Give this episode a listen as we dive deep into Sim's life and learn about what persistence, perspective and endurance mean to him.

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On this episode of The Project Endure Podcast, Joe Rinaldi sits down to reflect on lessons from this past year in order to add as much value as possible as we enter 2026. This is one of those episodes that you might want to listen to more than once. Consider this a software update for the soul as we pursue growth in the new year. Give this episode a listen, take some notes and lean into the things you might not want to hear.

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2026 PE Event: tickets 🎟️

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