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Publisher's Summary

Conventional product development focuses on the solution. Empathy is a mindset that focuses on people, helping you to understand their thinking patterns and perspectives. Practical Empathy will show you how to gather and compare these patterns to make better decisions, improve your strategy, and collaborate successfully.

©2015 Rosenfeld Media (P)2016 Indi Young

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Review

The book started very strong and then went in details at the end. It would be nice if for example the writer would have spoken more about examples on how to discover reasons in multiple types of situations.

But overall it is a good introduction book to empathy.

1 of 1 people found this review helpful