Outthink the Competition

How a New Generation of Strategists Sees Options Others Ignore

De: Kaihan Krippendorff

Narrado por: Mark Ashby

A Fast Company blogger and former McKinsey consultant profiles the next-generation business strategists: the "Outthinkers".

"Outthinkers" are entrepreneurs and corporate leaders with a new playbook. They see opportunities others ignore, challenge dogma others accept as truth, rally resources others cannot influence, and unleash new strategies that disrupt their markets. Outthink the Competition proves that business competition is undergoing a fundamental paradigm shift and that during such revolutions, outthinkers beat traditionalists.

Outthink the Competition presents stories of breakthrough companies like Apple, Google, Vistaprint, and Rosetta Stone whose stunning performances defy traditional explanation and will inspire listeners to outthink the competition. Core concepts in the audiobook include:

• Discover the eight dimensions of disruption
• Learn to play by the outthinker playbook
• Develop the five habits of the outthinker
• Implement the outthinker process

It's time to buck tradition in order to stay ahead. Outthink the competition and uncover opportunities hiding in plain sight.

PLEASE NOTE: When you purchase this title, the accompanying PDF will be available in your Audible Library along with the audio.

©2012 Kaihan Krippendorff (P)2012 Audible, Inc.