On Strategy Showcase Podcast Por Fergus O’Carroll arte de portada

On Strategy Showcase

On Strategy Showcase

De: Fergus O’Carroll
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Where marketers tell the stories behind the strategies that led to amazing campaigns.© 2026 On Strategy Showcase Economía Gestión Gestión y Liderazgo Liderazgo Marketing Marketing y Ventas
Episodios
  • Life in the Valley live from Uber in San Francisco

    Life in the Valley live from Uber in San Francisco
    Mar 29 2026

    Global marketing leaders from Uber, Airbnb, Coinbase and WestCap Private Equity join me for a conversation about the culture of marketing in the valley - all four came from an agency background. It's an honest, fascinating conversation. Thanks to Tracksuit, Ipsos and The Effies for supporting our live tour. You can also watch this episode on our YouTube channel or website.
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    49 m
  • How this Grand Effie winner fought generics and held its price premium

    How this Grand Effie winner fought generics and held its price premium
    Mar 22 2026

    In a category dominated by generics (60%) and fixated on ever-faster pain relief, Nurofen escaped the category's tropes with a message that connected with women in a deeper, more meaningful way. I'm joined by McCann London's CEO, Mel Arrow and Strategy Partner, Jocelyn Majors.

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    47 m
  • W+K and Trainline on turning your greatest weakness into opportunity

    W+K and Trainline on turning your greatest weakness into opportunity
    Mar 15 2026

    Trainline (a train ticket booking platform) is on a quest to own the journey, not just the ticket. W+K's CSO in Amsterdam, Nick Docherty and Trainline's VP Brand & Marketing, Jo McClintock, join me to share the thinking behind "The Way to Train."

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    42 m
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