• Non-Bullshit Innovation

  • Radical Ideas from the World’s Smartest Minds
  • By: David Rowan
  • Narrated by: David Rowan
  • Length: 14 hrs and 25 mins
  • 4.6 out of 5 stars (10 ratings)

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Non-Bullshit Innovation

By: David Rowan
Narrated by: David Rowan
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Publisher's summary

Random House presents the audiobook edition of Non-Bullshit Innovation, by David Rowan.

David Rowan travels the globe in search of the most exciting and pioneering start-ups building the future. He’s got to know the founders of WhatsApp, LinkedIn, Google, Spotify, Xiaomi, Didi, Nest, Twitter and countless other ambitious entrepreneurs disrupting businesses in almost every sector. And yet too often the companies they’re disrupting don’t get it. They think they can innovate through jargon: with talk of change agents and co-creation gurus, ideas portals and webinars, make-a-thons and hackfests, paradigm shifts and pilgrimages to Silicon Valley. It’s mostly pointless innovation theatre - corporate nonsense that has little to do with delivering real change. But during this quest he's also discovered some genuinely exciting and transformative approaches to innovation, often in places you might least expect. 

Get ready for:

  • The airline that rewards passengers for walking their dog
  • The bank that performs surgery
  • The country that’s an app store
  • And many more

Packed full of tips for anyone looking for radical ways to adapt and thrive in the digital age, this carefully curated selection of stories will reveal ideas for creating genuine innovation from some of the world’s most inspiring leaders.

©2019 David Rowan (P)2019 Random House Audiobooks

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