Modern Political Campaigns

How Professionalism, Technology, and Speed Have Revolutionized Elections

Modern Political Campaigns brings together academic research and practical experience to help understand how professionalism, technology, and speed have revolutionized elections, creating more voter-centric races for public office. Dr. Michael D. Cohen, a 30+ year veteran of working on, teaching, and writing about political campaigns, delivers a masterclass overview featuring a new chapter on how campaigns are using artificial intelligence and what it means for democracy. This second edition has been completely revised throughout to provide an up-to-date understanding of how candidates succeed.

©2021, 2025 The Rowman & Littlefield Publishing Group, Inc. (P)2025 Michael D. Cohen

Generational Political Talents united.

The practical information Michael Cohen brings from the grand strategy down to the granular details of how and where to enter the field of politics makes for an excellent listen. Host of the Politics PP podcast, Justin Robert Young was the ideal voice for content this insightful. Wishing him a quick recovery from homelessness.

Very informative

A super interesting look into campaigns. Also the narration was top tier. Justin should do more books.