KasiNomic Revolution

The Rise of African Informal Economies

By: GG Alcock

Narrated by: GG Alcock

Length: 7 hrs and 15 mins

Publisher's summary

Prepare for this new generation, prepare for the Afripolitan generation. A revolution is taking place in the great marketplaces of the informal sector, and it contains an unquantified scale and power as an economic engine and a way of life for the majority of our low-income populations. The KasiNomic Revolution may still be a murmur in the streets, a grassroots economic groundswell, but it is the future of African economic activity. 

Kasi is the South African term for the township - a teeming conurbation of homes and businesses, entertainment venues and social meeting places. GG Alcock uses the term KasiNomics to describe the informal sectors of Africa, whether they are in the township, a rural marketplace, at a taxi rank, or on a pavement in the shadow of skyscrapers. 

Brought up in a rural Zulu community, GG has learnt and shares the lessons of African culture, language, stick fighting, lifestyle, and tribal politics, along with shared poverty and community, which have prepared him for accessing the great informal marketplaces of Africa. GG Alcock is uniquely placed to uncover and share the extraordinary stories of kasi businesses in which they not only survive but excel, revealing a revolutionary entrepreneurship that is mostly invisible to the formal sector. 

KasiNomic Revolution is a story of kasi entrepreneurs on one side, on the other great corporate success stories and failures in the informal economy. KasiNomic Revolution is at once a business book and at the same time a deeply human book about the people and lives of rural and urban informal societies. 

KasiNomic Revolution is about the lessons of marketing, distribution, culture, and modernity in an informal African world.

©2018 GG Alcock (P)2020 GG Alcock

A wake up call for businesses not already operating in this market.

An extremely insightful look at a sector of the SA population that deserves improved access to affordable, value-drive products and services.

Sleepless

This book lingered in my thoughts long after I finished it. Tested my thought process and ideas. Changed how we train and mentor . A must read, especially if you are involved in Social development.

Brilliant

GG’s insights take me back to my roots. Thank you for beaming light on a forgotten sector that builds legacies and restores livelihoods.

So Insightful and Inspiring

Great book, lovely stories. A wonderful insight into the economic works in our townships. A must read of anyone doing business in Africa.

So enlightening

I really enjoyed this book. It reads like a story but is packed with amazing insights into an economy that for many of us living in South Africa is completely ignored. Lots of take-always from this book.

Amazing, worth every minute

This book gives you insight into multiple topic and leaves you hungry for: the zulu culture, the township economy, the rural economy, marketing and GG's life. Amazing narrative. Worth every minute.

Paradigm changing stuff

The book is phenomenal, it's completely change my view of the informal sector love it