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Publisher's Summary

The ideal book for the fashion entrepreneur looking to create the foundation for their HFC empire by starting an at-home business, Ian Leaf's Starting a HFC Business at Home outlines the principles and strategies necessary for creating a prominent HFC brand. With so many aspiring fashion experts looking to break into the industry without having to open an expensive storefront or deal with unnecessary overhead, Ian Leaf's unique perspective gives listeners the information needed to break into the competitive HFC industry in a big way. Ian Leaf also credits friend Ian Andrews for his help on this book.

With chapters dealing with the practical aspects of building a successful at-home business along with chapters detailing how to recognize burgeoning HFC trends, Leaf's book covers every possible angle when it comes to founding an HFC business from home. Listeners will surely benefit from the information regarding the best methods for securing funding and dealing with government red tape, and the chapters detailing how to recognize fraudulent behavior and HFC scams are particularly important for listeners who are relatively new to the HFC industry.

As the founder of a wildly successful at-home HFC business, Ian Leaf is an excellent source of information and offers a simple and straightforward account regarding the process of building a popular brand from scratch. Leaf's account makes it clear that a career in the HFC industry is a great deal of fun, but also emphasizes that a commitment to consistently quality work is absolutely necessary to achieve any level of HFC success. Through the use of examples from his own career along with well-known HFC issues, Leaf is clearly committed to ensuring his listeners are aware of all the potential pitfalls associated with what is often portrayed as a wholly glamorous industry.

©2016 Ian Leaf (P)2016 Ian Leaf

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