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Publisher's Summary

In the post-Christian context, public life has become markedly more secular and private life infinitely more diverse. Yet many Christians still rely on cookie-cutter approaches to evangelism and apologetics. Most of these methods assume that people are open to, interested in, and needy for spiritual insight when increasingly most people are not. The urgent need, then, is the capacity to persuade - to make a convincing case for the Gospel to people who are not interested in it.

In his magnum opus, Os Guinness offers a comprehensive presentation of the art and power of creative persuasion. Christians have often relied on proclaiming and preaching, protesting and picketing, but are strikingly weak in persuasion - the ability to talk to people who are closed to what is being said. Actual persuasion requires more than a one-size-fits-all approach. Guinness notes, "Jesus never spoke to two people the same way, and neither should we."

Following the tradition of Erasmus, Pascal, G. K. Chesterton, C. S. Lewis, Malcolm Muggeridge, and Peter Berger, Guinness demonstrates how apologetic persuasion requires both the rational and the imaginative. Persuasion is subversive, turning the tables on listeners' assumptions to surprise them with signals of transcendence and the credibility of the Gospel.

This book is the fruit of 40 years of thinking, honed in countless talks and discussions at many of the leading universities and intellectual centers of the world. Discover afresh the persuasive power of Christian witness from one of the leading apologists and thinkers of the era.

©2015 Os Guinness (P)2016 Blackstone Audio, Inc.

What members say

Average Customer Ratings

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Powerful and timely

Insightful in so many ways. You won't be disappointed. I highly recommend it for anyone wanting to know why much of our evangelism and apologetics might be ineffective.

10 of 11 people found this review helpful

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Different voices?

I was really looking forward to getting deep into this topic but right from the start this audio book seemed replete with distractions.

The reading of the text was clear and understandable however, when ever a quotation involved someone of a particular national heritage the narrator would switch between a multitude of dialects. On one hand, performance wise it's impressive, on the other hand it's quite distracting while in the midst of comprehending and synthesizing together abstract concepts.

The other distraction was that there were literally two narrators at different parts of the book. I couldn't quite understand why or if there was some logical reasoning for it. But the beginning introductions up through the first chapter was the most confusing in this respect . After which the reading remained with just one narrator.

Over all, I thought the writing seemed a bit strained with way too much repetition of key phrases. I always appreciated the problems that the author identifies with many approaches to apologetics and kept waiting for a practical solution. In the end, the journey may have had its effect, I think, but I was left feeling a bit unsatisfied. Not a true bait and switch but the conclusions didn't really justify the verbosity. Still I would recommend it because I think more Christians need to learn the lessons found in the book.

4 of 4 people found this review helpful

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Thought provoking

Thought provoking nuggets in each and every chapter. A must listen for searchers and believers alike!

2 of 2 people found this review helpful

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Great and helpful!

I think this is a very timely book that is approached with humility and strength. I found it highly profitable for my ministry. I think any Christian out there need to listen to this book.

4 of 5 people found this review helpful

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Some good points but too verbose

Despite numerous good points here and there, it often kept going on without getting to the point. I appreciate that the author is trying to reason with the listener/reader without always imposing his own point of view, but at times it would have been easier to get to the point, make it absolutely clear and then elaborate from there.

Definitely a good read overall, I recommend it.

1 of 1 people found this review helpful

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Great book about Christian persuasion.

Great book book about Christian apologetics and persuasion. very biblical and engaging! it is worth the read.

2 of 3 people found this review helpful

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EVERY CHRISTIAN SHOULD LISTEN TO THIS

Put this at the top of your list. Os Guinness presents a wealth of wisdom here from many years of deep thinking, broad reading, and fruitful ministry. Be prepared to be challenged and provoked to change and grow.

Note: As a bonus, his style is thoroughly enjoyable and the narrator/reader is excellent.

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Great teaching on the art of persuasion.

This book, although called the art of Christian persuasion, is more than just a book on persuasion. This book is a great read/listen for any Christian that is seeking aid in their witness. I highly recommend it to every believer.

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great insights and highly enjoyable

I found the book to be very interesting. Well performed. Easily understood even at high speed playback. the author is very scholarly and and his arguments are well put together. I had assumed that there would be more discussion of strategy and technique in apologetics though.

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Great Publication.

This audiobook is perfect for intent listening or playing in the backdrop. Either way, you are bound to understand the most complex issues in a most simple and intelligent manner.

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  • Steve Harris
  • 11-28-16

Thanks. It made me think

Thanks this was a good book with lots to think about. Os Guinness is thoughtful and provoking lots of thought.

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  • J.Robertson
  • 06-11-17

Persuading argument 😁

This book has certainly open my eyes to question where people are at, to build relationship before I am so bold to witness by words my faith. A very daunting humbling task that nonetheless and proposed many new ideas now into my mind of how I might better serve others as a witness to the Christian faith.

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  • Martin Watson
  • 09-03-16

A brilliant writer

Os Guinness has live apologetics for much of his life and is a brilliant man. He communicates very well ideas that are deeply thought through and important. Some of this book is hard to take in, particularly in audio form. Suitable for people who want something meaty and are willing to work at understanding.