Exponential Theory

The Power of Thinking Big

By: Aaron D. Bare, Forbes N. Shannon

Narrated by: Aaron D. Bare, Forbes N. Shannon

According to Steve Jobs, "Innovation distinguishes between a leader and a follower." The rise of digital technology in business has made this statement truer now more than ever. Today, businesses can be created, marketed, and ready to interact with customers in the blink of an eye, with nothing more than an internet connection! This accelerated pace of business is wreaking havoc on companies that are "too big to fail", sometimes in a matter of months. Any company or leader that doesn't move at an exponential pace will be crushed by new, massively transformative organizations that are invading new industries every day.

Thankfully, guides like Bill Gates, Jeff Bezos, and Elon Musk continue to provide us a road map for navigating this exponential horizon. Exponential Theory provides 10 keys of exponential leadership in order to solve climate change, social imbalances, and other wicked problems. It is time for a new generation of leadership—one that is purposeful, conscious, digital, and above all, exponential.

©2022 Aaron Bare and N. Forbes Shannon (P)2022 Morgan James Publishing