9 - In this episode, Vira and Andriy break down what you need to do to get your email automations ready for the busiest shopping time of the year, Black Friday and Cyber Monday.

🚀 Is Your Email Marketing Ready for Black Friday/Cyber Monday? Find out with this quick checkup!

Drawing on years of hands-on experience and countless eCommerce brand stories, they guide you through strategic discount code management, campaign and flow consistency, and the smart use of universal content blocks to maximize efficiency. They also share tips on implementing high-converting flows such as back-in-stock and price drop automations, along with creative tactics to drive repeat purchases well into the Black Friday season.

🎁 Get Free Black Friday/Cyber Monday Checklist!

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8 - Secrets Behind High-Performing Email Design

Get The Ultimate 2025 Email Design Guide for free!

This episode is all about email design. Our Lead Designer, Anne Lamotte, and Creative Director, Amanda Lucaj, share secrets behind high-performing email design. They prepared a variety of examples to show you best practices and current email design trends. This is an inspiring and valuable episode you should not miss.

Watch the video to see all the design examples!

You’ll Learn

• How often email design trends change
• Why image-only emails are a bad idea
• What white space is and how to use it in emails
• Why visual hierarchy is crucial in high-converting emails
• How to keep the text-to-image balance
• What separates high-performing designs from average ones
• How AI tools make email design easier (With Examples)

and more!

Claim your free email marketing audit!

7 - In this episode, Vira and Andriy dive deep into what really affects click-through rates—why yours might be underperforming, and most importantly, how to fix it.

Armed with real-life case studies, they introduce their easy-to-remember CLICK acronym for boosting your email click rates: Clarity of Message, List Segmentation, Incentive to Click, Creative Design, and Keep Testing.

Free Checklist To Improve Click-Through Rates!

You’ll Learn About…

• Why your current click-through rate might be underperforming
• Real-life case studies and what they reveal about successful (and unsuccessful) email strategies
• The dangers of using too many CTAs
• When plain text emails can actually outperform designed ones
• How segmenting your list can drive results
• Must-try tools to level up your email marketing experiments
• Why ongoing testing is essential to staying effective

Claim your free email marketing audit!