
Cascades
How to Create a Movement That Drives Transformational Change
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Compra ahora por $17.19
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Narrado por:
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Dave Clark
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De:
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Greg Satell
What does it take to change the world? This book will show you how to harness the power of cascades to create a revolutionary movement!
If you could make a change - any change you wanted - what would it be? Would it be something in your organization or your industry? Maybe something it's in your community or throughout society as a whole?
Creating true change is never easy. Most start-ups don't survive. Most community groups never get beyond small local actions. Even when a spark catches fire and protesters swarm the streets, it often seems to fizzle out almost as fast as it started. The status quo is, almost by definition, well entrenched and never gives up without a fight.
In this groundbreaking book, one of today's top innovation experts delivers a guide for driving transformational change. To truly change the world or even just your little corner of it, you don't need a charismatic leader or a catchy slogan. What you need is a cascade: small groups that are loosely connected but united by a common purpose.
As individual entities, these groups may seem inconsequential, but when they synchronize their collective behavior as networks, they become immensely powerful. Through the power of cascades, a company can be made anew, an industry disrupted, or even an entire society reshaped. As Satell takes us through past and present movements, he explains exactly why and how some succeed while others fail.
©2019 Greg Satell (P)2019 McGraw Hill-Ascent AudioListeners also enjoyed...




















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good catch of how matrix seems to work
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- Satell is harshly critical of Black Lives Matter, he needs to check his racism
- Ukraine commentary and anecdotes are already very out dated
The basic tenets laid out in the book are solid, but the vehicle is tedious, repetitive, and droningly montonous. Male, white centric (#MeToo anyone?); though I read this because of mention of it in All The White Friends I Couldn't Keep By Andre Henry.
I mean, it's worth it for the tactics/theory you can glean, but it won't be fun...
worth it for the tactics/theory you can glean
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Cons: goodness gracious, it did NOT need to be this long to accomplish the goal.
Could have been a lot shorter
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The scientific method of networks and tools to influence change
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