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Publisher's Summary

A one-page tool to reinvent yourself and your career. The global best seller Business Model Generation introduced a unique visual way to summarize and creatively brainstorm any business or product idea on a single sheet of paper. Business Model You uses the same powerful one-page tool to teach listeners how to draw "personal business models," which reveal new ways their skills can be adapted to the changing needs of the marketplace to reveal new, more satisfying, career and life possibilities.

Produced by the same team that created Business Model Generation, this audiobook is based on the Business Model Canvas methodology, which has quickly emerged as the world's leading business model description and innovation technique.

This book shows listeners how to:

  • Understand business model thinking and diagram their current personal business model
  • Understand the value of their skills in the marketplace and define their purpose
  • Articulate a vision for change
  • Create a new personal business model harmonized with that vision
  • And most important, test and implement the new model

When you implement the one-page tool from Business Model You, you create a game-changing business model for your life and career.

©2012 Timothy Clark, Alexander Osterwalder, Yves Pigneur (P)2012 Gildan Media, LLC

What listeners say about Business Model You

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  • Overall
    1 out of 5 stars
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    1 out of 5 stars

Not a good book for audio.

What disappointed you about Business Model You?

The book uses frameworks, diagrams and lists which dont' translate to well to the purely audio format. There are parts where the narrator goes on for minutes reading lists of words (yawn).
I have read the hard copy version Business Model Generation - the book on which this is based - so maybe I should have known better. But I found that book so very useful, that I was eager to try the 'personal' version. Additional editing is required to make this a useful audio book.

15 people found this helpful

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This book was never designed to be heard

It is FULL of lists and probably visuals
It is awful as an audio book

3 people found this helpful

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    3 out of 5 stars
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Not suitable for Audio

Great book but not suitable as audible, will need to to see visuals, else lot of value lost.

1 person found this helpful

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    5 out of 5 stars
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    5 out of 5 stars

Need a new career? Start here.

Narrated superbly, this audio book will give you many ideas about how to make a model, test it, validate it, and execute it. A great listen while stuck in traffic going to work.

1 person found this helpful

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Very good career discovery and development tool

Overall the methodology, tools, and practices described in this book are excellent. Useful to anyone from student to mid-career professional looking to change their career to anyone looking to develop a deeper understanding of themselves and their relationship to their career, though the methodology, tools, and practices can be applied beyond that as well.

I think the book could have been more concise, but it's still worth the time to read and apply the concepts presented.

1 person found this helpful

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Practico

me gustaron sus ejercicios y loa ejemplos. Al inicio y al final da rodeos y se mezcla con el emprendimiento empresarial.

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Most of the “juicy stuff” in this book is on YouTube

Before I downloaded this audiobook, I watched quite a few YouTube videos on how to build a business model. I found the audiobook had a lot of additional anecdotes (personal stories about how people have applied their business model in their lives and businesses), but the “juicy stuff” — the explanation of what the parts of a business model mean and how to fill out the business model layout — that stuff was all on YouTube. This book didn’t provide any fundamental explanations beyond what’s available online. I’m not a big fan of hearing other people’s anecdotes, so I’m not going to recommend this book to anyone who’s just searching for guidelines in making a business model of your own. But it’s okay if you like hearing other people’s business model stories. It does have a lot of those. That’s just not my thing really.

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Eye opening and hits close to home. Illuminating!

Great roadmap for the passionate yet inexperienced budding entrepreneur! Highly recommend for anyone looking for change and/or guidance.

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Very good

If you could sum up Business Model You in three words, what would they be?

Applicable practical useful

Any additional comments?

Makes you more aware of your social and business roles in your life. Simple, illustrative, to the point. Really enjoyed it.

1 person found this helpful

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bad experience

What would have made Business Model You better?

i can not use this app. I think you should make easier consumer life

Would you ever listen to anything by the authors again?

No,

Who would you have cast as narrator instead of Don Hagen?

no

What character would you cut from Business Model You?

No

Any additional comments?

The worst buy. And forgetable experience.

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    1 out of 5 stars
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  • Jinxie
  • 07-05-12

Where's the single page they talk about??

OK audio but audiobooks like this need companion PDFs actually showing purchasers the template and example how to complete. Its pretty useless without examples of completed models to review. There is a real disadvantage in buying audio books in cases like this where illustrations are essential to understanding

6 people found this helpful

  • Overall
    1 out of 5 stars
Profile Image for Suhair
  • Suhair
  • 12-26-12

a bit disappointing

i really enjoyed the first book but this is somewhat of a disappointment. i think its best bought in a hard copy format in order to enjoy its content.

4 people found this helpful

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    5 out of 5 stars
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  • h
  • 02-24-16

Indispensable

Any additional comments?

I am dyslexic, so without this audio version, would have found the printed version of Business Model You very difficult to get through.

The book includes a number of exercises. I have a printed copy and am using it in tandem with this audio version.

Well done audible and thank you for making this excellent book accessible to me. Would be great, if you'd also create an audio version of Business Model Generation by Alexander Osterwalder & Yves Pigneur.

1 person found this helpful

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    2 out of 5 stars
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Profile Image for Cliente Amazon
  • Cliente Amazon
  • 01-22-19

Earnings - Profit

They literally say that earnings is equal to profit. They totally lost my trust there...