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Blue Ocean Shift
- Beyond Competing - Proven Steps to Inspire Confidence and Seize New Growth
- Narrated by: Christian Steiner
- Length: 9 hrs and 48 mins
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Publisher's summary
Blue Ocean Shift is the essential follow up to Blue Ocean Strategy, the classic and 3.6 million copy global best seller by world-renowned professors W. Chan Kim and Renee Mauborgne.
Drawing on more than a decade of new work, Kim and Mauborgne show you how to move beyond competing, inspire your people's confidence, and seize new growth, guiding you step-by-step through how to take your organization from a red ocean crowded with competition to a blue ocean of uncontested market space. By combining the insights of human psychology with practical market-creating tools and real-world guidance, Kim and Mauborgne deliver the definitive guide to shift yourself, your team, or your organization to new heights of confidence, market creation, and growth. They show why nondisruptive creation is as important as disruption in seizing new growth.
Blue Ocean Shift is packed with all-new research and examples of how leaders in diverse industries and organizations made the shift and created new markets by applying the process and tools outlined in the book. Whether you are a cash-strapped startup or a large, established company, nonprofit or national government, you will learn how to move from red to blue oceans in a way that builds your people's confidence so that they own and drive the process.
With battle-tested lessons learned from successes and failures in the field, Blue Ocean Shift is critical listening for leaders, managers, and entrepreneurs alike. You'll learn what works, what doesn't, and how to avoid the pitfalls along the way. This book will empower you to succeed as you embark on your own blue ocean journey. Blue Ocean Shift is indispensable for anyone committed to building a compelling future.
PLEASE NOTE: When you purchase this title, the accompanying PDF will be available in your Audible Library along with the audio.
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"[A] stirring business primer... [Blue Ocean Shift] includes powerful real-life examples.... This invaluable guide will be empowering to business-minded listeners." (Publishers Weekly)
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"[A] stirring business primer...[Blue Ocean Shift] includes powerful real-life examples....This invaluable guide will be empowering to business-minded readers." (Publishers Weekly)
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Companies need high potential leaders (Hi-Pos) more than ever before to help them adapt to today's tumultuous, digitally-driven business environment. If you meet the Hi-Po criteria, you're in high demand - and this book explains how to fast-track yourself.
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Good book for people wanting to climb the corporate ladder and for executives to accelerate high - potential leaders
- By Niel on 06-23-19
By: Ram Charan, and others
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Shortcut Your Startup
- Speed Up Success with Unconventional Advice from the Trenches
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Overall
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Story
Courtney and Carter Reum have years of experience in the field, from investing in over 130 companies, including Lyft, Pinterest, Warby Parker, and ClassPass, to driving the success of their own liquor brand, VEEV Spirits. The Reum brothers have learned from every triumph and tribulation and over the years have developed an effective and easy-to-understand guide to help entrepreneurs through the startup journey from inception to sale.
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A must read for start ups
- By Dave on 02-09-18
By: Carter Reum, and others
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Design-oriented firms such as Apple and IDEO have demonstrated how design thinking can directly affect business results. Yet most managers lack a real sense of how to put this new approach to use for issues other than product development and sales growth. Solving Problems with Design Thinking details 10 real-world examples of managers who successfully applied design methods at 3M, Toyota, IBM, Intuit, and SAP; entrepreneurial start-ups such as MeYou Health; and government and social sector organizations.
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Excellent book for design thinkers
- By Amazon Customer on 11-16-16
By: Jeanne Liedtka, and others
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The Self-Made Billionaire Effect
- How Extreme Producers Create Massive Value
- By: John Sviokla, Mitch Cohen
- Narrated by: Erik Synnestvedt
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Performance
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Story
Imagine what Atari might have achieved if Steve Jobs had stayed there to develop the first massmarket personal computer. Or what Steve Case might have done for PepsiCo if he hadn't left for a gaming start-up that eventually became AOL. What if Salomon Brothers had kept Michael Bloomberg, or Bear Stearns had exploited the inventive ideas of Stephen Ross? Scores of top-tier entrepreneurs worked for established corporations before they struck out on their own and became self-made billionaires.
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Waste of time!
- By Anonymous User on 05-30-20
By: John Sviokla, and others
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- Unabridged
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To make these big moves happen for your company, you’re going to have to break through inertia, gamesmanship, and risk aversion. You’re going to have to mitigate human biases and manage group dynamics. Eight practical shifts can help you do this, and unlock bigger, bolder, better strategies. This is not another by-the-book approach to strategy. It’s not another trudge through frameworks or small-scale case studies promising a secret formula for success. It’s an irreverent, fact-driven, and humorous take on the real world of strategic decision making.
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Ok beginning, superb finish
- By Rancher on 01-01-21
By: Chris Bradley, and others
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Design a Better Business
- New Tools, Skills, and Mindset for Strategy and Innovation
- By: Patrick van der Pijl, Lisa Kay Solomon, Justin Lokitz
- Narrated by: Fleet Cooper
- Length: 6 hrs and 29 mins
- Unabridged
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Overall
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This book stitches together a complete design journey from beginning to end in a way that you've likely never seen before, guiding listeners (you) step-by-step in a practical way from the initial spark of an idea all the way to scaling it into a better business. Design a Better Business includes a comprehensive set of tools (over 20 total!) and skills that will help you harness opportunity from uncertainty by building the right team(s) and balancing your point of view against new findings from the outside world.
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Good for people who don't have an experience with Agile and Lean Startup
- By Jovan Vidic on 08-26-17
By: Patrick van der Pijl, and others
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Moments of Impact
- How to Design Strategic Conversations That Accelerate Change
- By: Chris Ertel, Lisa Kay Solomon
- Narrated by: Sean Pratt
- Length: 7 hrs and 32 mins
- Unabridged
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Moments of Impact is an audiobook on a mission: to eradicate time-sucking, energy-depleting workshops and meetings. In our fast-changing world, organizations have important challenges and opportunities to address - and no time to waste. Moments of Impact delivers the single most useful resource for managers and leaders who need better strategic conversation - now - to shape the future of their organizations.
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Another audiobook failure. Buy the real book
- By Jonathan on 02-08-15
By: Chris Ertel, and others
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What Customers Crave
- How to Create Relevant and Memorable Experiences at Every Touchpoint
- By: Nicholas J. Webb
- Narrated by: James Foster
- Length: 7 hrs and 1 min
- Unabridged
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The best companies in the world discover what their customers desire - and then deliver it in memorable and deeply human experiences. How well do you know your customers? What Customers Crave examines how the hyper-connected economy is radically changing consumer expectations, and reveals what companies need to do to stay on top. The solution rests on two simple questions: What do your customers love? What do they hate? Find the answers, and you're well on your way to success
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Must read if you are looking for a way to improve your business
- By Anonymous User on 05-06-20
By: Nicholas J. Webb
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Snap Selling
- Speed Up Sales and Win More Business with Today's Frazzled Customers
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Selling is tougher than ever before. Potential customers are under extreme pressure to do more with less money, less time, and fewer resources, and they're wary of anyone who tries to get them to buy or change anything. Under such extreme conditions, yesterday's sales strategies no longer work. Sales strategist Jill Konrath tells you how to overcome obstacles, get more appointments, speed up decisions, and win sales with today's short-fused, frazzled customers.
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OK sales book with some good take aways
- By Glenn on 05-22-11
By: Jill Konrath
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The Method Method
- Seven Obsessions That Helped Our Scrappy Start-up Turn an Industry Upside Down
- By: Eric Ryan, Adam Lowry, Lucas Conley
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- Unabridged
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Overall
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Performance
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An inspiring case study for the next generation of start-ups by the unconventional founders of Method. Founded ten years ago by childhood pals Eric Ryan and Adam Lowry, Method has been making headlines and profits with a revolutionary blend of culture and commerce, style and substance. Today, Method's ecofriendly soaps, detergents, and cleaners are ubiquitous in stores, capturing valuable shelf space long dominated by the tired old products of giants P&G and Unilever.
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Wow!!!!!
- By SPICELY ORGANIC SPICES on 03-19-17
By: Eric Ryan, and others
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Lead and Disrupt
- How to Solve the Innovator's Dilemma
- By: Charles A. O'Reilly III, Michael L. Tushman
- Narrated by: James Foster
- Length: 8 hrs and 36 mins
- Unabridged
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Overall
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Performance
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Story
In the past few years, a number of well-known firms have failed; think of Blockbuster, Kodak, or RadioShack. When we hear about their demise, it often seems inevitable - a natural part of "creative destruction." But closer examination reveals a disturbing truth: Companies large and small are shuttering more quickly than ever. What does it take to buck this trend? The simple answer is: ambidexterity. Firms must remain competitive in their core markets, while also winning in new domains.
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Very very inspirational to me.
- By Fábio on 06-12-17
By: Charles A. O'Reilly III, and others
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Think Like Amazon
- 50 1/2 Ideas to Become a Digital Leader
- By: John Rossman
- Narrated by: Jeff Cummings, John Rossman
- Length: 9 hrs and 10 mins
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“What would Jeff do?” Since leaving Amazon to advise start-ups and corporations, John Rossman has been asked this question countless times by executives who want to know “the secret” behind Amazon’s historic success. In this step-by-step guide, he provides 50½ answers drawn from his experience as an Amazon executive - and shows today’s business leaders how to think like Amazon, strategize like Bezos, and beat the competition like nobody’s business.
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A must read if you really want to innovate like Amazon
- By Npino on 05-19-19
By: John Rossman
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Who Says Elephants Can't Dance?
- Inside IBM's Historic Turnaround
- By: Louis V. Gerstner Jr.
- Narrated by: Edward Herrmann
- Length: 8 hrs and 29 mins
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Performance
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In 1990, IBM had its most profitable year ever. By 1993, the company was on a watch list for extinction, victimized by its own lumbering size, an insular corporate culture, and the PC era IBM had itself helped invent.
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Moderate Start, Picks up FAST!
- By Art H on 02-08-05
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What listeners say about Blue Ocean Shift
Average customer ratingsReviews - Please select the tabs below to change the source of reviews.
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- bshiratori
- 06-15-18
Reference PDF is in your Library
As many have mentioned, this audiobook refers to a lot of diagrams and visuals in order to fully grasp the principles it's sharing. I was frustrated listening to it as well.
Until, I discovered that a reference PDF with all the diagrams are in the Library section of your Audible account.
It's very helpful and provides a much better understanding of the book.
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24 people found this helpful
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- Blair C
- 10-29-18
Great how to build & execute a blue ocean strategy
if you've read or listen to the original book called Blue Ocean strategy you know that there was a ton of information in that book that was hard to digest.
And this book you get the how to build and execute a Blue Ocean strategy.
You're going to need to follow along the PDF why you listen to get the most from this one.
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3 people found this helpful
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- Jackie
- 01-30-19
Deep reading
This is a great book. Very deep. Must listen intently would recommend listen two times to really understand.
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- Dlalcls18
- 08-30-18
More focused toward established businesses
This book is more focused toward big businesses looking to get out of the red ocean and enter the blue. Still have good examples of big companies that left the red ocean to get in to the blue ocean.
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- Amazon Customer
- 05-14-19
Proof of Concept by Actual Successful Outcomes
Understanding and appreciating the shift from a Red Ocean to a Blue Ocean Strategy is so refreshingly stimulating. Being unchained from the red ocean constant struggle opens your mind to so many amazing possibilities.
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- Coach Wilson
- 02-05-20
Great Book
I will have to review more to apply my specific industry. I wish there was a summary of Listing the steps to implement this process.
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- Jonathan Wetenkamp
- 03-19-18
Reimagine and Transform
Straightforward and detailed methodology that transforms the way we approach any endeavor. Open the possibility for reaching untapped potential markets.
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- Miguel
- 02-26-18
Time well invested!
Great perspectives and strategies from the authors on how to change mindset shift into a Blue Ocean perspective. Case studies were very relevant and timely.
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- Anonymous User
- 05-08-18
Another amazing listen of the Blue Ocean series!
Another VERY insightful and mind-opening work by the authors. I absolutely love it and feel it deserves a permanent space on the Entrepreneur's bookshelf.
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- Don Ignatius
- 11-17-18
Very similar to 1st book
If you read the 1st book, you will find a lot of similarities and same examples in this book. The few differences would probably be the direct examples in government and some of the tools provided in the PDF. Good for reviewing same concepts from the first book
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