The Edward Show  By  cover art

The Edward Show

By: Edward Sturm
  • Summary

  • Founder and go-to-market stories from the lens of a world-class marketer.
    2023
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Episodes
  • I Tested High Frequency Posting on Instagram. The Results Were Immediate.
    Jun 10 2024

    E341: I tested high frequency posting on Instagram, posting 11-12 times in two days.

    The results were immediate and fantastic.

    High frequency posting is how to grow on Instagram in 2024.

    00:00 Testing a Viral Instagram Strategy
    00:49 Power of Frequent Posting
    01:15 Case Study: Jun's Rapid Growth
    02:04 My Personal Experiment with High Frequency Posting
    02:41 Results and Insights
    03:26 High Frequency Posting for Awareness
    05:47 Practical Tips
    07:39 Encouragement and Final Thoughts

    #instagrammarketing #socialmediamarketing #organicmarketing #digitalmarketing

    The Edward Show. Your daily growth hacking podcast: https://edwardsturm.com/the-edward-show/

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    10 mins
  • You Can Rank with Stolen Content. Even on Competitive Keywords.
    Jun 9 2024

    E340: Sharing various experiments and findings about placing stolen content on high Domain Authority websites, Parasite SEO, and more.

    The topics in today's episode come from SEO Sherpa, Dan Petrovic, and Charles Floate.

    00:00 Introduction to Content Theft in SEO
    00:57 The Unethical Practice of Content Stealing
    01:27 Experiment Overview: Ranking with Duplicate Content
    01:39 Google's Preference for Higher Domain Authority
    03:15 The Rise of UGC Sites in SEO
    05:03 SERP Hijack Experiment by Dan Petrovic
    05:59 Preventing Content Hijacking
    07:52 Conclusion and Final Thoughts

    #seo #digitalmarketing #searchengineoptimization #parasiteseo

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    10 mins
  • Saturday Underdog Story: Sylvester Stallone Sold His Dog to Make Rocky
    Jun 8 2024

    E339: The story of how Sylvester Stallone made Rocky is a crazy underdog rags-to-riches story.

    He slept in bus stations, lived in disgusting poverty, and, at one point, was forced to sell his dog to get money.

    He wanted to make it as an actor despite a disfigured face and speech impediment, so he wrote Rocky and refused to sell it until he was given the lead, even when offered a lot of money.

    Sylvester Stallone constantly had long-term thinking and didn't accept the short-term win that would sacrifice the long-term.

    00:00 Saturday Motivation
    01:46 Sylvester Stallone's Struggles
    05:23 Rocky: Inspiration and Screenwriting
    08:01 Stallone's Fight to Star in His Own Movie
    10:55 Rocky's Success and Stallone's Triumph
    11:31 Conclusion and Podcast Sign-off

    #successtory #motivation #business #marketing

    The Edward Show. Your daily digital marketing podcast: https://edwardsturm.com/the-edward-show/

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    12 mins

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