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Architect and Entrepreneur
- A Field Guide: Building, Branding, and Marketing Your Startup Design Business
- Narrated by: Eric W Reinholdt
- Length: 5 hrs and 18 mins
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Publisher's summary
Part narrative, part business book, Architect and Entrepreneur is filled with contemporary, relevant, fresh tips and advice from a seasoned professional architect building a new business. The guide advocates novel strategies and tools that merge entrepreneurship with the practices of architecture and interior design.
The problem:
Embarking on a new business venture is intimidating. You have questions, but many of the resources available to help entrepreneur architects and interior designers start their design businesses lack timeliness and relevance. Most are geared toward building colossal firms like SOM and Gensler using outdated methods and old business models.
If you're an individual or small team contemplating starting a design business, this is your field guide, crafted to inspire action.
The solution:
Using the lean start-up methodology to create a minimum viable product, the handbook encourages successive small wins that support a broader vision, enabling one to think big, start small, and learn fast.
It's a unique take on design practice viewed through the lens of entrepreneurship and is designed to answer the questions all new business owners face, from the rote to the existential.
Questions about:
- Start-up costs
- Business models (old and new)
- Marriage of business and design
- Mind-set
- Branding and naming (exercises and ideas)
- Internet marketing strategies
- Passive income ideas
- Setting your fee
- Taxes
- Standard operating procedures (SOPs)
- Securing the work
- Client relations
- Software
- Billing rates
- Contracts
Building a business isn't a singular act; it's a series of small steps. Using the outline found in Architect and Entrepreneur, you can start today. The chapters are organized to guide you from idea to action. Rather than write a business plan, you'll be challenged to craft a brand, and you'll sell it using new technologies.
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By cutting out the noise and providing a clear and proven plan, this road map helps even brand-new entrepreneurs make decisions quickly, get their product up for sale, and launch it to a crowd that is ready and waiting to buy. This one-year plan will guide you through the three stages to your first $1 million: the Grind (months 0-4), the Growth (months 5-8), and the Gold (months 9-12). If your goal is to be a full-time entrepreneur, get ready for one chaotic, stressful, and rewarding year. If you have the guts to complete it, you will be the proud owner of a million-dollar business.
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Good, but a Little Misleading
- By Chris Love on 11-28-20
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The Daily Stoic
- 366 Meditations on Wisdom, Perseverance, and the Art of Living
- By: Ryan Holiday, Stephen Hanselman
- Narrated by: Brian Holsopple
- Length: 10 hrs and 6 mins
- Unabridged
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Why have history's greatest minds - from George Washington to Frederick the Great to Ralph Waldo Emerson along with today's top performers, from Super Bowl-winning football coaches to CEOs and celebrities - embraced the wisdom of the ancient Stoics? Because they realize that the most valuable wisdom is timeless and that philosophy is for living a better life, not a classroom exercise. The Daily Stoic offers a daily devotional of Stoic insights and exercises, featuring all-new translations.
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Not well made as audio
- By Andreas on 12-27-16
By: Ryan Holiday, and others
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The Millionaire Fastlane: Crack the Code to Wealth and Live Rich for a Lifetime
- By: MJ DeMarco
- Narrated by: MJ DeMarco
- Length: 12 hrs and 46 mins
- Unabridged
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Since you were old enough to hold a job, you've been hoodwinked to believe that wealth can be created by blindly trusting in the uncontrollable and unpredictable markets: the housing market, the stock market, and the job market. I call this soul-sucking, dream-stealing dogma "The Slowlane" - an impotent financial gamble that dubiously promises wealth in a wheelchair. For those who don't want a lifetime subscription to "settle-for-less", there is an alternative.
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Excellent!
- By Iray007 on 09-22-15
By: MJ DeMarco
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The Creature from Jekyll Island
- A Second Look at the Federal Reserve
- By: G. Edward Griffin
- Narrated by: Mark Bramhall
- Length: 24 hrs and 21 mins
- Unabridged
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This classic expose of the Fed has become one of the best-selling books in its category of all time. Where does money come from? Where does it go? Who makes it? The money magician's secrets are unveiled. Here is a close look at their mirrors and smoke machines, the pulleys, cogs, and wheels that create the grand illusion called money. A boring subject? Just wait. You'll be hooked in five minutes. It reads like a detective story - which it really is, but it's all true.
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Lost confidence in author
- By Amazon Customer on 07-11-20
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Plan Your Year Like a Millionaire
- By: Rachel Rodgers
- Narrated by: Rachel Rodgers
- Length: 2 hrs
- Original Recording
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Plan Like a Millionaire is part of a riveting three-part series, and it's all about elevating your game and setting goals like a seven-figure earner. In this wealth-inspiring listening journey, Rachel reveals the secrets of how to set goals, manage time wisely, build essential support systems, break free from financial constraints, and make savvy money decisions.
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Feel Good Book, only
- By Maggie on 01-06-24
By: Rachel Rodgers
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Going Infinite
- The Rise and Fall of a New Tycoon
- By: Michael Lewis
- Narrated by: Michael Lewis
- Length: 8 hrs and 56 mins
- Unabridged
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When Michael Lewis first met him, Sam Bankman-Fried was the world’s youngest billionaire and crypto’s Gatsby. CEOs, celebrities, and leaders of small countries all vied for his time and cash after he catapulted, practically overnight, onto the Forbes billionaire list. Who was this rumpled guy in cargo shorts and limp white socks, whose eyes twitched across Zoom meetings as he played video games on the side? In Going Infinite Lewis sets out to answer this question, taking listeners into the mind of Bankman-Fried.
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really expected more rigor from Michael Lewis
- By Wowhello on 10-04-23
By: Michael Lewis
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The Complete Book of Five Rings
- By: Miyamoto Musashi, Kenji Tokitsu - editor/translator
- Narrated by: Brian Nishii
- Length: 5 hrs and 3 mins
- Unabridged
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The Complete Book of Five Rings is an authoritative version of Musashi's classic The Book of Five Rings, translated and annotated by a modern martial arts master, Kenji Tokitsu. Tokitsu has spent most of his life researching the legendary samurai swordsman and his works, and in this book he illuminates this seminal text, along with several other works by Musashi.
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Best translation I have encountered.
- By DW on 05-27-16
By: Miyamoto Musashi, and others
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Take Control of Your Life
- How to Silence Fear and Win the Mental Game
- By: Mel Robbins
- Narrated by: Mel Robbins
- Length: 10 hrs and 3 mins
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Mel Robbins is back! The international bestselling phenomenon and creator of The Five Second Rule and Kick Ass with Mel Robbins returns to help you tackle the single biggest obstacle you face: fear. This life-changing Audible Original features a powerful mix of one-on-one life-coaching sessions and a personal narrative with vital take-aways that you can start using immediately.
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Stop living in fear
- By Nike7 on 02-08-19
By: Mel Robbins
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Tools of Titans
- The Tactics, Routines, and Habits of Billionaires, Icons, and World-Class Performers
- By: Tim Ferriss
- Narrated by: Ray Porter, Kaleo Griffith, Tim Ferriss, and others
- Length: 22 hrs and 41 mins
- Unabridged
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The latest groundbreaking tome from Tim Ferriss, the number-one New York Times best-selling author of The 4-Hour Workweek. For the last two years, I've interviewed more than 200 world-class performers for my podcast, The Tim Ferriss Show. The guests range from super celebs (Jamie Foxx, Arnold Schwarzenegger, etc.) and athletes (icons of powerlifting, gymnastics, surfing, etc.) to legendary Special Operations commanders and black-market biochemists. For most of my guests, it’s the first time they’ve agreed to a two-to-three-hour interview.
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If I could sum it up: too much of a good thing
- By Brian Sachetta on 06-08-20
By: Tim Ferriss
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Caffeine
- How Caffeine Created the Modern World
- By: Michael Pollan
- Narrated by: Michael Pollan
- Length: 2 hrs and 2 mins
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Michael Pollan, known for his best-selling nonfiction audio, including The Omnivores Dilemma and How to Change Your Mind, conceived and wrote Caffeine: How Caffeine Created the Modern World as an Audible Original. In this controversial and exciting listen, Pollan explores caffeine’s power as the most-used drug in the world - and the only one we give to children (in soda pop) as a treat.
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Leaves much to be desired
- By Melody H on 02-02-20
By: Michael Pollan
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Hard Times Create Strong Men
- Why the World Craves Leadership and How You Can Step Up to Fill the Need
- By: Stefan Aarnio
- Narrated by: Stefan Aarnio
- Length: 16 hrs and 13 mins
- Unabridged
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What does it mean to be a man in the modern world? Throughout history, being a man has meant different things. Maybe being a man was about being a good hunter, or a good soldier, a good businessman, or maybe good with women. Hard Times Create Strong Men examines what it means to be a man in the modern world relative to money, sex, religion, and politics. This audiobook examines what worked and what doesn’t work based on proven history instead of feelings.
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The first half is pretty good, the second half...
- By Daniel Lee on 07-09-20
By: Stefan Aarnio
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Fantastic text, dull on audio
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A Pattern Language: Towns, Buildings, Construction
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You can use this book to design a house for yourself with your family; you can use it to work with your neighbors to improve your town and neighborhood; you can use it to design an office, a workshop, or a public building. And you can use it to guide you in the actual process of construction.
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Life changing
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Many elegant words used for a simple topic.
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Designers Start Here (missing visual references)
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What listeners say about Architect and Entrepreneur
Average customer ratingsReviews - Please select the tabs below to change the source of reviews.
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- Eric
- 02-28-17
Great balance of logic and inspiration.
Would you listen to Architect and Entrepreneur again? Why?
Yes, many chapters contained real-world examples and information which might be wise to take another listen to the specific details.
What other book might you compare Architect and Entrepreneur to and why?
Other books consisting of self-motivation and business related genres.
Which character – as performed by Eric W Reinholdt – was your favorite?
N/A. (Only narration)
If you were to make a film of this book, what would the tag line be?
N/A
Any additional comments?
As a current architect student about ready to enter the field, aspirations are high. This book puts into perspective a great intro/taste of what opening up your own firm will take along with a lot of helpful tips. Looking forward to another volume to come out soon! Narration was great, easy to listen to.
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- Colin Healy
- 05-07-17
The key information you need to start a design practice
Eric shares his experiences in creation of his own solo practice including successes and pitfalls to avoid. He shares insights on how to create your business as a valuable asset, not just a job. I have been on my own for 5 years and found validation for the moves I made that were successful and resources to improve the areas where I stumbled. It is well conceived and well narrated by the author, sharing his personal experiences and vision as a contribution to your success.
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- Amazon Customer
- 12-14-18
Thank you..
It answered so much. Thank you. Great content, encouraging. After hearing this book, I stopped feeling alone in my future journey.
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- Chelsea
- 09-22-16
A modern template to start an architecture firm
If you could sum up Architect and Entrepreneur in three words, what would they be?
Practical, Thorugh, and Experienced
What other book might you compare Architect and Entrepreneur to and why?
There is nothing else as contemporary as Architect and Entrepreneur. Eric Ries book The Lean Startup has a similar methodology
Have you listened to any of Eric W Reinholdt’s other performances before? How does this one compare?
Yes. On par. He typically brings something worthwhile to the table.
If you were to make a film of this book, what would the tag line be?
In architectural (solo) practice, no one can hear you scream (in your home office). Alien 1979
Any additional comments?
Eric's book rocks. I listened to it while working in my home office and it has practical advice, things I had never thought about and things I know I need to do. It is practical, scary (In a good way) and motivating. all things you need to make it work as an Entrepreneur and Architect.
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- MR Reyes
- 08-08-17
Great motivator!
This is great for anyone who feels like this would be impossible. The more you read, the more you feel like you can feasibly take on the challenge.
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- Marek
- 08-19-16
Architects must read
Would you consider the audio edition of Architect and Entrepreneur to be better than the print version?
It is a good addition to my printed version. A reminder.
What did you like best about this story?
Openminded and well described story for your enthusiasts who want to become self branded.
Was there a moment in the book that particularly moved you?
Most parts give you optimism throughout well written instructions and guides.
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1 person found this helpful
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- Elizabeth
- 12-20-16
If you're a designer who's thought of flying solo, buy this now!
I have thoroughly enjoyed Eric Reinholdt's field guide to starting a design business. It is the most comprehensive, current, relatable and common sense approach that I've heard. He lays it out there in manageable steps and provides you with an overview of key considerations and sources of further info as you go. He understands the mind of a designer and works with it!
Starting my own design and product firm, I've begun to tackle many of the same issues, but always feel like I'm moving through it blind. Regular business books have not fully encapsulated my particular challenges as a design professional. This is a great reference and offers the big picture- from professional licensing to photographing projects and website design. Now I can see I've actually made good progress and know what I need to take on next.
If you're on the fence about finally flying solo- Eric knows what it feels like. He speaks with the mind of a designer, knows what we're trying to achieve, what we're up against and what our hesitations are. He gets it! and after hearing him speak, he may just prod you to finally make the move!
Great information. Here I go!
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- C. Chou
- 09-01-16
Good resource for starting your practice
Where does Architect and Entrepreneur rank among all the audiobooks you’ve listened to so far?
It's a great resource for architects/designers wanting to start their own design practice. It was a really quick and easy audiobook to listen to.
Any additional comments?
I have the printed copy, and this is a good refresher to the actual book. Having the book is nice, as there are some images/charts/links to refer back to.
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- Jarod
- 08-29-16
Great overview of how to start being your own boss
If you could sum up Architect and Entrepreneur in three words, what would they be?
Informative, Optimistic, Guide
What did you like best about this story?
I loved the way the book describes the author's experience of starting a firm.
Any additional comments?
I wish I would have listened to this book sooner. I am now a couple of years into my firm and I have learned many of the same lessons. It would have been great to have been able to have seen the warning signs early so that I could avoid making similar mistakes.
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- jon
- 01-02-17
Refreshing & Relevant Info for Modern Architect
If you could sum up Architect and Entrepreneur in three words, what would they be?
Small business startup
What was one of the most memorable moments of Architect and Entrepreneur?
The balance of new strategies for architects - mainly growing an online presence - with traditional business know-how, such as budgeting, a lean business model, and legal entity types.
Any additional comments?
I have been listening to this book in segments over the last couple weeks and get inspired every time to think about how I approach the business aspect of architecture. Eric draws on a well-rounded career including working for a company before starting his own practice. The book is broken into chapters explaining several aspects of business required for any startup, but specifically as they relate to architectural design. This starts with dreaming of what you're looking for in starting a firm, what you would want to offer your client base. He moves into practical aspects of the business, including varying business types, passive income strategies, and considering your services as a product - a unique way to market in a consumer-driven society. What differentiates this book from past Professional practice resources is its modern day relevancy - Eric references using websites such as Houzz as a tool, and goes into detail on online marketing, such as Search Engine Optimization. Many of these are aspects that you will have to research further, but it's great to have this book as a reference guide. I enjoyed listening to it and intend on purchasing a printed version to keep on hand as reference as I move forward in my career. Even as someone happy in a corporate office setting, this is a great resource to be aware of the aspects of business I have not yet been exposed to, for eventually becoming a project manager or, if I am to take the leap, to know what I'm getting into with starting my own practice.
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