Authentic Business Adventures Podcast Podcast Por Draw In Customers Business Coach James Kademan arte de portada

Authentic Business Adventures Podcast

Authentic Business Adventures Podcast

De: Draw In Customers Business Coach James Kademan
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The business podcast designed for entrepreneurs and small business owners to be inspired by, listen to, enjoy and take some action from.© Copyright Authentic Business Adventures Podcast, via Draw In Customers Business Coaching. All rights reserved. Economía Exito Profesional Gestión y Liderazgo Liderazgo Marketing Marketing y Ventas
Episodios
  • Gio’s Garden – Respite, Therapy and Resources for Families with Special Needs Children

    Gio’s Garden – Respite, Therapy and Resources for Families with Special Needs Children
    Mar 7 2026
    Hilary Berning - Gio's Garden On the Unrealistic Timelines of Insurance Companies: "It's a 6 to 9 month process just to get a wheelchair. I really need some way to get my son from point A to point B." Families with special needs children already have some challenges. These families need help and some guidance on where they can get this help. This is where Gio's Garden comes in. Gio’s Garden is a one-of-a-kind therapeutic respite center based in Middleton, Wisconsin, and recently expanded to Sun Prairie, Wisconsin. Their essential mission: to provide safe, enriching respite care for children with special needs aged 0–7, giving parents the chance to take a break, run errands, or simply breathe. Hilary Berning shares the struggles many of these families face. From finding a place to care for your child temporarily since you can’t just leave your medically complex child with the teenager down the block. Gio’s Garden fills that gap with one-on-one care, specially trained staff, and a joyful, home-like atmosphere. Their houses are filled with arts, crafts, sensory rooms, gym equipment, and caring people who “never like to say no” to a family in need. Listen as Hilary explains the needs and complexities of these children and their families and how Gio's Garden is a place that is doing all they can to help these children and their families. Enjoy! Visit at: https://giosgarden.org/ Sponsors: Live Video chat with our customers here with LiveSwitch: https://join.liveswitch.com/gfj3m6hnmguz Some videos have been recorded with Riverside: https://www.riverside.fm/?utm_campaign=campaign_5&utm_medium=affiliate&utm_source=rewardful&via=james-kademan Podcast Overview: 00:00 "Local, Unique, Community Focused" 06:03 Supporting Families Through CLTS 08:49 Greek Life Fundraising Show 11:10 "Sanfilippo Syndrome Journey Shared" 13:51 "Growth, Funding, and Strategic Planning" 19:18 Franchise Expansion Plans 20:56 Inclusive Childcare and Respite Plan 25:14 Emergency Presidency Amid Crisis 27:07 "Sun Prairie Location Announcement" 30:07 "Navigating a Life-Changing Diagnosis" 35:42 Sun Prairie Studio Renovation Details 38:07 Wiseman Center Connection Insights 40:48 "Planning Ahead for Kids' Safety" 44:38 "New Podcast Venture Launch" 47:10 "Reinventing With Youthful Engagement" 51:00 Nonprofits: Vital, Challenging, Impactful 52:00 Supporting Local Nonprofits Podcast Transcription: Hilary Berning [00:00:00]: Um, because you have the big nationwide organizations, right? Make-A-Wish, Boys and Girls, like they're all over the nation. They've got nationwide people telling them what to do when providing all these things. And then you have organizations like mine, like there's no one else that does this. We are the only one that does it. We're doing it on our own. We are local. We're serving local people. All the money stays here and goes back to the kids. Hilary Berning [00:00:22]: People can really think that through a little bit where we don't have We are local, we're serving local, and we're doing good. Goal and focus on those nonprofits. James Kademan [00:00:35]: You have found Authentic Business Adventures, the business program that brings you the struggle stories and triumph and successes of business owners across the land. Downloadable audio episodes can be found on the podcast link from drawincustomers.com. We are locally underwritten by the Bank of Sun Prairie, and today we're welcoming slash preparing to learn from Hillary Berning of Gio's Garden. So Hillary, how is it going today? Hilary Berning [00:00:58]: I'm good. Thanks for having me. James Kademan [00:01:00]: So let's start with the foundation here. What is Gio's Garden? Hilary Berning [00:01:03]: So Gio's Garden, so we are a respite center. We are located in Middleton, which is our original location, and we recently just opened a new location in Sun Prairie. James Kademan [00:01:11]: Nice. Hilary Berning [00:01:11]: So what we do is we provide therapeutic respite for children with special needs from ages 0 to age 7. So respite means to take a break. So it's really hard for parents of special needs kids to get a break. James Kademan [00:01:23]: Mm-hmm. Hilary Berning [00:01:23]: Because you can't just leave your special needs child with the teenager down the street. So we provide that opportunity for them to come leave their child with us and they can go and have a break. James Kademan [00:01:33]: Nice. So when you say special needs, tell me the gamut there. Hilary Berning [00:01:36]: We will see, um, everyone with, from autism to cerebral palsy to diabetes, to babies who have had strokes in utero to rare genetic disorders. We have kids with seizure disorders, so we kind of really don't say no very often. There's a few higher-grade medical needs that we can't see, like if they would have a tracheostomy or something like that. But otherwise, we don't— our motto is we don't like to say no. James Kademan [00:02:04]: Fair. And what does the care look ...
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    58 m
  • Building Your Personal Brand

    Building Your Personal Brand
    Feb 27 2026
    Jake Isham - Creative Minds On Knowing Who You Are Competing Against For Views: "You're not competing with your competitors anymore. You're not competing with this podcast right here. You're not competing with other entrepreneurial podcasts. You're competing with Netflix. You're competing with Coca-Cola." Marketing as a business owner is necessary. Jake Isham argues that marketing yourself, essentially as your business, can help your marketing explode. People buy from people they like and they trust. and they need to know you, in order to trust you. To help entrepreneurs with this marketing need, Jake Isham built his marketing agency, Creative Minds. Drawing from his own experience as a filmmaker and marketer, Jake Isham shares actionable insights on how entrepreneurs can leverage their personal brand to drive revenue, why social proof matters, and the importance of consistency in content creation. Plus, hear why being the “face” of your business isn’t just about fame. It is a strategic move for building lasting trust and relationships. Listen as Jake explains what tools to use (which you probably already have) to grow your marketing in this world that has the largest opportunity that we have ever seen for a brand to grow so quickly. Enjoy! Visit Jake at: https://jakeisham.com Sponsors: Live Video chat with our customers here with LiveSwitch: https://join.liveswitch.com/gfj3m6hnmguz Some videos have been recorded with Riverside: https://www.riverside.fm/?utm_campaign=campaign_5&utm_medium=affiliate&utm_source=rewardful&via=james-kademan Podcast Overview: 00:00 Actors and Entrepreneurs: Business Challenges 08:00 "Personal Branding Mindset Shift" 12:18 Accidental Path to Creative Agency 21:13 "PR: Perceived Reality Redefined" 24:41 "Authentic Marketing in TikTok Era" 31:24 Know Your Audience First 37:37 "Roofing Content for Local Needs" 40:23 "Finding Your Core Principles" 46:40 Personal Branding Through Authenticity 52:23 Consistency and Learning in Content 57:56 Consistency Builds Niche Recognition 01:01:22 Overcoming Paralysis Through Action 01:05:46 "Creative Minds Digital Show" Podcast Transcription: Jake Isham [00:00:00]: And it's the same thing, you know, to go back to kind of that conversation that we had at the very beginning about actors is that they know acting. They don't know how to run a business. A buddy of mine who is a very successful entrepreneur gives this speech all the time when he does seminars, which is, you know, you're a car mechanic, you're the top car mechanic at the shop and you see the boss making all the money and you're like, well, screw him. I wanna open up my own car shop until you realize you have to understand HR, accounting, Promotion, sales, marketing, advertising. Like, that's what the boss did. Yeah, there's a couple things to it more than just turning it into all the risk. Yeah. James Kademan [00:00:39]: You have found Authentic Business Adventures, the business program that brings you the struggle stories and triumphant successes of business owners across the land. Downloadable audio episodes can be found in the podcast link found at drawincustomers.com. We are locally underwritten by the Bank of Sun Prairie, Calls on Call Extraordinary Answering Service, The Bold Business Book, as well as LiveSwitch. And today we're welcoming/preparing to learn from Jake Eicham of Creative Minds. So Jake, we're talking marketing today, right? Jake Isham [00:01:10]: Yes, sir. James Kademan [00:01:11]: I am super excited because I don't— I've been in this marketing kick and I was talking actually with a— I'm going to call it a friend of mine who's in the marketing world way deeper than me. And it was interesting, the conversation that we had. So I'm excited to talk marketing more with you. It's just top of mind. So, and all businesses need it. So let's get started. First up, what is Creative Minds? Jake Isham [00:01:35]: We're a creative agency based in Los Angeles. We've done over a billion views online, driving millions in revenue for our clients. And we focus on helping build personal brands and really helping that entrepreneur scale their attention so that they, you know, because at the end of the day, attention drives revenue. James Kademan [00:01:56]: Interesting. Now you touched on something there and I want to dig into this a little bit because another conversation I had was the, it's kind of like chicken and egg thing or nature nurture. It was personal brand versus company brand. Which one do you push? So you as a marketer, if we were to ask you that question. Jake Isham [00:02:14]: It depends a little bit on the industry and the entrepreneur who I'm talking to, but you could say what's gonna beat out in my opinion is personal brand. James Kademan [00:02:25]: All right. Jake Isham [00:02:26]: Because at the end of the day, most entrepreneurs don't stick with one business, just majority, you know? James Kademan [00:02:36]: Yeah, yeah, you're not wrong...
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    1 h y 6 m
  • Disneyfy Your Business for Success

    Disneyfy Your Business for Success
    Feb 20 2026
    Vance Morris - Deliver Service Now Institute On the Customer Experience: "Every detail in your business is either enhancing or detracting from the experience. There is no middle ground." Many businesses focus on customer acquisition, but not all businesses focus on customer retention. Some businesses just have a hard time figuring out what to do beyond being nice to retain customers. Vance Morris has taken his Disney work experience, along with his other life experiences and created a coaching platform to teach business leaders how to retain customers. He does this by teaching these entrepreneurs how to build their brand by expanding the positive perceptions their customers have of their business, by giving these customers wonderful experinces as they do business. Helping their customers feel something almost magical. Vance reveals the power and profitability of focusing on the customer experience. You’ll hear how small details can set your business miles ahead of the competition, why customer retention often beats new lead generation, and how “Disney-fying” your business can create raving, repeat customers. Plus, Vance Morris discusses creative, actionable low-cost ideas to wow your clients, and explains why any business, from the boring financial services to routine oil changes, can become a premium brand with the right approach. Listen as Vance explains how you can make doing business with you something clients actually look forward to. Enjoy! Visit Vance at: https://vancemorris.com/ Also at: https://wow52ways.com/ Podcast Overview: 00:00 "Customer Retention and Experience" 06:21 "Franchise Search After Corporate Exit" 09:15 "Flexible Franchise and Challenges" 11:13 "Contract Dispute Leads to Exit" 16:15 Grassroots Marketing Success Steps 18:55 "Recruiting College Students Effectively" 21:35 "Importance of Personal Thank You" 26:39 Mold Removal and Home Renewal 27:46 "Fogging Walls with Pencil Holes" 32:55 Networking Leads to Unexpected Opportunities 34:15 Disney's Lesson: Attention to Detail 37:22 Kwik Trip vs. BP Station 41:35 Chick-fil-A Ownership Model Explained 46:12 "Building Fanatical Brand Loyalty" 48:42 Differentiation Through Office Experience 51:36 "Transforming Financial Advisor Client Experience" 54:29 Professional Technician Standards Sponsors: Live Video chat with our customers here with LiveSwitch: https://join.liveswitch.com/gfj3m6hnmguz Some videos have been recorded with Riverside: https://www.riverside.fm/?utm_campaign=campaign_5&utm_medium=affiliate&utm_source=rewardful&via=james-kademan Podcast Transcription: Vance Morris [00:00:00]: So now she can charge whatever price she wants to charge, but she still was just a dentist. I said, we've gotta niche down. So I said, who do you like working with? She said, oh, I love working with the kids. I said, okay, great. Let's just have you be a pediatric dentist. So now you work with them from, you know, 2 to 18. And after that, they— you don't talk to them. And I said, okay, great. Vance Morris [00:00:20]: Now you specialize. So you're gonna get a little bit more, um, elasticity in your pricing. You'll be able to charge more cuz you're a specialist. I said, but you need, you need something from your personality to really make this work. I said, what's your favorite movie? And she says, Peter Pan. Great. So you're going to be the pirate dentist. So she dresses up like Captain Hook. James Kademan [00:00:40]: You have found Authentic Business Adventures, the business program that brings you the struggle stories and triumphant successes of business owners across the land. Downloadable audio episodes can be found on the podcast link found at drawincustomers.com. We are locally underwritten by the Bank of Sun Prairie, Calls on Call Extraordinary Answering Service, The Bold Business Book, and LiveSwitch. Today we're welcoming slash preparing to learn from Vance Morris of Deliver Service Now Institute. So Vance, how is it going today? Vance Morris [00:01:09]: It is fantastic, James. Hopefully we'll drop a couple of golden nuggets today. James Kademan [00:01:14]: That's, uh, that's the goal here. So why don't we start with what is the— oh my gosh, what was it? Deliver Service Institute? Deliver Service Now Institute? Vance Morris [00:01:21]: Yep. James Kademan [00:01:22]: All right. What is that? What is that? Vance Morris [00:01:24]: That's a great question. It is a place where, um, I teach business owners, entrepreneurs, uh, really about customer retention. Cause there's a lot of gurus out there that are, you know, can give you, you know, 10,000 leads by Monday afternoon and, you know, you know, flakebook ads, Google, all that stuff. There's not a lot of folks focusing on retention. Um, and then of course, in order to have retention, you've gotta have great customer experiences. So those are the two areas that I really focus on. Um, you know, showing businesses how to— word I've been using a while is Disney-fy. So taking ...
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    59 m
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