Authentic Business Adventures Podcast Podcast Por Draw In Customers Business Coach James Kademan arte de portada

Authentic Business Adventures Podcast

Authentic Business Adventures Podcast

De: Draw In Customers Business Coach James Kademan
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The business podcast designed for entrepreneurs and small business owners to be inspired by, listen to, enjoy and take some action from.© Copyright Authentic Business Adventures Podcast, via Draw In Customers Business Coaching. All rights reserved. Economía Exito Profesional Gestión y Liderazgo Liderazgo Marketing Marketing y Ventas
Episodios
  • Fed Up Foods
    Nov 28 2025
    Carrie Stevens - Fed Up Foods On the Knowing What it Takes to be Successful: "When you're setting up your business, you want to make it convenient for the customer, but also it needs to be convenient for us because if we can't maintain it then we're going to get burnt out and we can't sustain it." Thousands of pounds of produce goes to waste every year. This is due to many things, often having nothing to do with the actual taste or health of the produce. Sometimes it just isn't pretty enough. So what can be done with all of this good food that should be consumed? Carrie Stevens has a farm, butchers animals to sell and recently purchased the business named, Fed Up Foods. This is a business that takes less than pretty food and turns it into beautiful sauces, relishes and pickled produce. Fed Up Foods got its start in the local farmers markets, thanks to Wisconsin's pickle law. Carrie Stevens is building on that foundation to bring locally sourced, shelf-stable products—ranging from pickle relish and maple ginger beets to cranberry applesauce—to more retail shelves and customers. Discover the surprising details behind what it takes to buy and run a canned goods business, from PH testing and food safety to sourcing "imperfect" produce and managing labels and inspections. Listen as Carrie explains her journey and what she has learned from building her sustainable food businesses. Enjoy! Visit Carrie at:https://www.fedupfoodswi.com/ Podcast Overview: 00:00 Woman-Owned Artisanal Canned Goods 03:41 Pickle Business Journey and Growth 09:04 Pasture Management and Livestock Rotation 10:44 Horseback Observation Resolves Calf Issues 13:23 Wisconsin Food Finance Support 17:00 "Work to Eat Philosophy" 21:21 Pickling Process and Variations 22:58 "Imperfect Produce Solutions" 27:59 "Pickled Beets Worth the Effort" 30:04 "Lard Pigs, Not Lean" 32:04 "Food Business Quality Challenges" 35:50 "Product Testing & Process Authority" 40:27 Scaling Production with Co-Packer 43:41 Cost-Effective Labeling Challenges 46:33 Frozen Meat Storage Advice 50:26 "Balancing Business and Convenience" 53:47 Cranberries: Creative Uses and Recipes 55:03 "Podcast, Support, Share Sauce" Podcast Transcription: Carrie Stevens [00:00:00]: And I said, hey, why don't you try the cranberry sauce in there? Because, you know, muddled cherries kind of look like cranberries in the cranberry sauce. And I picked them up just that day from the Mr. Ayan Rousch from Roush Century Farms in central Wisconsin. He gave me a nice little tour of his cranberry farm. Organic cranberries. Fantastic. James Kademan [00:00:20]: Sounds like another podcast guest. Yeah. Yes. Carrie Stevens [00:00:22]: So, yeah, just a little cranberry sauce in your old fashioned. James Kademan [00:00:27]: How about that? Carrie Stevens [00:00:27]: Make it the rest of the way however you like, your favorite way. James Kademan [00:00:30]: Foreign. Authentic Business Adventures, the business program that brings you the struggle stories and triumphant successes of business owners across the land. Downloadable audio episodes can be found in the podcast link fundedrawincustomers.com we are locally underwritten by the bank of Sun Prairie and today we're welcoming slash preparing to learn from Carrie Stevens of Fed Up Foods. Carrie, I'm so freaking excited. We're talking about food, which is always good. Carrie Stevens [00:01:00]: Always good. James Kademan [00:01:01]: We're talking about pickles, which is always good. Carrie Stevens [00:01:02]: Absolutely. James Kademan [00:01:03]: And we're talking business. So I feel like we got the trifecta here. Carrie Stevens [00:01:06]: Yeah, absolutely. James Kademan [00:01:07]: How's it going today? Carrie Stevens [00:01:08]: Good, good. James Kademan [00:01:09]: All right, tell us the story. What is Fed Up Foods? Carrie Stevens [00:01:12]: So Fed Up Foods is a woman owned Wisconsin based artisanal canned goods company. So I purchased the business this past August. So I'm fairly new to it. However, it has been around for about five years. So it was started by a woman in central Wisconsin and her, her background, she was a produce buyer at the food co op and, and kind of different roles like that, very involved in the farmer's market and she saw a lot of produce going to waste and that was bothersome to her. Well, you know, and if you, we also own a farm, I'll talk about that more. But for a while I was getting produce from the grocery store, feeding it to our animals when it's, you know, there's a lot of beautiful produce, but you know, what happens to that produce after they can't sell it anymore. James Kademan [00:02:03]: So you would get the stuff that was blem essentially or just didn't look pretty. Carrie Stevens [00:02:07]: Yeah, or it was too, you know, I had been there for a couple weeks and it was okay, it was going mushy or whatever. James Kademan [00:02:14]: Pigs like it, humans don't love it. Carrie Stevens [00:02:15]: Right, ...
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  • Learn to See, Learn to Paint
    Nov 22 2025
    Kevin Murphy - Evolve Artist On the Value of Learning Art Beyond Making Art: "As an artist, you require more data. And so an education trains your subconscious mind to feed the data that you need to draw and paint, rather than just the stuff you need for survival." The power of art goes well beyond pictures, sculpture and music. To simplify it down to the audio and visual alone is to miss the power that learning how to have an eye for art can offer you. Knowing how to view the world from different angles to help you create a painting is just as useful to see the world from different angles to understand all manner of perspectives. Kevin Murphy draws thought provoking parallels between learning art and mastering other complex skills, exploring how our brains process visual information and how deliberate, foundational training opens doors not just in painting, but in any creative pursuit. You’ll also hear inspiring stories of Evolve Artist students, from high school competitors to retirees, many of whom have gone on to find personal fulfillment and financial success through their art. Listen as Kevin explains how Evolve Artist systematizes the fundamentals of art to help you and other artists see the world and make it more beautiful. Enjoy! Visit Kevin at: https://www.instagram.com/evolveartist/ On Instagram: https://www.instagram.com/evolveartist/ Podcast Overview: 00:00 Art Foundations and Skill Decay 10:00 "Subconscious Processing and Art" 11:02 "Understanding vs. Replicating Visuals" 19:34 "Foundations of Creating Poetry" 25:51 "Photoshop Pixel Tool Insight" 27:47 "Improving Color Accuracy Techniques" 34:24 Brush Types and Their Uses 38:49 "Quality Paints Worth the Cost" 45:41 Portrait Artist Opens a School 50:30 "Building a Frictionless Art School" 56:30 Mentorship Through Shared Experiences 01:03:33 "Knowing If It's Done" 01:04:10 "Painting Perfection and Consequences" 01:14:05 Authentic Business Adventures 01:19:04 "Gradual Pricing & Promotion" 01:22:18 Business Basics in the Program 01:30:56 "Corporate Structure Enables Success" 01:36:05 "ABA Art Site Launches" 01:37:10 "Appreciation and Positivity" Podcast Transcription:
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  • Property Investing Insights
    Nov 14 2025
    Cody Wiseman - Wiseman Capital On the Caring for Your Investments: "I don't want to be driving by that in 15 years and seeing it's a dump." Investing in real estate has many benefits, but not all investors are created equal. Cody Wiseman started investing in real estate a few years ago. Through his hard work and care he has built a portfolio, which is great. the exciting thing is that he gets compliments from his tenants and neighbors for the work that he has done to the properties, to lift the neighborhoods to be nicer places to live. Without necessarily raising rents. Affordable luxury, is what he calls it. From the challenges of his very first property renovation, to the ambitious transformation of a rundown motel into affordable luxury apartments, Cody Wiseman shares the behind-the-scenes realities of real estate: sleepless nights, hard-earned lessons, and the creative hustle required to make deals work. Listeners will get an insider’s look at how Cody Wiseman partners with local investors, the value of authentic networking—like the Madison Multifamily Meetup that he’s grown into the Midwest’s largest—and why hands-on leadership and a passionate team matter. Listen as Cody explains his philosophies on real estate investing and how you can apply them to your real estate investments as well. Enjoy! Visit Cody at: https://www.codywiseman.com/ https://Wisemancapitalgroup.com On Instagram: https://www.instagram.com/codyewiseman/ Podcast Overview: 00:00 Wiseman Capital: Local Real Estate Partner 03:30 Real Estate Investment Journey 09:09 Getting Started in Real Estate 10:55 Multifamily Real Estate Networking Event 13:39 "Learning Multifamily & Passive Investing" 18:21 Delegating While Staying Hands-On 22:16 "Journey to Affordable Housing" 23:54 Personal Standards in Property Development 26:37 Community Impact and Urban Transformation 31:08 "Hidden Costs of Rent Explained" 35:00 Property Agreement Protects Long-Term Value 38:49 "Delays, Costs, and Waivers" 40:58 "Proving Creative, Affordable Housing" 45:56 Hardee's Worker Brings Joy 46:48 "Emily Sets Event's Tone" 50:19 "Authenticity in Business Partnerships" 52:49 Navigating Challenges with Confidence Podcast Transcription: Cody Wiseman [00:00:00]: Average rents in Madison, you know, 15, 1600 bucks. Our average rent is a little over a thousand bucks. James [00:00:04]: Wow. Cody Wiseman [00:00:05]: Brand new. I market it as affordable luxury. So people are like, what, what is that? How do you do? Well, let me tell you, we have all of the amenities that you're going to have with a brand new class a ground up deal in downtown Madison. Pool, pool, fitness co working areas, bike parking and storage, dog park, dog wash. James [00:00:30]: You have found authentic Business Adventures, the business program that brings you the struggle stories and triumphant successes of business owners across the land. Today we're welcoming slash, preparing to learn from Cody Wiseman of Wiseman Capital Group. So Cody, how's it going today? Cody Wiseman [00:00:45]: Excellent. Thank you so much James for having me. I'm excited to be here. It's a beautiful studio you have and so close to home. James [00:00:51]: Indeed. So nice. Tell me a story. What is Wiseman Capital Group? Cody Wiseman [00:00:55]: Yeah, so Wiseman Capital, I founded this company back in 2022 and so we're a real estate investing firm really focused in the greater Madison area, multifamily specific. So at the end of the day what it is is we partner with everyday people to invest in real estate together. So that's, that's the beautiful thing about it is a lot of times people are, hey, how do I invest in this building that I see getting put up in Madison or these apartment buildings? They think it's just a big investment firm or something like that. But Wiseman Capital is partnering just with everyday people, a lot of local Madison people, and we run the project for them. They get investor updates. I put my own money in too, so they're investing right alongside of me. James [00:01:37]: All right, so you're talking the huge apartment buildings, the 5500 unit, whatever stuff. Cody Wiseman [00:01:42]: Yeah, maybe not quite 5500 units, but yeah. So we've got, we just opened up 129 units over on the east side of Madison. So I mean some, some consider that large medium, you know, it kind of depends. But yeah, the larger buildings where we've got an on site property manager, we actually manage our properties now in house, meaning we've got our own property manager that works for Wiseman Property Management, which is a subsidiary of Wiseman Capital. James [00:02:09]: Sure. Cody Wiseman [00:02:10]: So it gives us a little bit better control and a better resident experience when we're controlling the full asset and experience from, I like to say from lead to lease. Right. You know, if you come in and you want to inquire about living here, we want to give that great experience, fast response right away, ...
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