Active Listening 2.0

Overcoming Stalls and Objections by Asking the Right Questions at the Right Time

For most of the 20th century, salespeople were the gatekeepers of data. In order for a prospect to learn more about a product, they had to reach out to the company, and then the salesperson would reach out to the prospect.

In modern times, prospects are more educated than ever. They can find out 90 percent or more about your product and industry before they ever have to talk to a salesperson.

The best way to overcome this hurdle is to be a better listener than ever before. Your goal as a salesperson is to find out exactly what the prospect wants or needs and give them exactly that. You can’t do that if your listening skills are not on point.

In this book, we give you the tools necessary to communicate even better with your prospects to figure out how you can serve your clients better than ever before.

©2020 Steve Trang (P)2021 Steve Trang

Great info but rushed?

I enjoyed the book and the information in it but I felt like it was read in a rushed manner. Overall, great book!

must read for anyone in sales

found steve trang on youtube, then found this book. if you arent sure about reading this book go watch some of his videos. this guy is the real deal

Hire a professional reader

It may have been great content but in all honesty it was hard to follow when it just sounds like your reading material with no passion, pauses and inflections that make it sound like you’re really conveying your thoughts in a conversational manner.