Social Media World

STOP GUESSING. START ENGINEERING. LEARN THE LAWS OF SOCIAL MEDIA Do you ever wonder why a 15-second video of someone dancing gets 10 million views, while your carefully edited masterpiece gets 50? Most people think going viral is luck. They treat the Creator Economy like a lottery ticket. They are wrong. Just as gravity pulls you down—regardless of whether you "believe" in it—the digital world operates on unbreakable laws of human psychology, data science, and attention economics. Social Media Physics strips away the myths of "influencer culture" and reveals the hard science underneath....

In the wake of 2020, we need today's young learners to be prepared to develop solutions to a host of entrenched and complex issues, including systemic racism, massive environmental problems, deep political divisions, and future pandemics that will severely test the effectiveness and equity of our health policies. What better place to start that preparation than with a social studies curriculum that enables elementary students to envision and build a better world?

Unlike traditional marketing mediums, social media doesn’t swallow a huge chunk of your advertising and promotion budget. You don’t need to create cost-intensive and ineffectual marketing plans that leave you broke. All you need is some creativity, perceptiveness, and an intuitive understanding about your audience’s needs. More than sharp business acumen, you need a human touch. Social media gives your brand a human angle without breaking the bank.

An inquisitive polar bear named Duane befriends an array of animals as he discovers where he belongs in this charming classic-in-the making.

(Revised 2025) What if I told you that you could travel anywhere in the world on just your Social Security income? The author does it, and you can do it too. Amazon best-selling author of 21 books, Jerry Minchey, shows you step-by-step how he does it. He outlines how he gets airline tickets at discounts up to 90% or even for free and how he gets free or low-cost accommodations (including meals). The author has flown over two million miles on Delta alone, traveled worldwide, and personally used every technique described in this book. This is not a theory. These techniques work, and they are ...

When Roland Barthes's groundbreaking Mythologies first appeared in English in 1972, it was immediately recognized as one of the most significant works in French theory - yet nearly half of the essays from the original work were missing. This new edition of Mythologies is the first complete, authoritative English version of the French classic. It includes the brilliant "Astrology", never published in English before.

How did we become a world where facts—shared truths—have lost their power to hold us together as a community, as a country, globally? How have we allowed the proliferation of alternative facts, hoaxes, even conspiracy theories, to destroy our trust in institutions, leaders, and legitimate...

“One thing I've learned being around Gary for the last decade is that when he sees new consumer trends or new best practices in marketing, people should listen and act on them.” — Michael Rubin, CEO of Fanatics In his seventh business book, bestselling author, entrepreneur, and investor...

What if you woke up one morning and found you’d acquired another self—a double who was almost you and yet not you at all? What if that double shared many of your preoccupations but, in a twisted, upside-down way, furthered the very causes you’d devoted your life to fighting against? Not long ago, the celebrated activist and public intellectual Naomi Klein had just such an experience—she was confronted with a doppelganger whose views she found abhorrent but whose name and public persona were sufficiently similar to her own that many people got confused about who was who.

This book is not about the newest trends or the latest hacks. Instead, it revisits the early practices and principles that shaped social media, reminding us that the roots of Facebook, Instagram, YouTube, and more still matter today. If you’re searching for new tricks, this book is not for you. But if you want to rediscover the timeless foundations that built social media, then you’ve found the right guide.

Social justice work, we often assume, is raised voices and raised fists. But what does it look like for those of us who don't feel comfortable battling in the trenches? Sustaining justice work can be particularly challenging for the sensitive, and it requires a deep level of self-awareness. In Social Justice for the Sensitive Soul, writer Dorcas Cheng-Tozun offers six possible pathways for sensitive types.

The principles of the French Revolution remain the only possible basis for a just society - even if, after more than 200 years, they are more contested than ever before. In A New World Begins, Jeremy D. Popkin offers a riveting account of the revolution that puts the listener in the thick of the debates and the violence that led to the overthrow of the monarchy and the establishment of a new society.

An astonishing work of cultural criticism, this book is widely recognized as a brilliant and devastating challenge to conventional views of literature, anthropology, religion, and psychoanalysis. In its scope and interest it can be compared with Freud's Totem and Taboo, the subtext Girard refutes with polemic daring, vast erudition, and a persuasiveness that leaves the listener compelled to respond, one way or another. This is the single fullest summation of Girard's ideas to date, the book by which they will stand or fall.

In today’s fast-paced digital world, traditional marketing strategies no longer guarantee success. The New Rules of Marketing is your ultimate guide to navigating the modern marketing landscape and turning your brand into a thriving online presence. Whether you’re a small business owner, entrepreneur, or marketing professional, this book equips you with the tools and strategies needed to attract, engage, and retain customers in the digital age.

As a major political event and a crucial turning point in the history of the People's Republic of China, the Great Proletarian Cultural Revolution (1966-1976) marked the zenith as well as the nadir of Mao Zedong's ultra-leftist politics. Reacting in part to the Soviet Union's "revisionism" that he regarded as a threat to the future of socialism, Mao mobilized the masses in a battle against what he called "bourgeois" forces within the Chinese Communist Party (CCP). This 10-year-long class struggle on a massive scale devastated traditional Chinese culture as well as the nation's economy.

We live in hectic times. Our kids especially. Today more than ever, thanks to a million and one technologies, attention spans are shorter, expectations are higher, and our developing teens are exposed to more sheer stimuli than ever before. Simply put, modern life is wild. And now you have to tame it. For you, and for the ones that matter most. 'Smart Parenting' includes: Why this teenager parenting book is different Who is the modern teen? How different is the modern teen? Communicating with the modern teen Establishing and sustaining trust with your teenager Setting boundaries that you ...

Jean Twenge, PhD, award-winning professor of psychology and author of the “lavishly informative” (The New York Times) Generations, returns with a concrete and accessible guide to raising resilient, successful, happy children in a time of overwhelming technological intrusion. Parenting today...

An immersive, pulse-pounding exposé on the global rise of teenage hackers, offering an insider's portrait of the dark net and the key players who are disrupting corporations, government institutions and our everyday lives—for fans of Bad Blood and Uncanny Valley Julius Kivimaki, aka Zeekill...

Today’s students face a challenging paradox: the digital tools they need to complete their work are often the source of their biggest distractions. Students can quickly become overwhelmed trying to manage the daily confluence of online interactions with schoolwork, extracurricular activities, and family life. Written by noted author and educator Ana Homayoun, Social Media Wellness is the first book to successfully decode the new language of social media for parents and educators and provide pragmatic solutions to help students.

There is no story in 20th-century history more important to understand than Hitler’s rise to power and the collapse of civilization in Nazi Germany. With The Coming of the Third Reich, Richard Evans, one of the world’s most distinguished historians, has written the definitive account for our time.