Creative Industries

In 1902, Morris and Rose Michtom invented the Teddy Bear in the back room of their Brooklyn candy store. Together they launched the Ideal Toy Corporation, joining a set of other poor, first-generation Jewish toymakers. Playmakers reveals how the toy industry created the idealized American childhood: an enchanted world, full of wild creatures and eternal struggles between good and evil, with endless realms of fantasy and beauty.

The New York Times bestseller, from leading innovation expert Alec Ross, a “fascinating vision” (Forbes) of what’s next for the world and how to navigate the changes the future will bring. While Alec Ross was working as Senior Advisor for Innovation to the Secretary of State, he traveled...

This book digs through the rotten undergrowth which fertilises the mental health industry. The level of failure and deceit is hard to believe. The diagnoses we use are more akin to astrological than medical constructs. We have no medical tests and despite apparent innovations in drugs and therapy, five decades of research has shown no improvement in outcomes from treatment and instead an increase in the numbers categorised as severely mentally ill. Worse, we have convinced the population that they are experiencing pandemics of mental disorders, leading us to fear our ordinary emotions and ...

Are you a student or current entertainment professional who wants to discover how others succeeded in the entertainment business? Creating a Career in Entertainment presents real-life examples of how to build a behind-the-scenes career.

Every industry revolves around Key People of Influence. Their names come up in conversation. They attract opportunities. They earn more money. Many people think it takes decades of hard work, academic qualifications and a generous measure of good luck to become a Key Person of Influence. This audiobook shows you that there is a five-step strategy for fast-tracking your way to the inner circle of the industry you love. Your ability to succeed depends on your ability to influence. Start now by listening to this audiobook.

World-renowned economist Klaus Schwab, Founder and Executive Chairman of the World Economic Forum, explains that we have an opportunity to shape the fourth industrial revolu­tion, which will fundamentally alter how we live and work. Schwab argues that this revolution is different in scale...

AI-Powered Screenwriting: Revolutionizing Storytelling with Artificial Intelligence Unlocking Creative Potential, Enhancing Script Quality, and Transforming the Industry By Ammanuel Santa Anna Step into the future of filmmaking with AI-Powered Screenwriting: Revolutionizing Storytelling with Artificial Intelligence. This pioneering guide by Ammanuel Santa Anna, a visionary with over 25 years of leadership experience in politics, NGOs, and international business, offers an in-depth exploration of how AI is reshaping the screenwriting landscape. Key Features and Benefits: Unlock Your Creative...

USA TODAY BESTSELLER! A most anticipated book from Harper’s Bazaar, Goodreads, Woman’s World, and more! For fans of Daisy Jones & the Six and In Five Years—a powerful and transportive new novel about a music executive desperately trying to bring a rock band back from the brink, from...

An essential guide on how to build and run a creative business from ten of the world's most inspiring entrepreneurs, including multi-Grammy winner Nile Rodgers, culinary legend Ruthie Rodgers, and Emmy-winning producer of The Crown, Andy Harries. Their stories, actionable advice, and...

Introducing "The Art of Visual Branding" - Your Ultimate Guide to Crafting Impactful Visual Identities! In today’s fast-paced, digital world, it’s essential for brands to be visually arresting and instantly recognizable. Unlock the secrets to creating a powerful visual identity that resonates with your audience with "The Art of Visual Branding"! Explore the unlimited possibilities of effective branding as we dive into each chapter that covers essential topics tailored to sharpen your skills in visual identity design. From an introduction to Visual Identities and Branding to the Future ...

An astonishing—and astonishingly entertaining—behind-the-curtain history of Hollywood’s transformation over the past five decades as seen through the agency at the heart of it all, from the #1 bestselling co-author of Live from New York and Those Guys Have All the Fun. In 1975, five young...

"A dauntingly ambitious, obsessively researched" (Los Angeles Times) global history of music that reveals how songs have shifted societies and sparked revolutions. Histories of music overwhelmingly suppress stories of the outsiders and rebels who created musical revolutions and instead celebrate...

The Music Business Has Completely Changed. It’s Time You Take Control Of It. This Is The Book That Will Show You How. Inside… Music's Legends Show You How To… * Write Your Best Song with Pop Songwriting Superstar Diane Warren * Record and Mix Your Best Sounding Record with Bob Clearmountain * Master a Hit Record with Bob Ludwig * Plus tons of killer business, marketing and PR strategies that can help you today! The Press & Media Reviews Are Coming In... From ASCAP… What if you could talk one-on-one with some of the greatest names in music today, like Grammy winning ASCAP songwriter ...

Dr. Zeev Neuwirth wrote Reframing Healthcare for leaders and organizations interested in understanding what the disrupters in healthcare are doing and, more to the point, for those who want to be the disrupters rather than the disrupted. This audiobook is a step-by-step guide for leadership teams that are intent on improving healthcare at an accelerated pace. It’s written for healthcare organizations that wish to thrive in a customer-centric, community-oriented, value-based healthcare system.

In the tradition of classic collections of observations and musings such as Christopher Isherwood’s I Am a Camera and Truman Capote’s The Dogs Bark, Waiting on the Moon is a treasure trove of vignettes from a legendary musical figure whose career spans more than six decades and is still...

American taxpayers spend $30 billion annually funding biomedical research, but over half of these studies can't be replicated due to poor experimental design, improper methods, and sloppy statistics. Bad science doesn't just hold back medical progress, it can sign the equivalent of a death sentence for terminal patients. In Rigor Mortis, Richard Harris explores these urgent issues with vivid anecdotes, personal stories, and interviews with the top biomedical researchers. We need to fix our dysfunctional biomedical system - before it's too late.

The lifeblood of your business is repeat customers. But customers can be fickle, markets shift, and competitors are ruthless. So how do you ensure a steady flow of repeat business? The secret--no matter what industry you're in--is finding and keeping automatic customers. These days virtually anything you need can be purchased through a subscription, with more convenience than ever before.

Until very recently, if you were to ask most doctors, they would tell you there were only two kinds of medicine: the quack kind, and the evidence-based kind. The former is baseless, and the latter based on the best information human effort could buy. Well, Eric Topol isn't most doctors, and he suggests you entertain the notion of a third kind of medicine, one that will make the evidence-based state-of-the-art stuff look scarcely better than an alchemist trying to animate a homunculus in a jar.

This is the remarkable behind-the-scenes story of the creation and growth of Airbnb, the online lodging platform that has become, in under a decade, the largest provider of accommodations in the world. At first just the wacky idea of cofounders Brian Chesky, Joe Gebbia, and Nathan Blecharczyk, Airbnb has disrupted the $500 billion hotel industry, and its $30 billion valuation is now larger than that of Hilton and close to that of Marriott.

The future of the American economy is hiding in an unlikely place: the manufacturing sector While Silicon Valley titans dominate headlines, many of the fastest-growing, most profitable companies in the United States are firms you’ve likely never heard of, such as HEICO, Trex, and Casella...