• When Collaboration Meets Agentforce: The MH4 Hackathon Story

  • Apr 24 2025
  • Duración: 27 m
  • Podcast

When Collaboration Meets Agentforce: The MH4 Hackathon Story

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  • Today on the Salesforce Admins Podcast, we talk to Melissa Hill Dees, nonprofit Salesforce consultant and Salesforce MVP. Join us as we chat about how her TDX Hackathon team built a conference scheduling agent from scratch in 16 hours. You should subscribe for the full episode, but here are a few takeaways from our conversation with Melissa Hill Dees. How to help nonprofits define goals for Salesforce Melissa majored in computer science back when you still programmed with punched cards. However, she didn’t really start her career in tech until 2008, when the nonprofit she was working for started using Salesforce. She was hooked on how she could help these organizations use technology to do more with less, and quickly pursued an MBA in digital entrepreneurship. One thing that came up in our conversation was the difference between how nonprofits and businesses approach Salesforce. In particular, Melissa emphasizes the importance of defining measurable goals for any tech project so you have common ground when prioritizing requests. As the capabilities of Salesforce continue to grow with Agentforce, admins need to help their organizations maintain focus. Building an agent in 16 hours at the TDX Hackathon Melissa is fresh from the TDX Hackathon, where she put together an all-women team of Salesforce MVPs called MH4. Why the name? Because everyone on the team has the same initials: Melissa Hill Dees, Michelle Hansen, Marisa Hambleton, and Melissa Hansen. Together, they had 16 hours to make a working agent, but Melissa was the only person on the team who had built one before. However, from their experience as Dreamin’ event volunteers, they had a pretty good idea for a problem they could solve: scheduling a conference. Finding the right-sized room for each talk when there are several concurrent speaker tracks gets complicated, especially when people are presenting more than once. It’s a problem that everyone on the team could rally around. As Melissa explains, building the agent wasn’t the hard part. It was setting up the backend to make sure it had the right information and permissions to accomplish its goal. Why admins should get the Strategy Designer Certification If you’re looking to learn more, Melissa highly recommends getting the Strategy Designer Certification. You can learn tons of valuable tactics, like consequence scanning, that help you align a group of people around an idea and allow everybody to feel like they have input. Finally, Melissa emphasizes how crucial it is for admins to start learning Agentforce now, even if your organization is hesitant. “Admins have to see the big picture,” she says, “so start learning it now so you don’t have to play catch-up when everybody comes around and wants to use AI.” Be sure to listen to the full episode for more from my conversation with Melissa, and don’t forget to subscribe to the Salesforce Admins Podcast so you can catch us every Thursday. Podcast swag Salesforce Admins on the Trailhead Store Learn more Certification: Strategy Designer MH4’s presentation at the TDX Hackathon Admin Trailblazers Group Admin Trailblazers Community Group Social Melissa on LinkedIn Salesforce Admins on LinkedIn Salesforce Admins on X Mike on Bluesky social Mike on Threads Mike on X Full show transcript Mike: You've got a dream team when everyone's name starts with MH, and you're building a functioning AI agent in 16 hours while laughing and having fun at it. This week we've got Melissa Hill Dees on the pod, and the vibe is totally Agentforce, nonprofit tech, and I even talk about the future of Salesforce admins in the era of AI. And we also talk about the little thing that she built at the hackathon. It's just a scheduling tool that is really cool for all the dream and events. But let me tell you this, if you've ever said, "I'm not a developer, but ...", you're going to feel right at home. So with that, let's get Melissa Hill Dees on the podcast. So Melissa, welcome to the podcast. Melissa Hill Dees: Thank you, Mike. I'm so glad to be here. Mike: Well, I'm glad to have you on, and we're going to kick off ... I'm going to call it a few weeks of MH4s. Melissa Hill Dees: I love that Mike: All of the MH4s because you guys were such a cool little group that got together for the hackathon at TDX, which we're going to talk about. But before we get into that, Melissa, which spells out some of the MH4, tell us a little bit about yourself. Melissa Hill Dees: Oh goodness. So a little bit about myself. I found Salesforce in 2008 after becoming a stay-at-home mom for a little while and not knowing what to do with myself and trying to help small businesses improve what they were doing from a customer relationship management side. I didn't really get very deep into Salesforce then but a couple of years later, I went to work for a nonprofit and they had Salesforce and I became the classic accidental admin. Which was ironic considering that ...
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