VIP Access Podcast Por Melanie Herschorn arte de portada

VIP Access

VIP Access

De: Melanie Herschorn
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Get VIP Access today! VIP stands for Visibility, Impact, Profit and this podcast will get you inspired and fired up about content creation and marketing yourself and your brand. Get marketing and mindset strategies, actionable tips, and the motivation you need to land more clients, nurture your leads, and position yourself as an expert in your industry. Through her company, VIP Digital Content, Melanie provides her clients with content marketing strategies so they can land more clients with engaging marketing. A small business owner since 2012, Melanie understands the entrepreneurial journey and that it truly takes a village. She has worked as a print, radio, and TV journalist and as a PR specialist in Hollywood. Melanie has won numerous journalism awards and received her Master’s Degree in Broadcast Journalism from the University of Southern California. Learn more at https://vipdigitalcontent.com/© 2024 VIP Digital Content Economía Gestión Gestión y Liderazgo Liderazgo Marketing Marketing y Ventas
Episodios
  • Finding you purpose with Jacinda Jacobs
    Jan 6 2022

    Every woman entrepreneur has a unique purpose, but sometimes it's hard for her to determine what that truly is. That's why Episode 68 of the VIP Access Podcast is about finding  your purpose with Jacinda Jacobs.

    You’ve written a book…now what? If you’re ready to become a thought leader in your space, you need a simple content marketing strategy that creates excitement around your book and your brand and helps you make a big impact. Schedule your complimentary Strategy Call with Melanie at contentstrategycall.com today.

    In this episode of the VIP Access Podcast, I'm chatting with Jacinda Jacobs, a media guru with 20+ years on radio and TV.  She's been an in-arena host for the NBA's Charlotte Hornets since 2014, alongside her co-host and husband Flyty.  She's also the author of Uniquely Qualified which has since launched her into another career field as a business coach or as she likes to call herself, a Purpose Pusher. 

    Some of the talking points Jacinda and I go over in this episode include:

    • How to determine your purpose
    • Definitions of success
    • What makes you uniquely qualified
    • How to plan for change


    You can grab your copy of Uniquely Qualified here. 

    Be sure to tune in to all the episodes to receive tons of practical tips on marketing and to hear even more about the points outlined above.

    Thank you for listening!

    If you enjoyed this episode, take a screenshot of the episode to post in your stories and tag me.  And don’t forget to subscribe, rate, and review the podcast and tell me your key takeaways!

    CONNECT WITH MELANIE HERSCHORN:

    Schedule a Call with Melanie!

    Are you showing your AUTHOR-ity online? Take the quiz to find out!

    Follow me on Instagram

    Más Menos
    25 m
  • Write Your Book to Grow Your Business with Kelly Irving
    Dec 30 2021

    A book is a product of who you are, what you do, and your business as a whole. That’s why Episode 67 of the VIP Access Podcast is all about writing a book to grow your business.

    You’ve written a book...now what? If you’re ready to become a thought leader in your space, you need a simple content marketing strategy that creates excitement around your book and your brand and helps you make a big impact. Schedule your complimentary Strategy Call with Melanie at contentstrategycall.com today.

    In this episode of the VIP Access Podcast, I’m chatting with Kelly Irving, a best-selling Book Coach, Editor, and Creator of the Expert Author Academy. She helps change-makers author work that matters and makes an impact. She also nurtures authors from idea to implementation.

    Some of the talking points Kelly and I go over in this episode include:

    • The challenges of writing a book
    • The Why, the What, and the How
    • The tangible goals
    • Using your book as a business tool


    Your book is the best marketing tool you can create. You can leverage your book to engage with new and prospective clients. Be sure to tune in to all the episodes to receive tons of practical tips on marketing and to hear even more about the points outlined above.

    Thank you for listening!

    If you enjoyed this episode, take a screenshot of the episode to post in your stories and tag me!  And don’t forget to subscribe, rate, and review the podcast and tell me your key takeaways!

    CONNECT WITH MELANIE HERSCHORN:

    Schedule a Call with Melanie!

    Are you showing your AUTHOR-ity online? Take the quiz to find out!

    Follow me on Instagram



    Más Menos
    26 m
  • The Power of Messaging with Veronica Hoddenbagh
    Dec 23 2021

    Clear messaging helps attract and build trust with your ideal audience. When you sit down to create any content, remember that the person reading it is thinking, "What is in it for me?" . That’s why Episode 66 of the VIP Access Podcast is all about The Power of Messaging.

    You’ve written a book...now what? If you’re ready to become a thought leader in your space, you need a simple content marketing strategy that creates excitement around your book and your brand and helps you make a big impact. Schedule your complimentary Strategy Call with Melanie at contentstrategycall.com today.

    In this episode of the VIP Access Podcast, I’m chatting with Veronica Hoddenbagh, a Social Worker turned Mindset Coach and Messaging Strategist. She is passionate about helping people to grow their mindset and create messaging that attracts leads, pre-qualifies the BEST leads, and cuts sales time in half.

    Some of the talking points Veronica and I go over in this episode include:

    • Her story
    • The Genuine Offer
    • Great tips for messaging to gain people's trust
    • The 6 key questions


    Good communication is always the best tool to help you deeply understand where your clients stand and what will truly resonate with them. Be sure to tune in to all the episodes to receive tons of practical tips on marketing and to hear even more about the points outlined above.

    Thank you for listening!

    If you enjoyed this episode, take a screenshot of the episode to post in your stories and tag me!  And don’t forget to subscribe, rate, and review the podcast and tell me your key takeaways!

    CONNECT WITH MELANIE HERSCHORN:

    Schedule a Call with Melanie!

    Are you showing your AUTHOR-ity online? Take the quiz to find out!

    Follow me on Instagram

    Join the Sparkles and Strategy Facebook group



    Más Menos
    21 m
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