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Under the Influence with Terry O'Reilly

Under the Influence with Terry O'Reilly

De: Apostrophe Podcast Network
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Under the Influence gives listeners a rare backstage pass into the hallways, boardrooms and recording studios of the ad industry.Join host and adman Terry O’Reilly for fascinating (and humorous) stories that connect the dots between pop culture, marketing and human nature.

Hosted on Acast. See acast.com/privacy for more information.

Apostrophe Podcast Network
Ciencias Sociales Economía Marketing Marketing y Ventas
Episodios
  • Long Overdue: The Creative Boom of Library Marketing
    Jul 26 2025

    From our Season 11 Archives, one of our favourites.


    This week, we look at the ways libraries market themselves. If you think libraries are quiet, you’ve got another thing coming. We’ll talk about a library video series that played like a TV cop show - and - we’ll look at library wars - when libraries battle each other on social media.



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    27 m
  • Fish Where The Fish Are: Surprising Help Wanted Ads
    Jul 19 2025

    From our Season 12 Archives, one of our favourites.


    This week, we take a look at the most creative “help wanted” ads in the world. We’ll talk about how IKEA recruited new workers without needing to buy an ad. How VW found new mechanics by posting ads in the most unusual place. And the amazing ways the intelligence community recruits spies and code breakers.



    --------


    Get an exclusive 15% discount on Saily data plans! Use code

    TERRY at checkout. Download Saily app or go to https://saily.com/terry


    Hosted on Acast. See acast.com/privacy for more information.

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    27 m
  • Singer Dion DiMucci
    Jul 12 2025

    Now that we’ve moved the Beatlology Interviews to its own feed, you might not be caught up. Thought you might like to hear one of my favourite episodes - singer Dion DiMucci is one of only five people still alive who are on the cover of Sgt. Pepper. Dion was also supposed to be on the plane with Buddy Holly that fateful night - and he tells us that heartbreaking story. He also gives the best description of Buddy Holly that I’ve ever heard.



    --------


    Get an exclusive 15% discount on Saily data plans! Use code

    TERRY at checkout. Download Saily app or go to https://saily.com/terry

    Hosted on Acast. See acast.com/privacy for more information.

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    46 m
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I tune in every Saturday to listen to Terry. Always a smile as he so colorfully tells the stories.

Amazing stories

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