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The WARC Podcast

The WARC Podcast

De: WARC
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Bold Minds. Bold Moves. Get closer to insights, stories and lessons behind bold marketing with conversations hosted by the world’s leading authority on marketing effectiveness.WARC Economía Marketing Marketing y Ventas
Episodios
  • Cannes Day 5: The unexpected secret to 'making cool sh-t'
    Jun 20 2025

    How Brene Brown quotes helped Mercado Libre win dozens of Lions, some real talk on creators and inside stories from a Lions jury room. Hosted by WARC's David Tiltman.

    Guests: Sean Summers, Chief Marketing Officer, Mercado Libre; Fernando Ribiero, Global Chief Strategy Officer, GUT; Anastasia Leng, CEO and Founder, CreativeX; John Bizzell, Head of Awards, WARC

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    41 m
  • Cannes Day 4: Not all reach is created equal
    Jun 19 2025

    Mind-blowing new research on reach promises to reshape media investment. We also discuss Love Bonito's brand growth story and keys to multimarket success.

    Guests: Felipe Thomaz, Associate Professor of Marketing at the University of Oxford; Stuart Bowden, Global Chief Strategy and Product Officer at WPP Media; Gurdeep Puri, Founding Partner at the Effectiveness Partnership; Andreas Krasser, CEO, DDB Hong Kong; Dione Song, CEO, Love Bonito

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    44 m
  • Cannes Day 3: 'Creativity's not the wrapper, it's the f--king present'
    Jun 18 2025

    It's time to shake up how we think about creativity. Experts guests including System1, Heineken, Rob Campbell, Paula Bloodworth and Kantar drop by the pod with their perspectives on where creativity is going next.

    Guests: Paula Bloodworth, Founder and Chief Strategy Officer Alien Baby, Chief Marketing Officer of Idris Elba's IE7; Rob Campbell, Chief Strategy Officer, Colenso; Andrew Tindall, SVP, Global Partnerships, System1; Natasha Maharaj, Global International Brands Director, Heineken; Vera Sidlova, Global Creative Thought Leadership Director, Kantar

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    39 m
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