Episodios

  • Media Literacy Influencer Kelsey Russell on Building Trust Through Transparency
    Aug 20 2025
    Kelsey Russell, media literacy influencer and host of Kronikled, joins Edelman’s Brooks Miller to discuss Gen Z’s news consumption habits, what she values in brand partnerships, and why many people believe journalists purposely mislead them. Kelsey argues that journalists can rebuild trust by pulling back the curtain on how stories are created and being transparent about …

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    31 m
  • AlphaGeo’s Dr. Parag Khanna on Designing for Global Disruption
    Aug 6 2025
    Dr. Parag Khanna, global strategist and founder of AlphaGeo, joins Edelman’s Sat Dayal to explore how climate change, migration, and emerging technologies are redrawing the global map, and reshaping public trust. Parag breaks down his concept of “programmable geography,” and shares how data, design, and local adaptation can build resilience in an age of disruption.
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    29 m
  • Creator Blakely Thornton on Becoming the Internet’s Favorite Truth Teller
    Jun 24 2025
    Cultural commentator and Creator Blakely Thornton joins Edelman’s Brooks Miller from Cannes Lions for a no-filter conversation on the evolution of influence and why consistency, humor, and honesty are his non-negotiables. Known for his Met Gala interviews and sharp takes on brand campaigns, Blakely shares how he carved out a trusted voice in a crowded …

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    24 m
  • Microsoft’s Yusuf Mehdi & Olympian Jordan Chiles on Proving Authenticity in the Age of AI
    Jun 23 2025
    Microsoft Consumer CMO Yusuf Mehdi and Olympic gymnast Jordan Chiles join Edelman’s Smita Reddy from Cannes Lions to discuss how AI, authenticity, and Gen Z are reshaping brand trust. From product innovation to personal expression, they look at what it means to build influence around shared values and vibrant communities, and discuss differentiation at a …

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    31 m
  • The New York Times’ A.G. Sulzberger on the New Playbook for Modern Journalism
    Jun 19 2025
    A.G. Sulzberger, Publisher of The New York Times, joins Richard Edelman at Cannes Lions for a conversation on the role of journalism in rebuilding trust. They discuss the global rise of misinformation, the decline of local news, and why independent reporting remains essential to democracy. A.G. reflects on how The Times is adapting to new …

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    33 m
  • McLaren Racing’s Louise McEwen on Building a Fan-First Brand On and Off the Track
    Jun 18 2025
    Louise McEwen, CMO of McLaren Racing, joins Edelman’s Jackie Cooper at Cannes Lions to discuss how her brand builds emotional connection with fans, drives cultural relevance, and balances heritage with innovation. She reflects on the importance of instilling trust through inclusive experiences and a fan-first mindset, while always honoring the brand’s racing legacy.
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    24 m
  • General Mills’ Doug Martin on Human-Centered Brand Strategy
    Jun 11 2025
    Doug Martin, CMO of General Mills, joins Edelman’s Amanda Edelman to discuss how brands can stay personal in a fragmented digital world. He shares how General Mills is shifting from mass messaging to individualized experiences and using data and empathy to meet consumers where they’re at, especially in everyday moments like dinnertime. Doug emphasizes the …

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    30 m
  • Dove’s Marcela Melero on Building a Brand People Believe In
    May 29 2025
    Marcela “Mele” Melero, Chief Growth Officer of Dove Personal Care North America and Dove Masterbrand, joins Edelman’s Smita Reddy to explore the ways brands can stay relevant in the modern age. Mele discusses how Dove is shifting power from the brand to the people by widening the definition of beauty and adapting to societal shifts, …

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