Nurses do hard things every single day. So why does entrepreneurship feel harder?

In this solo episode, Shelby breaks down the truth about why nurse coaches freeze when it is time to build a business, even though they are some of the most capable, resilient humans on the planet. She walks through her own history of doing hard things, the uncomfortable lessons that shaped her capacity, and the real reason your confidence seems to evaporate the moment you sit down to work on your business.

This is not a pep-talk episode. It is a grounded, honest exploration of how to translate your existing resilience into the world of private practice and how to build the internal capacity required to grow a successful business.

Connect with us:

Instagram: @successfulnursecoaches

Website: www.thesuccessfulnursecoaches.com

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Please take 30 seconds to subscribe, rate, and leave a review — it helps more nurses find this work and fall in love with the boring parts too.

Watch full episode on YouTube:

https://youtu.be/oTN8yqFfWsk

Mentioned in this episode:

https://www.thesuccessfulnursecoaches.com/maketheleapwithTSNC

What happens when the universe puts an opportunity at your door—but fear tells you to close it?

In this heart-opening conversation, Laura sits down with Alana Beittel, NICU nurse turned Master Certified Life and Performance Coach, author of Elevate Your Frequency, and now one of Nurse Life Coach Academy’s newest lead learning coaches.

Alana shares her powerful journey from bedside nursing and burnout to finding her voice, reclaiming her energy, and stepping fully into her purpose as a coach and leader. Together, she and Laura explore how fear disguises itself as logic, how to trust your intuition when everything feels uncertain, and why saying “yes” before you’re ready might be the most important decision you ever make.

In this episode, they discuss:

• How Alana turned grief and burnout into purpose and leadership
• The fear behind “Who am I to do this?” and how to reframe it
• Why bravery and fear always coexist
• How nurse coaching helps you reconnect to yourself and your worth
• Letting go of guilt, shame, and the “overworked badge of honor” in nursing
• Bringing presence, intention, and mindfulness back to patient care
• The difference between external validation and internal inspiration
• Manifestation, intuition, and trusting the whispers that guide your next step
• What it means to live and lead with heart, courage, and purpose

About Alana:

Alana Kay Beittel is a NICU nurse turned Master’s Certified Life & Performance Coach, newly Board Certified Nurse Coach, and the author of Elevate Your Frequency: A Workbook to Organize Your Life, Uncover Your Strengths, and Rise Above Overwhelm.

She is the creator of the Triage Your Life™ and Burnout Zones™ frameworks, helping nurses and heart-led humans disrupt burnout culture, reclaim their energy, and redefine success in a way that’s both sustainable and soul-aligned.

With over a decade of experience in healthcare and a heart for leadership, Alana blends no-fluff coaching with deep compassion, bold accountability, and purpose-driven strategy to empower her clients to live and lead at full frequency.

Outside of coaching, she is the president of A Scoop of Hope, a nonprofit supporting individuals in recovery, and she loves spending time off-grid adventuring with her husband and two boys.

Now stepping into her new role as a Lead Learning Coach with NLCA, Alana is honored to guide and mentor the next wave of nurse coaches as they rise into their own purpose and power.

Connect with Alana:

https://www.facebook.com/alana.droege

https://www.instagram.com/alanakaybeittel/

Watch on Youtube:

https://youtu.be/OdUI1xIjxOQ

Mentioned in this episode:

https://www.thesuccessfulnursecoaches.com/maketheleapwithTSNC

In this episode of The Successful Nurse Coaches podcast, Shelby discusses the challenges and transformative power of selling nurse coaching. She reframes sales as a deep service to humanity, emphasizing the importance of ethical selling and advocating for clients' potential. Shelby shares personal experiences and insights on how to approach sales with confidence and integrity, encouraging listeners to view selling as a form of leadership and transformation.

Shelby emphasizes that selling is fundamentally about helping clients make decisions that honor their potential, rather than merely closing a transaction. Ethical selling is likened to advocating for a patient's healing in a hospital, where the focus is on service to humanity. The goal of a proposal is to reach a decision, not just a 'yes', as leaving clients in a 'maybe' is not effective coaching leadership. Shelby highlights that sales calls should feel magical and empowering, and that confidence in sales comes with practice and repetition.

Watch on YouTube:

https://youtu.be/y-mSCSv1F6A

Mentioned in this episode:

https://www.thesuccessfulnursecoaches.com/maketheleapwithTSNC