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As 2025 comes to a close, it’s time to pause, reflect, and reset. In this solo episode of The Savvy Scribe, Janine walks you through an intentional end-of-year reflection—one that goes beyond business and dives into your personal and financial wins, your challenges, and how to turn failures into feedback.

Whether you’ve had a successful year or feel like things didn’t go as planned, this episode is a helpful reset before goal-setting in January.

End-of-Year Reflection for Nurse Writers and Entrepreneurs

What You’ll Learn:

• Why year-end reflection is critical to your business growth
• How to identify your wins (big or small — yes, sending 10 pitches counts!)
• What didn’t work this year — and how to use failure as feedback
• The importance of examples when working with clients
• How to reset your mindset and avoid “carrying the weight” into 2026
• The difference between winners and losers (inspired by a powerful quote from the Huberman Lab podcast)
• Practical steps for setting 3 actionable Q1 goals + a personal boundary
• The ONE question that can help you define your dream business headline for 2026

Key Takeaways

• How to recognize and record your wins—personal, business, and financial
• Why even unsuccessful pitches or flopped projects are worth celebrating
• The importance of identifying what didn’t work and reframing failure as feedback
• Why emotional resilience, especially as a nurse, gives you an edge in business
• How to shift your mindset from “loser” to “winner” (inspired by Huberman Lab)
• Tips for setting a bold, motivating headline for your 2026 business vision
• A preview of what’s coming in January for goal setting and planning
• The power of setting personal boundaries and choosing a growth mindset

Welcome to the Savvy Scribe Podcast, I'm so glad you're here! Before we start the show, if you're interested, we have a free Facebook group called "Savvy Nurse Writer Community"

I appreciate you following me and listening today. I would LOVE for you to subscribe: ITUNES

And if you love it, can I ask for a Savvy Nurse Writer Community on Facebook and visit savvynursewriter.com to help you get started today!

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FOLLOW & REVIEW THE SAVVY SCRIBE ON APPLE PODCASTS

I appreciate you following me and listening today. I would LOVE for you to subscribe: ITUNES

And if you love it, can I ask for a review? Select “Ratings and Reviews” and “Write a Review.”

If you’re ready to start exploring if freelance writing is your next PRN job or even full-time, I invite you to check out the Savvy Nurse Writer Community on Facebook and the Plan Produce Profit + Writing Skills Course to help you get started today!

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In this episode, we sit down with marketing strategist Gee Ranasinha to explore what the future of marketing really looks like — and why many businesses are getting it wrong.

Despite the rise of AI and automation tools, marketing’s core hasn’t changed: it’s still about understanding human behavior. Gee breaks down the power of behavioral science, emotional triggers, and brand distinctiveness to explain how businesses can create marketing that sticks.

If you’ve ever felt overwhelmed by marketing technology or struggled to stand out in a crowded market, this conversation will challenge your assumptions and give you a fresh perspective.

Why is Psychology the Future Of Marketing

• Behavioral Science and Buyer Psychology
• What Went Wrong with Modern Marketing
• Why Emotion Is the Foundation of Memorable Marketing
• The Real Drivers of B2B Decision-Making
• Brand Positioning that Actually Works
• What Most Businesses Get Wrong About AI and Tools
• Why Standing Out Matters More Than Ever

Actionable Takeaways:

• Talk to your customers every week — their language and feedback are your marketing gold.
• Don’t start with websites, tools, or ads. Start with positioning.
• Build your marketing strategy around emotional connection and perceived value.
• Differentiate intentionally. Safe branding leads to forgettable outcomes.
• Consider marketing a core business function — not just a set of promotional tactics.

Welcome to the Savvy Scribe Podcast, I'm so glad you're here! Before we start the show, if you're interested, we have a free Facebook group called "Savvy Nurse Writer Community"

I appreciate you following me and listening today. I would LOVE for you to subscribe: ITUNES

And if you love it, can I ask for a Savvy Nurse Writer Community on Facebook and visit savvynursewriter.com to help you get started today!

Support the show

FOLLOW & REVIEW THE SAVVY SCRIBE ON APPLE PODCASTS

I appreciate you following me and listening today. I would LOVE for you to subscribe: ITUNES

And if you love it, can I ask for a review? Select “Ratings and Reviews” and “Write a Review.”

If you’re ready to start exploring if freelance writing is your next PRN job or even full-time, I invite you to check out the Savvy Nurse Writer Community on Facebook and the Plan Produce Profit + Writing Skills Course to help you get started today!

Send us a text

In this value-packed episode, marketing expert Mark Newsome shares his journey from real estate note investing to becoming “Mr. Marketing,” helping small business owners and service providers grow through direct response and relationship-driven strategies.

Discover practical small business marketing strategies and learn how to grow your service-based business through relationship-driven outreach, optimized content, and low-cost visibility tactics.

About the Guest

Mark Newsome (aka) Mr. Marketing is a small business cash flow generation specialist. He specializes in helping non-franchised small business owners and service providers. Consistently generate an additional 25% in gross profits! Typically, within 90 days or less! Using low-cost, high-impact, non-traditional marketing strategies and tactics. Plus monetizing what they once considered dead or dramatically underutilized assets and or resources!

Key Takeaways

1. Lead with Service, Not Sales

2. Optimize Your Online Presence (Especially LinkedIn)

3. Leverage Small Opportunities for Big Impact

4. Use Benefit-Driven Content That Speaks to Pain Points

5. Know Your Customer’s Lifetime Value

6. Build and Own Your Email List

7. Use Upselling and Value Stacking

8. Focus on You-Oriented Messaging

9. Start Where You Are

Action Steps for New Business Owners

If you’re just starting out, Mark recommends:

1. Fix your online profile (especially on LinkedIn) to clearly communicate what you do, who you help, and the outcome you provide.
2. Create content or a lead magnet based on a common pain point in your industry—something useful, specific, and relevant.

Welcome to the Savvy Scribe Podcast, I'm so glad you're here! Before we start the show, if you're interested, we have a free Facebook group called "Savvy Nurse Writer Community"

I appreciate you following me and listening today. I would LOVE for you to subscribe: ITUNES

And if you love it, can I ask for a Savvy Nurse Writer Community on Facebook and visit savvynursewriter.com to help you get started today!

Support the show

FOLLOW & REVIEW THE SAVVY SCRIBE ON APPLE PODCASTS

I appreciate you following me and listening today. I would LOVE for you to subscribe: ITUNES

And if you love it, can I ask for a review? Select “Ratings and Reviews” and “Write a Review.”

If you’re ready to start exploring if freelance writing is your next PRN job or even full-time, I invite you to check out the Savvy Nurse Writer Community on Facebook and the Plan Produce Profit + Writing Skills Course to help you get started today!