In this special episode of The Roofing Geeks, Jared Mora sits down with John Llamas, an experienced general contractor with over 30 years in the industry.

John shares his journey from Southern California to Tillamook, Oregon, and provides invaluable insights into running a successful construction business. The conversation covers key topics such as:

• Integrity in Business: How doing things the right way separates successful contractors from those who fail.
• Challenges of Scaling: John explains the hurdles he faced while growing his business and the importance of maintaining high standards.
• Working With Multiple Trades: The complexity of managing projects that involve several trades and how communication is key.
• Knowing Your Worth: Why contractors need to understand the value of their work and how to price their services accordingly.
• Learning to Say "I Don’t Know": John's advice for younger contractors on honesty and building trust with clients.
• Dealing With Industry Challenges: From material shortages to price fluctuations, John discusses the current state of the construction industry post-COVID.

Join us for a very special episode of The Roofing Geeks, where Jared Mora interviews a true pillar of the roofing community—his father, Jose Soria aka ‘Bukki’.

This bilingual episode dives into Jose's extensive career, the trials and triumphs of a family business, and the legacy he's building with every shingle. Discover the wisdom and dedication behind the Geek Roofing brand and get a glimpse into the future of the industry through the eyes of a seasoned expert. Don’t miss this heartfelt exchange that goes beyond the roof!

Topics Covered:

• Jose Soria's journey in the roofing industry and the formation of the 'Geek' brand
• Bilingual discussion about the significance of family in business
• The impact of Jose Soria on the roofing community and his commitment to quality
• Challenges and rewards of working within a family-owned business
• Future insights into the roofing industry from a veteran's perspective
• Roofing projects overseen by Jose Soria
• Anecdotes from longstanding clients and community interactions

Join us on 'The Roofing Geeks' as we tackle the challenging yet enlightening experience of receiving our first 1-star review.

Host Jared Mora, with co-hosts Alex Mora and Tyron Libarios, shares the unexpected insights gained and the actions we've implemented to turn criticism into a roadmap for improvement.

Tune in to learn how even negative feedback can be a cornerstone for growth and excellence in roofing.

Episode Summary:

This episode unpacks the surprising and educational journey following our first 1-star review. The team delves into what this experience taught us about customer expectations, service improvement, and maintaining professionalism in the face of criticism.

Key Points:

• The initial reaction to the 1-star review and its immediate impact on the team.
• Steps taken to address the feedback and improve service quality.
• Broader insights on customer satisfaction and business growth.