EPISODE 216

Ever found yourself stressing over how to price your podcast management packages? In this episode, Lauren offers you valuable advice to boost your confidence in setting your rates just right.

Whether you're a newbie navigating the early stages of your business or a seasoned pro looking to refine your pricing strategy, this episode has something for everyone. From considering the level of skill required to how bad you want that client, there are some surprising factors that can influence your pricing strategy. Plus, she introduces a handy pricing calculator that could save you hours of guesswork!

Learn how to value your work, land your dream clients, and achieve your income goals without the overwhelm.

In this episode, we cover:

-The importance of pricing in a podcast manager business

-Factors to consider when pricing packages

-Factors like gaining experience, client referrals, client expectations, and potential challenges

-Using a pricing calculator to determine package prices

If you want to chat more about this topic, I would love to continue this conversation with you, over on Instagram! @laurenwrighton

To learn how to earn $5k per month as a podcast manager (without taking on a million clients!) grab a seat in our free masterclass at http://laurenwrighton.com/masterclass

SHOW NOTES: https://laurenwrighton.com/episode216

Subscribe to The Podcast Manager Show YouTube Channel!

EPISODE 215

Today I’m talking to Anne Fickel. A podcast manager and homeschooling mom who has successfully found a way to balance her career while managing health challenges. Anne shares her inspiring journey of venturing into podcast management, leveraging her radio and editing background, and building a thriving business despite battling cystic fibrosis.

Together, we discuss the importance of editing, involving others in the learning process, and the mental clarity gained from teamwork. Anne offers insights into finding clients through local connections and online groups, and the benefits of networking within the industry.

She talks about the flexibility of managing work alongside homeschooling, adapting to her children's educational needs, and envisioning an expanded business with a cohesive team in the future.

Anne also provides valuable advice on finding the right niche, enjoying client relationships, and overcoming mindset blocks. Plus, she highlights the rewarding aspects of strategic planning and audience growth.

She also shares how having an innovative approach and commitment to thinking outside the box as propelled her success.

In this episode, we cover:

-Her transition from radio background to podcast management

-Managing work alongside homeschooling responsibilities

-Finding clients through local connections, established relationships, and online groups

-Benefits of networking and supporting colleagues in the same industry

-Potential benefits of editing and involving others in the learning process

-The importance of finding a good client fit and focusing on a niche

-An emphasis on thinking outside the box in work and life decisions

-Anne's long-term vision of potentially expanding her business and working with a team of women

If you want to chat more about this topic, I would love to continue this conversation with you, over on Instagram! @laurenwrighton

To learn how to earn $5k per month as a podcast manager (without taking on a million clients!) grab a seat in our free masterclass at http://laurenwrighton.com/masterclass

SHOW NOTES: https://laurenwrighton.com/episode215

Subscribe to The Podcast Manager Show YouTube Channel!

EPISODE 214

Ever wondered what really goes on with podcast promo swaps or why some hosts charge guests to appear on their shows? Oh, and there’s a juicy bit about a new trend swapping PDFs for digital one-sheets – trust me, it’s a game changer for podcast pitching!

And get this – Angie Trueblood, a master of podcast pitching, spills the beans on the real deal behind booking awesome guest slots and managing podcast pitches. And if you think that's all, wait until you hear her take on the ethics of pay-to-play in podcasting, complete with a crash course on FTC regulations that could save you from a legal mess.

Curious about making real connections in the podcast world without falling into the transactional trap? Angie has some clever strategies that go way beyond the typical guest swaps. No more random collabs that don't make sense; it’s all about strategic moves that actually benefit your show.

In this episode, you’ll discover why just pitching to one show a month might not cut it and how Angie advises to seal the deal with impactful quarterly pitching plans.

Whether you're a podcast pro or just podcast-curious, this episode is packed with insights that’ll make you rethink how you listen to or manage podcasts.

In this episode, we cover:

-What podcast pitching is all about: opportunities for your host to be a guest elsewhere, versus finding guests for your own show

-Promo swaps: Angie discusses the importance and her cautious approach to promo swaps

-The trend of podcasts charging for guest spots and why keeping things transparent matters

-Moving on from old-school PDFs to sleek digital one-sheets

-Focusing on juicy topics over generic intros to catch a host’s interest

-Clever moves to get noticed by the big-name shows

If you want to chat more about this topic, I would love to continue this conversation with you, over on Instagram! @laurenwrighton

To learn how to earn $5k per month as a podcast manager (without taking on a million clients!) grab a seat in our free masterclass at http://laurenwrighton.com/masterclass

SHOW NOTES: https://laurenwrighton.com/episode214

Subscribe to The Podcast Manager Show YouTube Channel!