Ever wondered how you can leverage your occupational therapy skills to transition into an entirely new market like real estate?

In this captivating episode of OTPreneur, Sarah Putt dives into the transformative journey of Gretchen Kingma, an OT accessibility consultant who successfully merged her clinical expertise with the world of real estate. Discover how she identified a gap in the housing market, overcame imposter syndrome, and built a thriving business that empowers families to make informed, life-changing decisions. If you're an OT entrepreneur looking to redefine your career path and tap into new opportunities, this episode is a goldmine of insights and inspiration.

Tune in now and unlock the potential of your OT skills beyond traditional roles!

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Struggling to choose between a clever, attention-grabbing name and a clear, industry-specific identity for your occupational therapy business?

Join Sarah Putt, MA, OTR/L, and Jayson Davies, MA, OTR/L, as they delve into the art of naming your OT business. Gain expert insights and practical advice on crafting a business name that not only captivates your audience but also paves the way for potential future expansion.

Tune in to this episode to uncover the secrets to creating a standout brand for your OT enterprise.


What You'll Learn

• Identify the key considerations involved in selecting a business name in the occupational therapy (OT) field, including the potential impact on branding, recognition, and future growth.
  
  
• Analyze the advantages and disadvantages of using clever, witty names versus straightforward or personal names for OT businesses, and evaluate how these choices may affect audience resonance and business expansion.
  
  
• Assess the legal and practical factors related to business naming, including domain availability, social media presence, trademarks, business entity registration, and the use of DBA (Doing Business As) for separating individual businesses from their legal entities.
  
  
• Evaluate the significance of visual branding elements in business naming, such as logo design, colors, and aesthetics, and consider their impact on brand identity and recognition within the OT community.

Resources:

👉 LegalZoom - Help you set up your business

👉 Chat GPT - May help with creating some crafty names

👉 OTPreneur Startup Course - Learn directly from Jayson and Sarah how to turn your idea into a business.

Would you like more support on your OTPreneur Journey?

⭐️ Join the free OTPreneur Community

📗 Get your free OT Business Guide

📱 Leave us a voice message & you could be featured on the OTP Podcast

📩 Send us an email and let us know how we can support you!

Thanks for tuning in! We'll see you next time

Struggling to navigate the challenges of starting your own OT business?

Stay tuned as we dive into the unique journey of two successful OTpreneurs who share their experiences and provide actionable insights on overcoming obstacles, finding resources, and prioritizing mental health.

Discover how they turned their passion into a thriving business and gain valuable tips to fuel your entrepreneurial spirit. Don't miss out – tune in to this episode now!


Objectives

• Identify the key challenges and rewards of transitioning from school-based occupational therapy (OT) practitioners to OT entrepreneurs based on the insights shared by the guests, My and Danielle , and how they leveraged their experiences to start their own businesses.
  
  
• Analyze the strategies and resources utilized by My and Danielle in starting their own OT businesses, including the USC Small Business Clinic and the Inland Empire Small Business Coalition, to gain insights into the practical steps and support systems involved in entrepreneurship.
  
  
• Contrast the mindset shift and motivations behind transitioning from school-based OT to entrepreneurship, as illustrated by the guests' journey in launching Mindfulness in Motion, an educational consulting and OT company, to comprehend the impact of burnout, systemic barriers, and the focus on mental health in driving the decision to start a business earlier than initially planned.

Guests

My Bui-Lewis is an occupational therapist who never saw herself as an entrepreneur. She once shared with a group of occupational therapy students that she had no interest in business classes and had never planned on owning her own business. However, despite her initial skepticism, she is now the proud co-owner of a successful occupational therapy practice. She has discovered that with hard work and determination, anything is possible, and she is an inspiration to others pursuing their dreams in the field of occupational therapy.

Danielle Delorenzo is a busy OT entrepreneur who rarely has time to breathe, let alone go on podcasts. However, she is excited to be on a podcast with hosts who have been with her since the beginning of her journey. She and the hosts overlap in many different ways, and they are each other's biggest cheerleaders and fans. Danielle is grateful to have them in her life and is looking forward to discussing the fun but exhausting journey of entrepreneurship.

Together, Danielle and My own and run their business, Mindfulness in Motion

Would you like more support on your OTPreneur Journey?

⭐️ Join the free OTPreneur Community

📗 Get your free OT Business Guide

📱 Leave us a voice message & you could be featured on the OTP Podcast

📩 Send us an email and let us know how we can support you!

Thanks for tuning in! We'll see you next time

Join Sarah Putt, MA, OTR/L, and Jayson Davies, MA, OTR/L, as they take you behind the scenes of hosting a virtual conference in the latest episode of OTPreneur. In this revealing discussion, Jayson shares his experiences and insights from running multiple online conferences, including the 2023 OT Schoolhouse Conference. From the challenges of multitasking to the importance of incorporating diversity and personal touches, Jayson and Sarah explore the intricacies of planning and executing a successful virtual conference. If you have a desire to bring people together online or in person, this is a must listen.

Episode Objectives:

• Gain insight into the behind-the-scenes of hosting a virtual conference, including the challenges and considerations involved.
  
  
• Understand the importance of diversity and inclusion in conference planning and execution.
  
  
• Learn strategies for injecting personal touches and unique elements into your conference to create a memorable and engaging experience for attendees.

Would you like more support on your OTPreneur Journey?

⭐️ Join the free OTPreneur Community

📗 Get your free OT Business Guide

📱 Leave us a voice message & you could be featured on the OTP Podcast

📩 Send us an email and let us know how we can support you!

Thanks for tuning in! We'll see you next time

On this episode of OTPreneur, hosts Sarah Putt and Jayson Davies dive into the world of online businesses. They discuss the various aspects of creating and marketing online courses, conferences, and communities, sharing their own experiences and valuable insights.

We'll cover the importance of building an audience and marketing your online course effectively. We also explore the fear of being on camera and how to overcome it, as well as the advantages of offering live courses versus recorded ones. Pricing, the need for extensive knowledge in the subject matter, and building trust and credibility with your audience are all discussed in this tenth episodes of the OTPreneur podcast

So, be sure to tune in to this informative episode and gain valuable insights for your own online OTPreneur journey.

Objectives:

• Identify the key components and strategies involved in packaging and marketing an online conference or course for maximum audience engagement.
  
  
• Analyze the different options for delivering online courses, including live, recorded, or a combination of both, and determine the best approach based on target audience and desired outcomes.
  
  
• Evaluate the benefits and challenges of building and maintaining an online community related to a specific topic or industry, and utilize feedback from members to enhance the community experience.
  
  
• Apply techniques for overcoming fears and building confidence in presenting and promoting online businesses, including podcasts and webinars, to effectively connect with and engage an audience.

Enjoy the show!

Would you like more support on your OTPreneur Journey?

⭐️ Join the free OTPreneur Community

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Have you defined your business Niche?

In this episode, we delve into the power of niche and how it can be the key to your business success. Discover how experts in OTPreneurship found their niches, overcame challenges, and built thriving practices.

Join us as we explore the strategies to define your niche, connect with your audience, and launch your OT business.

Tune in now and unlock the secrets to OTPreneurial success!


Learning objectives for this episode:

1. Evaluate the importance of defining and refining a niche in the field of occupational therapy entrepreneurship.

2. Analyze the process of identifying and researching a target audience to determine their specific needs and interests.

3. Determine the unique qualities and expertise that set an individual apart and can be leveraged to develop a niche in occupational therapy entrepreneurship.

4. Apply the concept of "niching down" to focus on a specific market segment, saving time and resources while hyper-focusing on meeting the needs of a particular clientele.

Would you like more support on your OTPreneur Journey?

⭐️ Join the free OTPreneur Community

📗 Get your free OT Business Guide

📱 Leave us a voice message & you could be featured on the OTP Podcast

📩 Send us an email and let us know how we can support you!

Thanks for tuning in! We'll see you next time

Get ready to learn from our cringe-worthy mistakes in this episode of OTPreneur.

Join hosts Sarah Putt and Jayson Davies as they spill the beans on the biggest blunders they've made in their entrepreneurial journey. From legal entity mix-ups to botched hiring decisions, they'll share valuable lessons that every OTpreneur needs to hear.

Don't let these mistakes happen to you!

It's time to turn those fails into epic triumphs. Let's dive in, OTpreneurs! 🎧

Episode Objectives:

• Identify legal requirements and considerations for structuring a business as an OT practitioner.
  
  
• Explain the benefits and challenges of hiring virtual assistants or in-person assistants in a business setting.
  
  
• Develop effective systems and processes for delegating tasks and managing a team in an OT practice.
  
  
• Reflect on personal mistakes and failures as opportunities for growth and learning in the entrepreneurial journey.
  
  

Would you like more support on your OTPreneur Journey?

⭐️ Join the free OTPreneur Community

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On this episode of OTPreneur, we tackle the topic of Fear.

We'll share how we overcame our fears of not knowing enough about technology and the fear of failure, by adopting the concept of "just in time learning" and reframing the mindset around failure.

We'll help you to overcome your fear and take your first small steps to being an OTPreneur.

Join us as we encourage you to push through your fears and take action towards your OTP dreams.

Today's objectives are:

1. Analyze the concept of "just in time learning" and apply it to the process of starting an OT business.
2. Evaluate different methods for validating an OT business idea, including the use of pre-sales and social media platforms.
3. Create a plan to overcome fear and self-doubt in pursuing an entrepreneurial venture in the occupational therapy field.
4. Compare and contrast different strategies for reframing failure and embracing it as a learning opportunity in the occupational therapy industry.

Would you like more support on your OTPreneur Journey?

⭐️ Join the free OTPreneur Community

📗 Get your free OT Business Guide

📱 Leave us a voice message & you could be featured on the OTP Podcast

📩 Send us an email and let us know how we can support you!

Thanks for tuning in! We'll see you next time