Watch the YouTube version of this episode HERE

Are you a leader looking for ways to improve your business? In this episode of The Guild Live Show, Tyson leads a dynamic discussion on leadership, marketing, and AI trends in professional services. Tyson shares actionable frameworks for making tough leadership decisions and introduces Gamma, an AI-powered tool revolutionizing presentation design.

Leaders are always faced with needing to make impossible decisions. Tyson provides some insight on how to do this effectively. One thing to do is to map your trade offs. This involves looking at what you give versus what you gain, which is similar to writing down your pros and cons. What this does is pressure test your plan and allows you to challenge your assumptions. You are able to find out what needs to be re-evaluated or changed to make your business stronger.

Tyson shares new features of the AI-powered tool, Gamma. With $2.1 million is valuation, Gamma is up in coming in the creative space. Gamma creates presentations, websites and PDFs that are interactive. The great part about it is it is extremely user friendly and does not require someone to have good design skills. Give Gamma information through prompts and it will pump out slides or a full website ready for use. It is a great tool for any business owner!

Listen in to learn more!

• 0:14 Impossible Leadership Decisions & Values
• 6:00 Marketing & AI Trends: Neil Patel Insights
• 9:25 AI Search and Community Platforms
• 13:19 Gamma: The Slide Killer
• 22:47 Building a Company to Run Forever

Tune in to today’s episode and checkout the full show notes here.

Watch the YouTube version of this episode HERE

Are you an entrepreneur looking to grow and thrive in the legal space? In this episode of the Maximum Lawyer Podcast, Tyson interviews Matt Anderson, an attorney and real estate investor, about his unconventional journey blending law, entrepreneurship, and property investing. Matt shares lessons from multi-level marketing and business ownership and emphasizes the importance of hiring for culture fit.

For lawyers who are new to the entrepreneurial space, it is possible to build a firm that runs on minimal daily involvement. In order to do this, you need to let go of a lot of the day to day work of practicing law as well as partner and hire individuals who can help you achieve that. Partner with another lawyer who has the same vision as you. After that, look at hiring good lawyers who will do all the necessary work that will bring you success. That way, you can spend your day doing what you want to do.

Matt provides some insights on hiring staff based on culture and character, rather than experience. One way to do this is utilizing personality tests, inner metrics and multiple interviews to find the right fit. For Matt, anyone can learn a skill or aspects of a job. But, not everyone has the character or personality to work for a certain firm. As an owner, you need to determine what kind of firm you want to run and hire people based on what matters to you most.

Listen in to learn more!

• 2:01 Creative Side Hustles in Law School
• 4:13 Building a Business, Not Just Practicing Law
• 9:44 Hiring and Personality Fit
• 16:32 Buying Law Firm Real Estate
• 23:23 Creative Financing and Seller Deals
• 25:12 Renting vs. Owning Your Home
• 29:24 AI as a Law Firm Leveler
• 32:13 Preventing Lifestyle Creep in Law Firms
• 34:06 Impact of AI and the Future of Office Space
• 43:36 Who Runs the Firm?
• 47:20 Biggest Surprises in Partnership
• 49:40 Implementing AI in the Firm
• 53:03 The Role of Hard Work in Success
• 58:03 Importance of Emotional Intelligence (EQ)

Connect with Matt:

• Website
• LinkedIn

Tune in to today’s episode and checkout the full show notes here.

Watch the YouTube version of this episode HERE

Are you looking for some AI tools to streamline your tasks? In this episode of The Guild Live Show, Tyson explores the latest trends in digital marketing, AI, SEO, and content strategy. He reviews HubSpot’s newsletter insights, highlights YouTube and TikTok’s new AI-powered content tools, and explains Google’s advancements in AI-driven appointment booking.

Tyson provides actionable tips for marketers. One tip is to rebalance the funnel and to focus on the bottom of the funnel. Looking at parts of your marketing that will convert leads are important, such as ads or SEOs. Another tip is to do more research as it relates to how your business can generate more leads. Tyson suggests that It is best to move away from a pay per click model.

Tyson shares how Google AI can streamline processes. For those who are looking to travel, Google AI can open booking pages right away. If you give it a prompt of location and timeframe, it can provide you with relevant airlines, hotels, car rentals and restaurants. It can also lead you straight to the payment page to make booking your vacation or work trip so much easier!

Listen in to learn more!

• 2:54 BrightEdge Study & Funnel Rebalancing
• 5:07 Building Answer Engines & Content Strategy
• 6:13 Implementing Bottom-of-Funnel Content
• 9:14 HubSpot 2025 State of Newsletters
• 10:31 Newsletter Best Practices
• 12:38 YouTube Makeover & AI Upscaling
• 16:38 Google AI Booking Appointments
• 18:49 AI-Driven Booking Details
• 21:01 Preparing for AI-Driven Consultations
• 21:55 TikTok & YouTube AI Tools for Content Creation

Tune in to today’s episode and checkout the full show notes here.

Resources:

• Join the Guild Membership
• Subscribe to the Maximum Lawyer Youtube Channel
• Follow us on Instagram
• Join the Facebook Group
• Follow the Facebook Page
• Follow us on LinkedIn