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Resumen del Editor

Marketing and business-building insights, information, and inspiration to help remodeling and home services contractors make the jump to $10MM+.
2024
Episodios
  • 2314: TBT: Book Review: Made to Stick

    2314: TBT: Book Review: Made to Stick
    Jan 8 2026

    Did you ever want to read a book, but you just didn't want to take the time to read the book? Well Rich has your solution for today's subject, which is a book called "Made To Stick." It's a great book that will help your marketing… but instead of pouring through it, Rich has picked out all the most important parts… which he shares, along with his commentary and insight.
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    56 m
  • 2313 - 5 Years to $150M Growth Plan: Be Everywhere All The Time

    2313 - 5 Years to $150M Growth Plan: Be Everywhere All The Time
    Jan 7 2026

    A contractor aims to grow from $23M to $150M by 2030. Rich shows that the path isn't new services or new states—it's dominating the existing market by being everywhere. With a 12% marketing budget, massive reach across TV, radio, OTT, social, PPC, mailers, events, and door-knocking creates enough familiarity, trust, and frequency to generate the 1,800+ monthly leads required.
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    26 m
  • 2312: From Zero To $80MM In 9 Years - Nissa Cleman

    2312: From Zero To $80MM In 9 Years - Nissa Cleman
    Jan 6 2026

    So what's the ideal situation for starting a business in the home improvement industry. How about this: First of all, start it in 2010, in the ashes of the recession. Then do it as a woman in a male dominated industry. Then try doing it with 1 year old twins--that barely survived premature birth. Starting from zero. With no previous business ownership experience. Sounds ideal, right? Today you're going to meet Nissa Cleman who did exactly that.
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    41 m
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