Episodios

  • Want to Boost Hotel Bookings & Cut Stress?-098
    Nov 13 2025

    👉 Register Now For Your Free Webinar.

    Grab your copy of the free “Your Independent Hotel Blueprint”.
    https://hotelierhelpcast.com/hotelier-helpcast-pdf-download

    Chaos to Control: 3 Fixes Every Hotel Owner Needs

    Running a hotel shouldn’t feel like survival.
    In this episode, we unpack the 3 core fixes to help you cut stress, get more bookings, and finally feel in control of your property.
    You’ll also hear a bonus pre-arrival tip that improves reviews and reduces no-shows.

    ⏰ TIMESTAMPS
    0:00 – Intro
    0:45 – Why hotel owners feel overwhelmed
    2:30 – Fix #1: Your Website Booking Engine
    4:15 – Fix #2: Smarter Hotel Operations
    6:00 – Fix #3: Building Guest Loyalty
    8:30 – Bonus Tip: Pre-Arrival Emails
    9:15 – Sign up for the free webinar

    🎓 Sign up for the free webinar now: https://app.meetvio.com/webinar/watch/68c02baf2457d0900f831e6d

    🎧 Visit: hotelierhelpcast.com/podcast

    #BoostHotelBookings #HotelOwner #HotelBookings #DirectBookings #HotelWebinar #BoutiqueHotelTips #HospitalityMarketing #HotelOperations #IndependentHotel #HotelStressRelief #SmartHotelSystems


    ⇒ TO READ OR LISTEN TO THIS EPISODE ON KEYSTONE HOSPITALITY PROPERTY DEVELOPMENT:
    https://hotelierhelpcast.com/2025/11/want-to-boost-hotel-bookings-cut-stress-098

    Grab your copy of the free “Your Independent Hotel Blueprint”.
    https://hotelierhelpcast.com/hotelier-helpcast-pdf-download

    🎓 Find hotel templates & checklists inside “The Hotel Owner’s Roadmap: 90 Days to More Bookings, More Time, & Less Stress” course→ https://courses.keystonehospitalitydevelopment.com/course/the-hotel-owners-roadmap-90-days-to-more-bookings-more-time-and-less-stress/

    Gerry MacPherson LinkedIn Profilehttps://www.linkedin.com/in/gerrymacpherson/


    Join one of our groups
    LinkedIn — https://www.linkedin.com/groups/8811511/
    Facebook — https://www.facebook.com/groups/thehotelierhelpcast


    Say hi on social
    LinkedIn — https://www.linkedin.com/company/hotelier-helpcast/

    Facebook — https://www.facebook.com/hotelhelpcast/

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    BlueSky — @hotelhelpcast.bsky.social


    Listen to The Hotelier Helpcast PODCAST here
    https://hotelierhelpcast.com/Podcast


    YouTube Channel
    https://www.youtube.com/@HotelierHelpcast


    A Division of Keystone Hospitality Property Development

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    7 m
  • 2025–26 Hotel Marketing Trends to Jump on Now-097
    Nov 6 2025

    Grab your copy of the free “Your Independent Hotel Blueprint”.
    https://hotelierhelpcast.com/hotelier-helpcast-pdf-download

    🎙️ 2025–26 Hotel Marketing Trends to Jump on Now


    Today on the Hotelier Helpcast, we’re unpacking the marketing strategies your hotel needs to compete in 2025. Think short-form video, AI guest personalisation, event-driven offers, and loyalty that feels like community.

    💡 You’ll discover:
    • The #1 trend booking guests right now
    • Why hybrid workers are your new bread and butter
    • How to turn your eco-efforts into booking power
    • Why emotional loyalty is the new points system
    • The rise of visual-first hotel marketing

    👀 Ready to apply the trends that actually work?


    #HotelMarketingTrends #Hotelmarketingtrends2026 #HotelMarketing2025 #BleisureTravel #RegenerativeTourism #HotelTrends2025 #HotelierTips #BoostBookings #HospitalityMarketing #SmallHotelSuccess #EcoFriendlyStays #VisualMarketing


    ⇒ TO READ OR LISTEN TO THIS EPISODE ON KEYSTONE HOSPITALITY PROPERTY DEVELOPMENT:
    https://hotelierhelpcast.com/2025/11/2025-26-hotel-marketing-trends-to-jump-on-now-097

    Grab your copy of the free “Your Independent Hotel Blueprint”.
    https://hotelierhelpcast.com/hotelier-helpcast-pdf-download

    🎓 Find hotel templates & checklists inside “The Hotel Owner’s Roadmap: 90 Days to More Bookings, More Time, & Less Stress” course→ https://courses.keystonehospitalitydevelopment.com/course/the-hotel-owners-roadmap-90-days-to-more-bookings-more-time-and-less-stress/

    Gerry MacPherson LinkedIn Profilehttps://www.linkedin.com/in/gerrymacpherson/


    Join one of our groups
    LinkedIn — https://www.linkedin.com/groups/8811511/
    Facebook — https://www.facebook.com/groups/thehotelierhelpcast


    Say hi on social
    LinkedIn — https://www.linkedin.com/company/hotelier-helpcast/

    Facebook — https://www.facebook.com/hotelhelpcast/

    Instagram — https://www.instagram.com/hotelierhelpcast/

    BlueSky — @hotelhelpcast.bsky.social


    Listen to The Hotelier Helpcast PODCAST here
    https://hotelierhelpcast.com/Podcast


    YouTube Channel
    https://www.youtube.com/@HotelierHelpcast


    A Division of Keystone Hospitality Property Development

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    7 m
  • How to Make Your Hotel Stand Out on Booking.com-096
    Oct 30 2025

    Grab your copy of the free “Your Independent Hotel Blueprint”.
    https://hotelierhelpcast.com/hotelier-helpcast-pdf-download

    Crafting the Perfect Hotel Listing That Gets Booked

    Are your Booking.com and listings pulling their weight? In this episode, we go behind the scenes of top-performing hotel listings and break down what makes them click. Discover simple changes you can make today to boost visibility, conversions, and bookings.

    ⏱️ TIMESTAMPS
    00:00 - Intro & Why This Matters
    01:15 - What Your Listing Headline Should Say
    03:20 - Photo Tips That Sell Rooms
    05:05 - Writing a Description Guests Love
    07:40 - Smarter Pricing & Availability Hacks
    10:15 - Review Strategies That Actually Work
    12:00 - Final Tip That Doubled One Hotel’s Bookings
    14:00 - Conclusion & What’s Next

    📢 Subscribe to the Helpcast here:

    #MakeYourHotelStandOut #HotelMarketing #BookingComTips #ForHotels #HospitalitySuccess #HotelPhotosThatSell #IndependentHotelier #MoreHotelBookings #HotelListingTips #GuestExperience #BookDirectStrategy


    ⇒ TO READ OR LISTEN TO THIS EPISODE ON KEYSTONE HOSPITALITY PROPERTY DEVELOPMENT:
    https://hotelierhelpcast.com/2025/10/how-to-make-your-hotel-stand-out-on-booking-com-096

    Grab your copy of the free “Your Independent Hotel Blueprint”.
    https://hotelierhelpcast.com/hotelier-helpcast-pdf-download

    🎓 Find hotel templates & checklists inside “The Hotel Owner’s Roadmap: 90 Days to More Bookings, More Time, & Less Stress” course→ https://courses.keystonehospitalitydevelopment.com/course/the-hotel-owners-roadmap-90-days-to-more-bookings-more-time-and-less-stress/

    Gerry MacPherson LinkedIn Profilehttps://www.linkedin.com/in/gerrymacpherson/


    Join one of our groups
    LinkedIn — https://www.linkedin.com/groups/8811511/
    Facebook — https://www.facebook.com/groups/thehotelierhelpcast


    Say hi on social
    LinkedIn — https://www.linkedin.com/company/hotelier-helpcast/

    Facebook — https://www.facebook.com/hotelhelpcast/

    Instagram — https://www.instagram.com/hotelierhelpcast/

    BlueSky — @hotelhelpcast.bsky.social


    Listen to The Hotelier Helpcast PODCAST here
    https://hotelierhelpcast.com/Podcast


    YouTube Channel
    https://www.youtube.com/@HotelierHelpcast


    A Division of Keystone Hospitality Property Development

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    7 m
  • Influencer Marketing for Hotels: Smart Strategy or Waste of Time?-095
    Oct 22 2025

    Grab your copy of the free “Your Independent Hotel Blueprint”.
    https://hotelierhelpcast.com/hotelier-helpcast-pdf-download

    Influencer Marketing for Hotels: Is It Really Worth It?


    On this week’s episode of the Hotelier Helpcast, we ask the big question: is influencer marketing a powerful tool or a waste of time for independent hoteliers? Discover how to choose the right influencer, set terms that protect you, and avoid the common traps that leave hotel owners frustrated.

    🎧 LISTEN NOW:
    00:00 – Intro
    01:30 – The rise of influencer collabs
    03:15 – Red flags to watch for
    06:00 – Questions to ask every influencer
    08:45 – Tracking results without stress
    10:00 – This week’s actionable tip

    #InfluencerMarketing #HotelMarketing #InfluencerStrategy #HospitalityTips TravelInfluencers #HotelOwners #BoostBookings #BoutiqueHotelMarketing #MicroInfluencers #HotelVisibility #IndependentHotels


    ⇒ TO READ OR LISTEN TO THIS EPISODE ON KEYSTONE HOSPITALITY PROPERTY DEVELOPMENT:
    https://hotelierhelpcast.com/2025/10/influencer-marketing-for-hotels-smart-strategy-or-waste-of-time-095

    Grab your copy of the free “Your Independent Hotel Blueprint”.
    https://hotelierhelpcast.com/hotelier-helpcast-pdf-download

    🎓 Find hotel templates & checklists inside “The Hotel Owner’s Roadmap: 90 Days to More Bookings, More Time, & Less Stress” course→ https://courses.keystonehospitalitydevelopment.com/course/the-hotel-owners-roadmap-90-days-to-more-bookings-more-time-and-less-stress/

    Gerry MacPherson LinkedIn Profilehttps://www.linkedin.com/in/gerrymacpherson/


    Join one of our groups
    LinkedIn — https://www.linkedin.com/groups/8811511/
    Facebook — https://www.facebook.com/groups/thehotelierhelpcast


    Say hi on social
    LinkedIn — https://www.linkedin.com/company/hotelier-helpcast/

    Facebook — https://www.facebook.com/hotelhelpcast/

    Instagram — https://www.instagram.com/hotelierhelpcast/

    BlueSky — @hotelhelpcast.bsky.social


    Listen to The Hotelier Helpcast PODCAST here
    https://hotelierhelpcast.com/Podcast


    YouTube Channel
    https://www.youtube.com/@HotelierHelpcast


    A Division of Keystone Hospitality Property Development

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    7 m
  • How to Create Hotel Emails Guests Actually Want to Read?-094
    Oct 9 2025

    Grab your copy of the free “Your Independent Hotel Blueprint”.
    https://hotelierhelpcast.com/hotelier-helpcast-pdf-download

    Email Marketing for Hotels: What to Send (And When)

    In this Hotelier Helpcast episode, we explore the forgotten art of hotel email marketing. Discover the emails your guests actually want to read, and how they can boost your repeat bookings, reviews, and direct reservations.

    🎙️ Topics Covered:

    • What to send after a guest signs up
    • Building a 5-email automation that books guests on autopilot
    • Why pre- and post-stay emails are your secret sauce


    TIMELINE:
    00:00 – Why email still works
    01:15 – What most hotels get wrong
    03:00 – The best email timing
    04:20 – What to send (7 email types)
    08:15 – Behind-the-scenes email ideas
    10:10 – How to automate your email flow
    11:50 – The one tip that fills rooms
    13:00 – Wrap-up + key takeaways


    #HotelEmails #HotelMarketing #EmailMarketingForHotels #BoutiqueHotelTips #HotelOwnerAdvice #IndependentHotelier #HospitalityMarketing #HotelEmailStrategy #MarketingThatBooks #HotelierHelpcast #HotelAutomation


    ⇒ TO READ OR LISTEN TO THIS EPISODE ON KEYSTONE HOSPITALITY PROPERTY DEVELOPMENT:
    https://hotelierhelpcast.com/2025/10/how-to-create-hotel-emails-guests-actually-want-to-read-094

    Grab your copy of the free “Your Independent Hotel Blueprint”.
    https://hotelierhelpcast.com/hotelier-helpcast-pdf-download

    🎓 Find hotel templates & checklists inside “The Hotel Owner’s Roadmap: 90 Days to More Bookings, More Time, & Less Stress” course→ https://courses.keystonehospitalitydevelopment.com/course/the-hotel-owners-roadmap-90-days-to-more-bookings-more-time-and-less-stress/

    Gerry MacPherson LinkedIn Profilehttps://www.linkedin.com/in/gerrymacpherson/


    Join one of our groups
    LinkedIn — https://www.linkedin.com/groups/8811511/
    Facebook — https://www.facebook.com/groups/thehotelierhelpcast


    Say hi on social
    LinkedIn — https://www.linkedin.com/company/hotelier-helpcast/

    Facebook — https://www.facebook.com/hotelhelpcast/

    Instagram — https://www.instagram.com/hotelierhelpcast/

    BlueSky — @hotelhelpcast.bsky.social


    Listen to The Hotelier Helpcast PODCAST here
    https://hotelierhelpcast.com/Podcast


    YouTube Channel
    https://www.youtube.com/@HotelierHelpcast


    A Division of Keystone Hospitality Property Development

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    6 m
  • How Can You Make Your Hotel Website a Booking Machine?-093
    Oct 2 2025

    Grab your copy of the free “Your Independent Hotel Blueprint”.
    https://hotelierhelpcast.com/hotelier-helpcast-pdf-download

    Your Hotel Website’s Job: Convert or Confuse?


    In this episode of the Hotelier Helpcast, we explore the simple tweaks that turn a hotel website into a high-conversion powerhouse. If guests are browsing but not booking, your website might be the problem (and we’ve got the fix). Expect humour, real-world examples, and zero jargon.


    ⏰ Timeline:
    00:00 – Welcome
    01:10 – Why most hotel websites fail
    03:00 – The must-haves for modern guests
    07:45 – Trust-building tools that work
    10:00 – Direct booking strategies
    14:20 – Wrap-up & next steps

    #Hotel Website #HotelWebsiteTips #HospitalityMarketing #HotelierHelp #IndependentHotel #HotelWebsiteDesign #BoostBookings #DirectBookings #HospitalityTips #HotelConversion #HotelMarketingStrategy


    ⇒ TO READ OR LISTEN TO THIS EPISODE ON KEYSTONE HOSPITALITY PROPERTY DEVELOPMENT:
    https://hotelierhelpcast.com/2025/10/how-can-you-make-your-hotel-website-a-booking-machine-093

    Grab your copy of the free “Your Independent Hotel Blueprint”.
    https://hotelierhelpcast.com/hotelier-helpcast-pdf-download

    🎓 Find hotel templates & checklists inside “The Hotel Owner’s Roadmap: 90 Days to More Bookings, More Time, & Less Stress” course→ https://courses.keystonehospitalitydevelopment.com/course/the-hotel-owners-roadmap-start-manage-grow/

    Gerry MacPherson LinkedIn Profilehttps://www.linkedin.com/in/gerrymacpherson/


    Join one of our groups
    LinkedIn — https://www.linkedin.com/groups/8811511/
    Facebook — https://www.facebook.com/groups/thehotelierhelpcast


    Say hi on social
    LinkedIn — https://www.linkedin.com/company/hotelier-helpcast/

    Facebook — https://www.facebook.com/hotelhelpcast/

    Instagram — https://www.instagram.com/hotelierhelpcast/

    BlueSky — @hotelhelpcast.bsky.social


    Listen to The Hotelier Helpcast PODCAST here
    https://hotelierhelpcast.com/Podcast


    YouTube Channel
    https://www.youtube.com/@HotelierHelpcast


    A Division of Keystone Hospitality Property Development

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    7 m
  • How To Forecast Your Hotel’s Off‑Season Cash Flow-092
    Sep 25 2025

    Grab your copy of the free “Your Independent Hotel Blueprint”.
    https://hotelierhelpcast.com/hotelier-helpcast-pdf-download

    Facing the off‑season slowdown?

    Learn to manage your hotel’s cash flow with forecasting, saving, smart pricing, and fresh revenue ideas.

    Timeline:
    0:00 Hook & topic intro
    1:20 Cash forecasting and reserves
    3:00 Expense control tips
    4:30 New income streams
    5:50 Guest marketing strategies
    7:10 Pricing tools explained
    8:40 Course plug & subscribe reminder

    Tune in and gain the confidence to keep your hotel thriving—even when bookings dip!


    #off-seasoncashflow #hoteloff-seasoncashflow #hotelsoff-seasoncashflow #HotelCashFlow #OffSeasonStrategy #HotelManagement #SeasonalRevenue #DynamicPricing #HospitalityTips #HotelTech #RevenueManagement #HotelMarketing #HotelForecasting


    ⇒ TO READ OR LISTEN TO THIS EPISODE ON KEYSTONE HOSPITALITY PROPERTY DEVELOPMENT:
    https://hotelierhelpcast.com/2025/09/how-to-forecast-your-hotels-off-season-cash-flow-092

    Grab your copy of the free “Your Independent Hotel Blueprint”.
    https://hotelierhelpcast.com/hotelier-helpcast-pdf-download

    🎓 Find hotel templates & checklists inside “The Hotel Owner’s Roadmap: 90 Days to More Bookings, More Time, & Less Stress” course→ https://courses.keystonehospitalitydevelopment.com/course/the-hotel-owners-roadmap-start-manage-grow/

    Gerry MacPherson LinkedIn Profilehttps://www.linkedin.com/in/gerrymacpherson/


    Join one of our groups
    LinkedIn — https://www.linkedin.com/groups/8811511/
    Facebook — https://www.facebook.com/groups/thehotelierhelpcast


    Say hi on social
    LinkedIn — https://www.linkedin.com/company/hotelier-helpcast/

    Facebook — https://www.facebook.com/hotelhelpcast/

    Instagram — https://www.instagram.com/hotelierhelpcast/

    BlueSky — @hotelhelpcast.bsky.social


    Listen to The Hotelier Helpcast PODCAST here
    https://hotelierhelpcast.com/Podcast


    YouTube Channel
    https://www.youtube.com/@HotelierHelpcast


    A Division of Keystone Hospitality Property Development

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    6 m
  • How To Track The Most Essential Hotel KPIs?-091
    Sep 18 2025

    Grab your copy of the free “Your Independent Hotel Blueprint”.
    https://hotelierhelpcast.com/hotelier-helpcast-pdf-download

    Running a hotel is part art, part numbers—this podcast shows the numbers that matter. In today’s episode, you’ll get a straight‑talk guide to hotel KPIs you can track right now: Occupancy Rate, ADR, RevPAR, GOPPAR, and RevPAC. You’ll learn what they mean, why they matter, and how to use them to grow your hotel revenue and guest spend.

    Timeline:

    • Intro & podcast hook
    • Why independent hoteliers need KPIs
    • Breakdowns of each KPI
    • Real‑world example & practical tip
    • Where to take your KPI knowledge next
    • Promo for “The Hotel Owner’s Roadmap” course
    • Closing & ask to subscribe

    Tune in and subscribe to the Hotelier Helpcast Podcast for your weekly dose of real hotel‑management tips!

    #HotelKPIs #HotelManagement #RevPAR #ADR #OccupancyRates #HotelProfitability #GOPPAR #RevPAC #HotelMetrics #HotelOwnerTips


    ⇒ TO READ OR LISTEN TO THIS EPISODE ON KEYSTONE HOSPITALITY PROPERTY DEVELOPMENT:
    https://hotelierhelpcast.com/2025/09/how-to-track-the-most-essential-hotel-kpis-091

    Grab your copy of the free “Your Independent Hotel Blueprint”.
    https://hotelierhelpcast.com/hotelier-helpcast-pdf-download

    🎓 Find hotel templates & checklists inside “The Hotel Owner’s Roadmap: 90 Days to More Bookings, More Time, & Less Stress” course→ https://courses.keystonehospitalitydevelopment.com/course/the-hotel-owners-roadmap-start-manage-grow/

    Gerry MacPherson LinkedIn Profilehttps://www.linkedin.com/in/gerrymacpherson/


    Join one of our groups
    LinkedIn — https://www.linkedin.com/groups/8811511/
    Facebook — https://www.facebook.com/groups/thehotelierhelpcast


    Say hi on social
    LinkedIn — https://www.linkedin.com/company/hotelier-helpcast/

    Facebook — https://www.facebook.com/hotelhelpcast/

    Instagram — https://www.instagram.com/hotelierhelpcast/

    BlueSky — @hotelhelpcast.bsky.social


    Listen to The Hotelier Helpcast PODCAST here
    https://hotelierhelpcast.com/Podcast


    YouTube Channel
    https://www.youtube.com/@HotelierHelpcast


    A Division of Keystone Hospitality Property Development

    Más Menos
    8 m