In this episode of the Top Contractor School Podcast, host Eric Guy sits down with found of Culture Matters Jay Doran to explore one of the most critical (and often overlooked) challenges for entrepreneurs: evolving from founder to CEO.

Jay shares insights from over 12,000 hours of research, advising top leaders, and building his firm, Culture Matters, into a trusted resource for companies seeking real growth. Together, they introduce the CEO Manual—a powerful new tool designed to help founders gain clarity, reignite their passion, and take their companies to the next level.

This conversation covers:

✔️ Why most founders eventually lose the "spark" and how to get it back

✔️ The difference between being a founder and becoming a true CEO

✔️ The 3 R’s every CEO must master: Relationships, Resources, and Reasons

✔️ How the CEO Manual helps entrepreneurs think clearer, lead better, and build lasting businesses

✔️ Why remembering your why is the key to sustainable success

✔️ Common signs you may need this process (and how it can transform your business and life) If you’re feeling stuck, overwhelmed, or simply want to lead with more purpose and confidence, this episode will open your mind to what’s possible.

🎧 Listen now and get ready to rediscover the meaning behind your mission—and take back control of your business journey.

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