The Go To Aesthetics Coach Podcast Por Kayla Petrasek arte de portada

The Go To Aesthetics Coach

The Go To Aesthetics Coach

De: Kayla Petrasek
Escúchala gratis

OFERTA POR TIEMPO LIMITADO. Obtén 3 meses por US$0.99 al mes. Obtén esta oferta.
Welcome to "The Go-To Aesthetics Coach Podcast!" I'm your host, Kayla Petrasek, Join me as I dive into the thriving world of medical aesthetics. We’ll interview industry experts weekly and explore strategies to take your clinic to the next level. Let’s make it happen from marketing to sales to products and devices!2023 The Go To Aesthetics Coach Arte Diseño y Artes Decorativas Economía Gestión y Liderazgo Liderazgo
Episodios
  • Episode 38: A step into my REP MBA program for sales professionals - Mastering In-Person Selling & Trade Show Domination

    Episode 38: A step into my REP MBA program for sales professionals - Mastering In-Person Selling & Trade Show Domination
    Sep 29 2025
    REP MBA Mastering In-Person Selling & Trade Show Domination Show Notes - Episode Duration: 45-50 minutes 🔥 Episode Overview This week, I'm sharing Week 6 from my complete 10-Week REP MBA Program — the system that transforms average sales reps into the top 1% of performers in their industry. Today's Focus: How elite reps dominate in-person selling while others hide behind emails and Zoom calls. Key Quote: "Some reps hide behind emails. Elite reps own every room they walk into." 📋 What You'll Learn ✅ The Psychology of Presence The neuroscience of first impressions (what happens in 7 seconds)5 Pillars of Executive Presence that command respectWhy your energy sells before your words ever do ✅ First Impression Mastery The TRUST Formula for powerful introductionsHow to become "trusted advisor" instead of "just another vendor"Connection Before Pitch framework that changes everything ✅ Trade Show Domination Host Mindset vs. Vendor Mindset (game-changer)5-minute booth conversation structure that qualifies and closesPre-event, during-event, and post-event strategies that multiply results ✅ Micro-Demo Mastery Problem-Solution-Proof framework for 3-minute demosHow to demonstrate value without overwhelming prospectsInteractive demo techniques that qualify in real-time ✅ Follow-Up Systems That Close The 2-Hour/2-Day Rule that beats 90% of competitionMulti-channel follow-up sequences for different prospect typesCRM tracking system that ensures nothing falls through cracks ✅ Event Domination Strategies How to become the most memorable rep at any eventContent creation techniques that attract prospectsNetwork multiplication methods for long-term success 🎯 Key Frameworks Covered 🔸 The TRUST Formula for Introductions Tone First Relevance ImmediatelyUncover Before You CoverSpecific Value Mention Transition to Their Story 🔸 5 Pillars of Executive Presence Physical GroundingEye Contact MasteryVocal CommandActive Listening ArchitectureEnergy Management 🔸 Problem-Solution-Proof Demo Structure 30 seconds: Anchor to their problem60 seconds: Position the outcome60 seconds: Provide proof30 seconds: Offer next steps 💡 Top Takeaways 🎯 Your presence walks into the room 7 seconds before your pitch does 🎯 Elite reps are thermostats, not thermometers — they control the energy 🎯 Connection beats pitch every single time 🎯 The fortune is in the speed AND quality of your follow-up 🎯 You're not selling products — you're building relationships that compound 📈 Your 30-Day Implementation Plan Week 1: Foundation Building Master the TRUST introduction formulaPractice presence pillars in every interaction Week 2: Presence Mastery Implement Connection Before Pitch frameworkPerfect your micro-demo structure Week 3: System Implementation Set up 2-Hour/2-Day follow-up sequencesCreate value-add content library Week 4: Full Integration Execute all strategies at next eventMeasure results and refine approach 🔗 Action Items This Week: Practice your new introduction 10 times out loudIdentify one upcoming in-person opportunitySet up your follow-up tracking systemCreate your first piece of pre-event content 📊 What Makes This Different This isn't just "tips and tricks" — this is a complete system based on: Neuroscience research on decision-making and trustPsychology principles of influence and persuasionReal-world testing with thousands of sales interactionsProven frameworks that scale across industries 🚀 WANT THE COMPLETE REP MBA PROGRAM? This episode is just Week 6 of my comprehensive 10-Week REP MBA Program that has helped sales reps: ✅ Increase close rates by 40-60%✅ Build predictable pipelines that never run dry✅ Become the #1 rep in their region✅ Earn top 1% income in their industry The Complete Program Includes: Week 1: Foundation - Mindset & Identity Shifts Week 2: Prospecting Mastery - Finding Decision Makers Week 3: Outreach That Converts - Multi-Channel Sequences Week 4: Discovery & Qualification - Reading Between the Lines Week 5: Presentation Psychology - Selling Transformation Week 6: In-Person Selling Mastery (This Episode) Week 7: Objection Handling - Turning No Into Yes Week 8: Negotiation Psychology - Win-Win Closes Week 9: Pipeline Management - Predictable Revenue Week 10: Elite Rep Systems - Scaling Success 💬 Interested in the full program? DM me @allora.agency on Instagram 📱 Connect With Me Instagram: @allora.agency Daily sales training contentBehind-the-scenes insightsSuccess stories from REP MBA graduatesLive Q&A sessions 🎧 Subscribe & Share If this episode helped you level up your in-person selling game, please: ⭐ Rate and review the podcast📤 Share with fellow sales reps🔔 Subscribe for weekly episodes Next Week: Advanced Negotiation Psychology - Turning Price Objections Into Closed Deals 💬 Quotes to Remember "Your presence walks into the room before your product does." "Elite reps don't sell products — they sell transformations." "The ...
    Más Menos
    52 m
  • Episode 37: The Client Experience Reset: Why Retention Beats Acquisition Every Time

    Episode 37: The Client Experience Reset: Why Retention Beats Acquisition Every Time
    Sep 1 2025
    🎙️ The Go-To Aesthetics Coach Podcast Episode 37: The Client Experience Reset: Why Retention Beats Acquisition Every Time 🔥 EPISODE HIGHLIGHTS The Brutal Truth: You don't have a lead problem. You have a retention problem. The Solution: The ELEVATE System that transforms one-time clients into lifelong advocates The Result: 60% improvement in profitability without spending another dollar on ads 📊 SHOCKING INDUSTRY STATISTICS Average clinic retention rate: 35%Top-performing clinics: 75%+Cost to acquire new client: $150-300Cost to retain existing client: $15-30Profit increase from 5% retention improvement: 25-95% 💡 THE THREE RETENTION LEAK POINTS Leak Point #1: The Onboarding Disaster (First 24 Hours) Rushed consultations focused on selling vs. connectingInformation overload without emotional connectionZero follow-up to check client comfort Leak Point #2: The Treatment Disconnect (During Service) Transactional vs. transformational experienceNo explanation of proceduresMissing education opportunities Leak Point #3: The Post-Treatment Void (After Care) No structured follow-up systemClients left wondering about resultsZero rebooking strategy 🏗️ THE ELEVATE SYSTEM FOR RETENTION MASTERY E - Emotional Connection First 10 minutes learning goals and lifestyleUse client's name frequentlyRemember personal details L - Luxury Experience Design Welcome ritual with beverages and comfortTreatment explanations throughoutRegular comfort checks E - Education-First Philosophy Explain science behind concernsProvide written aftercare instructionsShare lifestyle tips V - Value Beyond the Chair Monthly skincare tipsExclusive member eventsFirst access to new treatments A - Anticipate Their Needs Schedule next appointment before leavingSeasonal treatment remindersSuggest complementary services T - Touch Base Consistently 48-hour post-treatment check-in2-week results follow-upMonthly skin wellness messages E - Exceed Expectations Handwritten thank-you notesBirthday month specialsPersonal loyalty rewards 🚀 90-DAY RETENTION CHALLENGE Phase 1: Foundation (Days 1-30) Audit current client journeyImplement welcome ritualCreate post-treatment follow-up system Phase 2: Enhancement (Days 31-60) Develop educational content libraryLaunch client appreciation initiativesBuild rebooking system and staff training Phase 3: Optimization (Days 61-90) Track retention metricsRefine systems based on resultsScale successful elements 📈 RETENTION METRICS THAT MATTER Track Weekly: First-visit to second-visit conversion (Target: 60%+)90-day retention rate (Target: 70%+)Average client lifetime value (Target: 5x+ treatment cost)Referral rate from existing clients (Target: 30%+) 🎯 THE RETENTION SCORECARD Rate Each Client Interaction 1-10: ✅ Emotional connection established ✅ Education provided ✅ Value delivered beyond treatment ✅ Follow-up quality ✅ Surprise factor Anything below 8 needs immediate improvement 💰 THE COMPOUND EFFECT TIMELINE Month 1-3: Foundation Building 20% improvement in rebooking rate15% increase in treatment frequency10% boost in retail purchases Month 4-6: Momentum Phase 40% improvement in client lifetime value25% increase in referral generation30% reduction in marketing spend Month 7-12: Compounding Returns 60% improvement in overall profitability50% increase in premium service uptakeWaiting list development 🎯 YOUR 7-DAY RETENTION RESET ✅ Day 1: Audit current client journey - identify biggest leak point✅ Day 2: Design welcome ritual and consultation enhancement✅ Day 3: Create 48-hour and 2-week follow-up templates✅ Day 4: Build rebooking system and train team✅ Day 5: Launch one client appreciation initiative✅ Day 6: Implement tracking system for retention metrics✅ Day 7: Execute with next 10 clients and measure results 🔗 READY TO BUILD A RETENTION SYSTEM? Transform Your Practice with a Custom Retention Strategy BOOK YOUR STRATEGY SESSION ➜ https://form.jotform.com/251815238060250 In this session, we'll: Audit your current retention gapsDesign your custom ELEVATE systemCreate a 90-day implementation roadmap 💬 SHARE YOUR RESULTS Implemented the ELEVATE System? Tag us with your retention wins! Instagram: @TheGoToAestheticsCoachRate this episode and share your biggest breakthrough 🎧 SERIES COMPLETE This concludes our 4-part series on scaling your aesthetic practice: Episode 34: Breaking Through Your Growth CeilingEpisode 35: The CEO Mindset ShiftEpisode 36: The Hidden Profit FormulaEpisode 37: The Client Experience Reset Subscribe: Apple Podcasts | Spotify | YouTube Your best clients aren't the ones you haven't met yet. They're the ones sitting in your chair right now.
    Más Menos
    20 m
  • Episode 36: The Hidden Profit Formula: How to Add $50K Without Seeing More Patients

    Episode 36: The Hidden Profit Formula: How to Add $50K Without Seeing More Patients
    Aug 25 2025
    🎙️ The Go-To Aesthetics Coach Podcast Episode 36: The Hidden Profit Formula: How to Add $50K Without Seeing More Patients 🔥 KEY TAKEAWAYS The Problem: 87% of aesthetic clinics leave $50K+ on the table annually by focusing on more patients instead of maximizing current revenue streams. The Solution: The Hidden Profit Formula — a 3-pillar system that multiplies revenue without adding treatment hours. 💡 THE 3-PILLAR PROFIT FORMULA PILLAR 1: Value-Based Pricing Price based on expertise, not competitors Impact: $3-6 Botox unit increase = $7K-14K annually PILLAR 2: Recurring Revenue Create predictable monthly income through memberships Example: 50 members × $199 = $119K guaranteed annual revenue PILLAR 3: Retail System Systematic approach to product recommendations The $100 Challenge: 80 clients × $100 = $96K additional annually 📝 YOUR PROFIT MAP EXERCISE Complete during the episode: Current monthly revenue breakdownCalculate $100 retail increase impactDesign simple membership offeringIdentify price optimization opportunity Potential Annual Impact: $40K-$200K additional revenue 🚀 30-DAY IMPLEMENTATION Week 1: Foundation & DesignWeek 2: System Creation & TrainingWeek 3: Soft Launch & TestingWeek 4: Optimization & Full Launch 🎯 READY TO SCALE TO 6-FIGURES? Book Your Complimentary Strategy Session APPLY HERE ➜ https://form.jotform.com/251815238060250 30-minute session includes: Profit opportunity auditCustom 90-day optimization planPrivate coaching program qualification 💬 SHARE YOUR WINS Complete your Profit Map and tag us with your results! Instagram: @TheGoToAestheticsCoachLeave a 5-star review with your biggest breakthrough 🎧 NEXT EPISODE Episode 37: "The Client Experience Reset: Why Retention Beats Acquisition Every Time" Subscribe now: Apple Podcasts | Spotify | YouTube Transform your practice from service provider to profit powerhouse. The formula is proven — the only question is: will you implement it?
    Más Menos
    50 m
Todavía no hay opiniones