In Episode 250 of The Gametime Guru Podcast, Shane Larson sits down with Kam Wheeler, coach, business owner, leader, and founder of Warriors Football Club in Idaho.

This conversation dives into Kam's sports background, his path into coaching, and the leadership principles that have shaped both his business and his football program. From youth development and team culture to discipline, mentorship, and the impact sports can have on young athletes, this episode is packed with insights for parents, coaches, athletes, and sports fans alike.

Kam also shares the vision behind Warriors Football Club, why he felt there was a need for something different in youth football, and how building identity, accountability, and buy-in can help kids grow both on and off the field. The discussion also touches on club football, seven-on-seven, sports culture in Idaho, and the way athletics can prepare people for life and leadership.

This episode is brought to you by Aesthreadics.com, creators of customized weightlifting belts for schools, athletic programs, gyms, and personal brands.

If you enjoy conversations about sports, leadership, coaching, and personal growth, this episode is for you.

Listen now and see sports through a different lens.

Follow Kam:

Kam Wheeler Instagram - https://www.instagram.com/kam.wheeler/

One Percent Podcast - https://www.instagram.com/one_percent_podcast_/

Website: https://www.kamwheeler.com/

What were you doing at 17 years old?

In this episode of The Gametime Guru, Shane Larson sits down with Jamie McCreedy, a 17-year-old podcast host, charity leader, and young man making a real impact through sports, service, and storytelling.

Jamie has already interviewed more than 120 athletes and managers, built his own platform, and helped support children through charity efforts connected to sports. From podcasting and football culture in England to organizing fundraising efforts and helping provide gear for kids in Kenya, Jamie's story is a powerful reminder that age does not have to limit purpose.

This conversation is packed with perspective for young athletes, parents, coaches, aspiring podcasters, and anyone chasing a big goal.

Shane and Jamie dive into:

• building a podcast from a young age
• lessons learned from interviewing athletes
• football culture in England
• leading charity initiatives through sports
• consistency, confidence, and belief in yourself
• why young people should not wait to start making an impact
• Jamie brings incredible energy and maturity to this conversation, and his story is one that can inspire people of all ages.

If you enjoy the show, be sure to follow The Game Time Guru, leave a review, and share this episode with someone who needs to hear it.

Sponsor:

This episode is brought to you by Aesthreadics Weightlifting Belts.
Get your own customizable weightlifting belt for your brand, team, school, or personal training setup at:
www.aesthreadics.com

Chapters

00:00 Introduction to Jamie McCreedy
01:03 Sponsor Shoutout: Aesthreadics Weightlifting Belts
02:06 Shane's Intro and 9 Years of The Game Time Guru
03:32 Meet Jamie McCreedy
03:55 Life Near London and Supporting Watford
05:23 Football Culture in England
06:42 Shane's Experience with Soccer Culture in Brazil
08:18 Jamie's Podcast Journey Begins
10:47 Shane's Podcast Evolution and Interview Format
12:28 Favorite Interviews and Lessons from Podcasting
15:25 Jamie's Vision for the Future
18:51 How Jamie Started His Charity Work in Kenya
27:20 Advice for Young People with Big Dreams
35:41 Biggest Life Lesson and Final Thoughts

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Weekly interviews with athletes, coaches, sports figures, and inspiring people from around the world to help you see sports through a different lens.

In this episode of The Gametime Guru Podcast, Shane Larson interviews Tom Cillo, a 59-year-old college football player, about resilience, mental toughness, leadership, and chasing dreams later in life.

Tom Cillo's story has inspired people around the world. After retiring from a 33-year career, Tom decided to pursue a dream he originally had back in the 1980s: playing college football. Now in his late 50s, he's balancing the physical demands of collegiate athletics, the academic pressure of returning to school after 41 years away from the classroom, and the mental challenge of competing with athletes decades younger than him.

In this powerful sports interview, Tom shares how he prepared physically and mentally for college football in his late 50s, what he learned from the intense grind of training camp, and how he pushed through self-doubt, injuries, and the pressures that come with competing at the collegiate level.

Tom also talks about earning Dean's List honors, finding his role on the team, and discovering that his journey has inspired thousands of people around the world to pursue their own goals — no matter their age.

This episode explores the lessons sports teach us about discipline, leadership, perseverance, athlete mindset, and never giving up on a dream.

If you enjoy sports podcasts, athlete interviews, football stories, motivational conversations, and leadership lessons from sports, this is an episode you won't want to miss.

Sponsored by Aesthreadics Weight Lifting Belts

Today's episode is brought to you by Aesthreadics Weight Lifting Belts.

If you're looking for a customized weightlifting belt, Aesthreadics offers high-quality belts that can be designed specifically for your personal brand, sports team, gym, or business.

These belts are perfect for:

• Athletes building their brand
• NIL athletes and college programs
• Teams outfitting their weight rooms
• Businesses creating custom gear

Get your own customized belt today:
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About The Gametime Guru Podcast

The Gametime Guru Podcast, hosted by Shane Larson, interviews athletes, coaches, and sports figures from around the world to explore the lessons learned through competition.

Each episode dives into sports leadership, athlete mindset, resilience, and the life lessons that come from competing at the highest levels.

Follow the show on Spotify and Apple Podcasts for weekly interviews with inspiring athletes and sports professionals.

What happens when a young athlete from Australia skips university, invests his savings, and builds a sports brand from scratch? You get Kip Grip, performance grip socks designed for ballers across every sport.

In this episode of The Gametime Guru Podcast, host Shane Larson sits down with Kiprian Pacoski, founder and CEO of Kip Grip, to talk about competing in soccer and AFL (Australian Rules Football), launching a physical product business as a young entrepreneur, and the deeply personal mental health mission behind the brand.

What you will learn in this episode:

What are grip socks and why do athletes use them? Kip Grip grip socks are designed to reduce slippage inside your shoe during sharp cuts and turns, using Coolmax moisture-wicking technology to keep your feet dry and stable during competition.

Kiprian walks us through going from 5 to 6 product prototypes to a finished product, why he chose entrepreneurship over college, guerrilla marketing strategies for small sports brands, and how Kip Grip is showing up for youth athletes that the big brands are ignoring.

We also get into the mental health mission behind Kip Grip and the phrase "Keep It Pushing," a message Kiprian built into the brand after battling through his own personal hardships.

Kip Grip performance grip socks are designed for: Soccer players, basketball players, AFL players, baseball players, runners, and multi-sport athletes.

Whether you are a youth athlete, a coach looking to outfit your team with team packages, or a sports entrepreneur learning how to build a brand from the ground up, this episode delivers real value.

Connect with Kip Grip:

Shop: https://Kip Grip.com.au/

Instagram: https://www.instagram.com/kip_grip/

General Inquiries: support@Kip Grip.com.au

Club and Team Inquiries: club@Kip Grip.com.au

Find The Gametime Guru Podcast: Search "Gametime Guru" on Apple Podcasts, Spotify, or wherever you listen to podcasts. New episodes drop every Friday at 8AM Eastern. Subscribe so you never miss an interview.

If this episode gave you value, leave a review on Apple Podcasts or a rating on Spotify. It helps more athletes, coaches, and sports entrepreneurs find the show.

Former Division 1 athlete Brayden Durfee, owner of 1ONEATHLETICS, joins The Gametime Guru Podcast to break down what it really takes to compete at a high level in track and field — and how those lessons translate into business, leadership, and life.

Brayden shares his journey from football at Oregon State to track & field at Boise State, where he competed at the Division 1 level after becoming a 4-time state champion in high school. We dive into the sacrifices he made, the mentors who shaped him, and the mindset required to perform when you only get one shot, because in track, there are no second chances once the gun goes off.

In this episode, we talk about:

• The reality of speed training (acceleration days, max velocity work, conditioning)
• Why visualization is critical for peak performance
• How to enter a "flow state" before competition
• What to eat and how to prepare on meet day
• A powerful failure moment in college, and how Brayden used it as fuel
• The mental framework for handling setbacks in sports
• Building 1ONEATHLETICS from a garage into a full facility
• Leadership lessons that apply far beyond athletics

If you're an athlete, coach, parent, or entrepreneur, this conversation will give you a deeper understanding of discipline, resilience, and what it truly means to be "undeniable by design."

If you want to work with Brayden and their team, head to: https://www.1oneathletics.com

Instagram: https://www.instagram.com/1one.athletics/

In this episode of The Game Time Guru, Shane Larson sits down with professional bare-knuckle fighter Mike "The Marine" Richman for a raw and honest conversation about the fight game—and the mindset behind it.

Mike breaks down the unique intensity of fighting in BKFC, why every jab in bare knuckle can change a fight, and how committing to body shots can wear down even the toughest opponents. He shares what it's like competing in front of massive crowds, how he controls his nerves before stepping through the ropes, and the self-affirmations he uses to stay locked in.

The conversation goes deeper into adversity—coming back from knockout losses, battling self-doubt, and rebuilding confidence after tough setbacks. Mike opens up about what it takes mentally and physically to stay in the fight game, how he knows when it's time to keep going (or walk away), and the life lessons fighting has taught him that translate directly into business, marriage, and everyday life.

If you're an athlete, competitor, or someone chasing big goals, this episode will challenge you to control the chaos, trust your preparation, and remember who you are when things get tough.

Subscribe for weekly interviews with sports figures from around the world.

John has built a career designing high performance training spaces and helping athletes, executives, and high achievers raise their standards. We talk about the mindset shift from sports to business, why preparation builds confidence, and why being a great teammate starts with doing your job. This conversation goes deep into discipline, leadership, and the standards it takes to win in any arena.

This is a great interview with former Boston College football player turned elite gym designer, trainer, and founder of The Cave.

If you are an athlete, coach, parent, or someone building something big, you will take a lot from this one.

What we cover in this episode:

• John's Boston College football journey and the lessons that carried into life after sports

• The high school grind and why most people end up with regrets

• The athlete mindset that translates into business and entrepreneurship

• Why standards matter and how to stop lowering the bar

• Confidence, fear, and the power of preparation

• Creating training environments where people feel safe and perform at their best

• The Cave, John's private gym concept built for elite performance and elite vibes

• Pattern recognition, problem solving, and building value for life

About John Damon:
John Damon is a gym designer and performance focused trainer who has designed gyms from 1,000 to 150,000 square feet. He is the founder of The Cave, a private training space built on intentional design, high standards, and a world class experience.

Connect with John Damon:

Website: https://johndamon.com/
Instagram: @johnddamon

Scott Birnbaum (CEO & Founder of Booster) joins Shane Larson on The Gametime Guru Podcast to break down how Booster is changing sports fundraising for high school teams, booster clubs, and youth programs.

The cost of athletics keeps rising, travel, equipment, team meals, uniforms, tournament fees — and many schools don't have the budget to cover it. Scott explains why traditional fundraisers (popcorn, candy, shoot-a-thons) often fall short, and how Booster takes a different approach: fundraising through content and community, with a subscription model designed to create recurring revenue for teams.

In this conversation, we talk about:

• Why fundraising has become essential for high school sports programs

• The biggest hidden costs coaches are trying to cover (especially travel + meals)

• How Booster works as a fundraising platform built around team content

• Why community-based support beats one-time product fundraisers

• How parents, athletes, and student creators can help tell the team's story

• Booster's roots in NIL and where the platform is headed next

If you're a coach, athletic director, parent, booster club leader, or sports business fan, this episode will give you a fresh look at how fundraising can actually feel exciting — and more sustainable.

Learn more about Booster: https://booster.club/

Follow/Subscribe to The Gametime Guru Podcast for weekly interviews covering sports, leadership, and the business behind the game.