DESCRIPTION:
John Hayes interviews Natalya Hummer from FinaTech Accounting and Advisors, who also owns three Crumble Cookie franchises, in this episode of the Franchise Hot Seat Podcast. Natalya shares her experience as a CPA and her transition into the franchising world, highlighting the essential elements for franchisee success. They delve into the importance of comprehending business metrics, such as KPIs, and the difficulties new franchisees encounter when shifting from corporate roles. Natalya underscores the importance of recruiting the right team, being financially literate, and implementing a robust training system. She provides valuable insights on effectively controlling labor and costs, and ways for franchisors to enhance their support for franchisees. The discussion also explores the importance of branding, franchisor training, and how advisory and accounting firms assist franchisees in understanding their financial status. Natalya expresses gratitude for her involvement with the Titus Center Advisory Board and briefly discusses the student internship program.

- With Natalya Hummer

TIMESTAMPS:
00:00 Intro
00:40 Why know your numbers in business?
02:39 Biggest franchising challenge and strategy?
07:14 How to hire the right people?
14:01 How did you discover franchising?
23:00 How important is brand recognition?
24:57 Key benefits and costs of franchising?
26:56 Why specialize in franchise accounting?
29:24 Key success factor for franchisees?
34:03 Insight from running multiple stores?

LINKS:

WEBSITE: http://franchisehotseats.com/
LinkedIn: https://www.linkedin.com/in/drjohnhayes/
Twitter: https://twitter.com/drjohnhayes
YouTube: https://www.youtube.com/c/Howtobuyafranchise
Instagram: https://www.instagram.com/hayesjph/
TikTok: https://www.tiktok.com/@johnphayesfranchise
Pinterest: https://www.pinterest.com/DrJohnHayes/
Facebook: https://www.facebook.com/franchisehotseatpodcast

DESCRIPTION:

John Hayes interviews Deean Ferrone on the Franchise Hot Seat, discussing her journey from being a teacher to becoming a successful franchisee of Pigtails & Crewcuts, a children's hair salon chain. Ferrone's transition to business ownership was sparked by the difficulties of virtual teaching during the COVID-19 pandemic. She and her husband conducted thorough research and due to fortunate circumstances, they were able to acquire three salons in just half a year. Ferrone emphasizes the value of her teaching skills in managing her business, the necessity of effective staffing and marketing, and the assistance she receives from her franchisor. They also discuss the ongoing issue of hiring stylists and the possibility of future growth, highlighting the advantages of franchising for those wary of starting a business from the ground up.

- With Deean Ferrone.

TIMESTAMPS:

00:00 Intro

00:36 How did Deanne get into franchising?

03:26 Biggest franchising challenge and opportunity?

07:34 Why are franchise systems so valuable?

18:04 How did teaching prepare for franchising?

25:26 How to manage a diverse team?

26:13 Connecting with clients and parents?

27:10 Daily life of a franchisee?

27:58 Why use DISC in franchising?

34:46 Unique challenge of children's hair salon?

LINKS:

WEBSITE: http://franchisehotseats.com/

LinkedIn: https://www.linkedin.com/in/drjohnhayes/

Twitter: https://twitter.com/drjohnhayes

YouTube: https://www.youtube.com/c/Howtobuyafranchise

Instagram: https://www.instagram.com/hayesjph/

TikTok: https://www.tiktok.com/@johnphayesfranchise

Pinterest: https://www.pinterest.com/DrJohnHayes/

Facebook: https://www.facebook.com/franchisehotseatpodcast

DESCRIPTION:

John Hayes, host of Franchise Hot Seat, interviews Shelly Sun Berkowitz, founder of

BrightStar Care, a leading healthcare franchising company with over 400 units.

Shelly discusses her transition from accounting to healthcare franchising, and her

strategic partnership with Peack Rock Capital. She stresses the importance of

choosing the right private equity partners and the value of supportive relationships

within the franchising community. Shelly introduces her advisory initiative, Founder

to Founder, designed to assist founders in scaling their businesses and navigating

sales processes. The discussion also covers the common misconceptions about

franchising, the necessity of robust franchisee support systems, and the importance

of ethical practices. Shelly shares her efforts to mentor female entrepreneurs and her

dedication to promoting equal access to franchising education. - With Shelly Sun

Berkowitz.

TIMESTAMPS:

00:00 Intro

00:20 What is Shelly's Brightstar Care journey?

01:44 Why is franchising education so important?

05:58 Early franchising challenges and lessons?

11:02 Best mentorship advice for new franchisors?

16:44 How does the franchising economic model work?

24:36 How to hire the right talent?

27:23 How is private equity changing franchising?

37:47 Biggest challenge in selecting franchisees?

43:54 How to empower women in franchising?

LINKS:

WEBSITE: http://franchisehotseats.com/

LinkedIn: https://www.linkedin.com/in/drjohnhayes/

Twitter: https://twitter.com/drjohnhayes

YouTube: https://www.youtube.com/c/Howtobuyafranchise

Instagram: https://www.instagram.com/hayesjph/

TikTok: https://www.tiktok.com/@johnphayesfranchise

Pinterest: https://www.pinterest.com/DrJohnHayes/

Facebook: https://www.facebook.com/franchisehotseatpodcast