Episodios

  • Episode 216 - From The Google Gravy Train To AI Search
    Jan 6 2026

    Do you wake up in the middle of the night, wondering if your business is in the #1 position in AI searches?

    Join Brad Friedman and Andreas Voniatis as they discuss whether today's SEO playbook is becoming obsolete as people increasingly use AI to research their needs and solutions. They discuss using data science to decode what AI wants to uprank your business everywhere your customers are searching.

    Andreas Voniatis is the founder of Artios, helping business leaders in ambitious B2B and technology companies achieve breakthrough website results. He's the author of Data-Driven SEO with Python and has been featured in Search Engine Watch. By combining advanced math, data science, and proprietary AI, Andreas says he delivers 3–5x more non-brand organic traffic and guarantees a 2x ROI—far beyond what traditional SEO and content marketing can provide.

    His journey began when he began thinking that traditional SEO and content marketing were becoming guesswork. Rather than leave the field, he retrained in data science. That shift changed everything — like Neo seeing the Matrix. With Python and new mental models, he began approaching organic growth with scientific precision and scale.

    The Digital Slice Podcast is brought to you by Magai. Up your AI game at https://friedmansocialmedia.com/magai And, if it's your first time purchasing, use BRAD30 at checkout to get 30% off your first 3 months.

    Visit thedigitalslicepodcast.com for complete show notes of every podcast episode.

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    22 m
  • Episode 215 - The #1 Mistake Killing Your Conversions (And How To Fix It)
    Dec 30 2025

    Is your sales page bleeding money? When you look at your website analytics, do you wonder why you have thousands of visitors and very few conversions?

    Join Brad Friedman and Trevor Levine as they chat about the mistakes you are making that are killing your conversions.

    Trevor Levine is a certified Conversion Optimization Specialist, advertising copy wizard, and a protégé of living legends like Ryan Deiss, Jon Benson, and Jeff Walker.
    Over the years, he beat dozens of control letters, some of which were penned by famous copywriters. He improved email marketing campaigns and backend revenues for companies like Aweber and MyPoints. He tripled sales of Cigna insurance policies. His magalog for a Re/Max agent generated $250,000 per weekend. And one of his video sales letters generated over $1.2 Million.

    Today, Trevor boosts conversion rates at every step of a marketing funnel. He develops persuasive offers, collaborates with customers on "WOW" testimonials, and describes in detail the negative ripple effects of not taking action… or worse, choosing the wrong solution. By making the unique advantages of a client's solution more compelling, he multiplies their return on ad spend.

    The Digital Slice Podcast is brought to you by Magai. Up your AI game at https://friedmansocialmedia.com/magai And if it's your first purchase, use BRAD30 at checkout to get 30% off your first 3 months.

    Visit thedigitalslicepodcast.com for complete show notes of every podcast episode.

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    32 m
  • Episode 214 - How To Double Your eCommerce Sales Without More Traffic
    Dec 23 2025

    Do you feel you're wasting ad spend! Listen and learn how to double your eCommerce sales without more traffic.

    Join Brad Friedman and Matthew Stafford as they discuss concrete ways to increase your eCommerce sales without spending more money.

    Over the past three decades, Matthew Stafford has been entrepreneurial and successfully built several businesses across various industries, including Concrete, Brick and Mortar Locations, POD, and Software-based ventures.

    Matthew is the Managing Partner of Build Grow Scale and an equity owner of some in-house eCommerce brands. He has knowledge and expertise, enabling him to mentor thousands of store owners through paid eCommerce groups and live events.

    His experience has also allowed him to help hundreds of eCommerce brands scale past the million-dollar mark, with many hitting the $10 million mark. To top it off, he's been speaking on stages about eCommerce optimization for the past seven years! In fact, before COVID-19, BGS hosted the largest yearly eCommerce-focused event in North America - BGS LIVE.

    Visit thedigitalslicepodcast.com for complete show notes of every podcast episode.

    The Digital Slice Podcast is brought to you by Magai. Up your AI game at https://friedmansocialmedia.com/magai And, if it's your first time purchasing, use BRAD30 at checkout to get 30% off your first 3 months.

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    21 m
  • Episode 213 - The Biggest Email Marketing Mistakes (And How To Fix Them)
    Dec 16 2025

    Unlock the secrets to email marketing that actually work. Stop treating your list like an ATM and start building real results!

    Join Brad Friedman and Cole VanDee as they dive deep into your Inbox and decipher what works and what doesn't work in the emails we send.

    Cole is the Co-Founder of inboxingengine, a leading firm specializing in email marketing and consulting. Under Cole's leadership, InboxingEngine has generated over $106 million in found revenue for their clients. They have sent over 327 million emails with a 67% open rate, helping businesses dramatically scale their revenue through strategic email marketing.

    Cole works with businesses like Fullstaq Marketer, Inspirean, and Impact Brands, helping them add an additional six or seven figures per month through email marketing. One of their biggest success stories includes their work with Keala Kanae, Founder of Fullstaq Marketer and Inspirean, where InboxingEngine transformed their email list into a $1.2 million-per-month profit center.

    The Digital Slice Podcast is brought to you by Magai. Up your AI game at https://friedmansocialmedia.com/magai And, if it's your first time purchasing, use BRAD30 at checkout to get 30% off your first 3 months.

    Visit thedigitalslicepodcast.com for complete show notes of every podcast episode.

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    30 m
  • Episode 212 - Build Trust And Credibility And Grow Your Business With Public Speaking
    Dec 9 2025

    Have you always wanted to use public speaking to grow your business, attract clients, and add to your marketing toolbox?

    Join Brad Friedman and Leisa Reid as they chat about just that, and much more!

    Leisa Reid is the Founder of Get Speaking Gigs Now and CEO of the International Speaker Network. With a mission to transform public speaking into a soul-filling business growth strategy, she's the go-to "Talk Doula," helping entrepreneurs create signature talks and secure bookings for a lifetime. Having rocked over 600 stages, authored 7 books, and graced the airwaves as a podcast host, Leisa shares her proven strategies with others so they can make an impact on the world.

    When she's not empowering entrepreneurs, Leisa embraces her roles as a mom, a wife, and a devoted dog-lover, all while indulging her passion for live rock concerts and dance fitness classes.

    Visit thedigitalslicepodcast.com for complete show notes of every podcast episode.

    The Digital Slice Podcast is brought to you by Magai. Up your AI game at https://friedmansocialmedia.com/magai And, if it's your first time purchasing, use BRAD30 at checkout to get 30% off your first 3 months.

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    26 m
  • Episode 211 - Surviving The AI Tsunami: Strategies For Leaders & Innovators
    Dec 2 2025

    Are you missing the biggest opportunity in history? Don't sleep on this AI revolution. Discover what happens when AI becomes your Co-CEO.

    Join Brad Friedman and Michael Tchong as they chat about the AI revolution, the truth about the AI disruption and the 45 million jobs that are going to disappear.

    Michael Tchong is a serial entrepreneur, high-energy futurist and innovation expert known for his ability to decode the trends reshaping society. Throughout a pioneering career that spans advertising, publishing, technology and trend forecasting, he has launched five startups that helped drive fundamental shifts in digital culture – from desktop publishing to online marketing and generative AI.

    Founder of Ubertrends Academy and author of "Ubertrends – How Trends and Innovation Are Transforming Our Future," Tchong interprets the massive waves (ubertrends) redefining our world, from Time Compression to the Digital Lifestyle. His motto, "I help you catch the next wave before it catches you," captures his mission of empowering changemakers to lead, not follow.

    The Digital Slice Podcast is brought to you by Magai. Up your AI game at https://friedmansocialmedia.com/magai And, if it's your first time purchasing, use BRAD30 at checkout to get 30% off your first 3 months.

    Visit thedigitalslicepodcast.com for complete show notes of every podcast episode.

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    32 m
  • Episode 210 - Take Control Of Your Online Reputation In 2026
    Nov 26 2025

    What if one misstep could jeopardize everything you've built as a CEO? Safeguarding your reputation and brand must be top of mind.

    In this episode of The Digital Slice Podcast, Brad Friedman and Ran Blayer dive deep into the world of corporate and reputation challenges, and the efforts it takes to amplify your message and put these challenges behind you.

    Since 2005, Ran has been advising top CEOs, business leaders, and brands on how to navigate through corporate and reputation challenges. He's helped them digitally amplify their key messages and agendas, allowing them to achieve their goals and establish themselves as leaders in their industries.

    His team of communications, content, digital, and creative professionals work tirelessly to develop strategies and campaigns that meet the needs of their clients. They have established partnerships with leading service providers and strategic partners worldwide, ensuring their clients receive the highest-quality services available.

    Before he was co-founder & CEO at Percepto, Ran served as the Vice President of Sales and Business Development at Seperia. He received his BA in Political Science and Communications from Haifa University and his MA in Conflict Management and Resolution from Tel Aviv University.

    The Digital Slice Podcast is brought to you by Magai. Up your AI game at https://friedmansocialmedia.com/magai

    Visit thedigitalslicepodcast.com for complete show notes of every podcast episode.

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    28 m
  • Episode 209 - The Secret To Boosting Sales With Smart Hyperlinks
    Nov 14 2025

    Join Brad and Scott Cate as they chat about Time-of-Day Marketing and figuring out the best time of the day to get the right message to customers.

    Scott Cate is a SaaS innovator with more than three decades of experience. Since 1991, Scott has navigated the evolution of software—from the days of floppy disks to the cutting-edge, cloud-native solutions we rely on today. He's seen hundreds of startup failures, made several successful exits, and served in key engineering roles at industry giants like Microsoft and Amazon. Scott blends this deep technical expertise with his talents as a public speaker to inspire and engage audiences.

    Scott excels at identifying unmet needs and turning them into transformative solutions. Having traveled to 52 countries and flown more than 2 million miles, he's experienced firsthand the challenges that global marketing teams face when it comes to managing links at scale. His insights into the lack of sophisticated link management tools (particularly for tasks like intelligent routing, bot detection, and traffic validation) became the driving force behind 301.Pro.

    Visit thedigitalslicepodcast.com for complete show notes of every podcast episode.

    The Digital Slice Podcast is brought to you by Magai. Up your AI game at https://friedmansocialmedia.com/magai

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    29 m
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