The Digital Slice Podcast Por Brad Friedman arte de portada

The Digital Slice

The Digital Slice

De: Brad Friedman
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The Digital Slice Podcast is the podcast that brings you a slice of the digital marketing news, tools and tactics you need to succeed.The Friedman Group, LLC Economía Gestión Gestión y Liderazgo
Episodios
  • Episode 209 - The Secret To Boosting Sales With Smart Hyperlinks
    Nov 14 2025

    Join Brad and Scott Cate as they chat about Time-of-Day Marketing and figuring out the best time of the day to get the right message to customers.

    Scott Cate is a SaaS innovator with more than three decades of experience. Since 1991, Scott has navigated the evolution of software—from the days of floppy disks to the cutting-edge, cloud-native solutions we rely on today. He's seen hundreds of startup failures, made several successful exits, and served in key engineering roles at industry giants like Microsoft and Amazon. Scott blends this deep technical expertise with his talents as a public speaker to inspire and engage audiences.

    Scott excels at identifying unmet needs and turning them into transformative solutions. Having traveled to 52 countries and flown more than 2 million miles, he's experienced firsthand the challenges that global marketing teams face when it comes to managing links at scale. His insights into the lack of sophisticated link management tools (particularly for tasks like intelligent routing, bot detection, and traffic validation) became the driving force behind 301.Pro.

    Visit thedigitalslicepodcast.com for complete show notes of every podcast episode.

    The Digital Slice Podcast is brought to you by Magai. Up your AI game at https://friedmansocialmedia.com/magai

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    29 m
  • Episode 208 - How To Obliterate Your Competition With Zero Budget
    Nov 4 2025

    Visit thedigitalslicepodcast.com for complete show notes of every podcast episode.

    Join Brad and Brandon Willington as they chat about Brandon's transition from viral DJ to top ad agency founder, and the secrets to marketing and growth.

    Brandon Willington is a lead generation expert who helps small service-based businesses escape the trap of word-of-mouth marketing and inconsistent sales. From nightclub DJ to founder of a five-location DJ school, Brandon built his marketing chops in the real world—eventually launching an award-winning agency known for helping underdog businesses stand out with sharp, results-driven advertising.

    Named one of Australia's Top 50 Young Entrepreneurs (2022) and founder of a Top 5 Independent Agency (2023), Brandon blends sharp insights with wild stories—from viral mixtapes to Facebook ads that got a club sued (in a good way). As a guest, he shares candid and actionable lessons on marketing, audience psychology, and transforming scrappy small businesses into reliable revenue machines.

    The Digital Slice Podcast is brought to you by Magai. Up your AI game at https://friedmansocialmedia.com/magai

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    26 m
  • Episode 207 - Embrace Disruption Or Get Disrupted: How To Drive Innovation
    Oct 28 2025

    Visit thedigitalslicepodcast.com for complete show notes of every podcast episode.

    Join Brad Friedman and Elizabeth Bieniek as they chat about leadership, good peopling, and the importance of focusing on building relationships.

    Elizabeth Bieniek is an author, speaker, and consultant focused on "good peopling" as the secret to exceptional execution. As a founder and Fortune 100 innovation and engineering leadership veteran, her expertise lies in challenging assumptions, embracing diverse perspectives, and leading through ambiguity to build empowered, resilient teams that last.​

    Named Toptal's 10 most influential "Female Pioneers in Technology," she has spoken on bridging the gap between human connection and innovation at EmTech NEXT, Chatham House, ITEXPO, AWE, and the Global AI Community. Her leadership and innovation philosophy have been featured in Forbes, Bloomberg, Inc., International Business Times, Tech Times and Women in Business.

    Her book, Cake on Tuesday, explores leadership, innovation, and personal growth through Bieniek's journey leading a stealth startup inside big tech. An inspiring narrative beyond technology, it weaves practical tips with real-world experiences to reveal the heart and stories behind groundbreaking advancements.

    The Digital Slice Podcast is brought to you by Magai. Up your AI game at https://friedmansocialmedia.com/magai

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    26 m
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