Episodios

  • Lesson 9: How to "Niche Down" and find Viral Success Through Authenticity w/ Furillo
    Mar 24 2025

    Furillo is a Black queer pop star and pop culture rolodex who has carved out a unique lane for himself and his group BFF—an ode to 2000s pop/R&B music and films. He joins us to talk about his evolution from solo act to duo, artist to content creator, and how he’s mastered building (and rebuilding) TikTok accounts with ease. In this episode, we dive into the power of knowing your niche, navigating social media, and why authenticity is the ultimate key to viral success.


    ⁠featuring ⁠"This Shit Hard (Papi Mix)" produced by COLDPRESSEDPAPI

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    56 m
  • Lesson 8: Mastering Manifestating with Katini
    Mar 17 2025

    Katini Yamaoka is a powerhouse singer, songwriter, and founder of Katini Skin, the award-winning facial oil-serum brand. In this episode, she shares her journey through the beauty and music industries, the manifestation that led to a career-defining opportunity, and the powerful advice from her sister that reminded her of her limitless potential.


    featuring ⁠"This Shit Hard (Papi Mix)" produced by COLDPRESSEDPAPI

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    43 m
  • Guest Lecturer: SADBOYMUSIC talks "Kind of HARD" strategy
    Mar 12 2025

    This season, we’re bringing back past guests to share valuable insights, and SADBOYMUSIC is kicking things off with a masterclass. A multi-talented artist with a sharp eye for aesthetics, he was a go-to resource in Season 1 for creatives looking to craft impactful merch. Now, he’s deep in the rollout for his latest single, "Kind of HARD"—co-written by our host, YawnyBlew—and he’s dropping fresh gems on what makes a strong music release strategy. Get ready to take notes!


    Stream "Kind of HARD" now.

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    1 m
  • Lesson 7: Ladidai Discusses How to Be a Resource to Others While Filling Your Own Cup
    Mar 10 2025

    Ladidai is a creative industry juggernaut who has mastered the art of being everywhere, everything, all at once. The multi-hyphenate joins us to chat about her pivot from music to multimedia, how she manages her many roles, and why pouring into your own cup is essential—especially when your superpower is fueling others' journeys.


    featuring "This Shit Hard (Drill Mix)" produced by Blackmajic.

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    37 m
  • Lesson 6: Reflections and Setting New Intentions for Merch Madness 2025
    Mar 3 2025

    Mike & Yawny discuss plans for the upcoming Merch Madness and their experiences as creative entrepreneurs over the last year.


    featuring "This Shit Hard (Drill Mix)" produced by Blackmajic.

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    25 m
  • Winter Recess: No More Wizards—Showing Up Fully with Je’Vel
    Feb 21 2025

    In this winter episode of The Creator’s Toolkit, Mike & Yawny sit down with their GLAAD Black Queer Creative Summit cohort, Je’Vel, for a candid conversation about the pressures of compartmentalization in creative industries, why waiting for ‘wizards’ to open doors is a losing game, and the inspiration behind Je’Vel and Yawny’s collaboration on ‘Kings.’

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    57 m
  • Season 2 incoming
    Feb 18 2025

    Join YawnyBlew & Mike Brown as they tackle season 2 of The Creator's Toolkit and YEAR 3 of Merch Madness. What could go wrong?

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    Menos de 1 minuto
  • Lesson 5: Transitioning from Artist to Entrepreneurship with Jeremiah Marquez
    May 6 2024

    Jeremiah Marquez, a graphic designer turned business strategist, takes center stage in the season finale of The Creator's Toolkit. Jeremiah's journey from artist to entrepreneur is a testament to his unwavering dedication and innovative mindset. Throughout the episode, he offers invaluable insights into the challenges and successes encountered on his path, serving as a guiding light for fellow creatives embarking on their own entrepreneurial ventures. Jeremiah's expertise in branding, digital platforms, and strategic planning showcases the seamless integration of artistic passion with business acumen, inspiring a new generation of creative entrepreneurs to chart their own course to success.


    https://www.ascnsn.com

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    23 m
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