The Cognitive Crucible is a forum that presents different perspectives and emerging thought leadership related to the information environment. The opinions expressed by guests are their own, and do not necessarily reflect the views of or endorsement by the Information Professionals Association.

During this episode, Dr. John Pennell discusses his book and Ph.D. research: Assessing Russia's Actions in Ukraine and Syria, 2014–2022 Implications for the Changing Character of War.

Recording Date: 4 Sep 2025

Research Question: John Pennell suggests an interested student or researcher examine:

• How can we better inform the American public about the information space; focusing on informing the American public about threats from adversaries and discerning fact from fiction.
• How Russian information operations has evolved since 2022; studying the evolving Russian information operations since 2014, including the shift in approach in 2022, as well as the influence of non-state actors like criminal syndicates and drug cartels in the information space.

Resources:

• Cognitive Crucible Podcast Episodes Mentioned
  • #151 Daniel Runde on Chinese Soft Power
  • #230 Randy Rosin on Warfare is Informational; the Case for a New DoD Information Paradigm
• Assessing Russia's Actions in Ukraine and Syria, 2014–2022 Implications for the Changing Character of War By John A. Pennell

Link to full show notes and resources

Guest Bio:

Dr. Pennell is a highly accomplished, retired US senior foreign service officer (Minister-Counselor rank), with 20+ years of executive-level experience leading multidisciplinary, interagency, and joint teams to oversee US cooperation programs across Africa, Eurasia, the Indo-Pacific, Latin America, and the Middle East. He has deep expertise in irregular warfare, strategic competition, public diplomacy, strategic communications, and countering hybrid threats including in high-threat, gray-zone, and/or active combat environments.

He’s currently a Senior Diplomacy Fellow with Narrative-Strategies, Senior Strategic Advisor with Pax Strategies LLC, and Senior Practitioner (pro bono) with the US Department of Defense’s Irregular Warfare Center (IWC) in the intelligence, operations in the information environment, and emerging tech networks. He’s also a subject matter expert reviewer (pro bono) for National Defense University’s Joint Forces Quarterly (JFQ) and an International Advisory Board Member of Ukraine Foundation, a Swiss-based organization focused on peace processes and conflict resolution in Ukraine.

In addition to being a lifetime member of the Information Professionals Association (IPA), he’s a member of the American Foreign Service Association (AFSA), Baltimore Council on Foreign Affairs (BCFA), Foreign Policy for America (FP4A), Intelligence and National Security Alliance (INSA), and National Security Leaders for America (NSL4A).

He has a PhD in War & Defense Studies from King’s College London and Masters degrees from the National War College and American University. His book on Russia’s irregular warfare activities in Syria and Ukraine is available from Bloomsbury, Amazon, Waterstones, etc. You can also visit his website.

About: The Information Professionals Association (IPA) is a non-profit organization dedicated to exploring the role of information activities, such as influence and cognitive security, within the national security sector and helping to bridge the divide between operations and research. Its goal is to increase interdisciplinary collaboration between scholars and practitioners and policymakers with an interest in this domain.

For more information, please contact us at communications@information-professionals.org.

Or, connect directly with The Cognitive Crucible podcast host, John Bicknell, on LinkedIn.

Disclosure: As an Amazon Associate, 1) IPA earns from qualifying purchases, 2) IPA gets commissions for purchases made through links in this post.

The Cognitive Crucible is a forum that presents different perspectives and emerging thought leadership related to the information environment. The opinions expressed by guests are their own, and do not necessarily reflect the views of or endorsement by the Information Professionals Association.

During this episode, Tod Rathbone discusses trends related to digital marketing and why it matters including: the evolution of live media, digital ad tracking, AI's impact on marketplaces and media, identity mapping and platform challenges, AI and online safety, challenges of digital information management, and infrastructure vulnerabilities.

Recording Date: 2 Sep 2025

Link to full show notes and resources

Guest Bio:

Tod Rathbone is a seasoned marketing strategist and agency leader with over four decades of experience guiding global brands and creative organizations through transformation and growth. He currently serves as a fractional Chief Strategy Officer for Infinity Marketing Team and Reed Art Department.

Previously, Tod was Global Chief Strategy Officer at WONGDOODY, where he built and scaled the strategic offering that helped transform the agency from a $25M regional shop into a $200M global digital innovation company. He also served on the 4A’s Board of Directors, contributing industry leadership at the national level. His earlier leadership roles at Publicis Sapient, Razorfish, and Band Digital spanned brand strategy, digital transformation, and innovation for Fortune 100 clients including Samsung, Nestlé, and Apple.

Known for shaping agencies into engines of growth and cultural relevance, Tod combines deep expertise in brand building, digital innovation, and creative strategy with a proven track record of scaling businesses, inspiring teams, and delivering award-winning client work.

About: The Information Professionals Association (IPA) is a non-profit organization dedicated to exploring the role of information activities, such as influence and cognitive security, within the national security sector and helping to bridge the divide between operations and research. Its goal is to increase interdisciplinary collaboration between scholars and practitioners and policymakers with an interest in this domain.

For more information, please contact us at communications@information-professionals.org.

Or, connect directly with The Cognitive Crucible podcast host, John Bicknell, on LinkedIn.

Disclosure: As an Amazon Associate, 1) IPA earns from qualifying purchases, 2) IPA gets commissions for purchases made through links in this post.

The Cognitive Crucible is a forum that presents different perspectives and emerging thought leadership related to the information environment. The opinions expressed by guests are their own, and do not necessarily reflect the views of or endorsement by the Information Professionals Association.

During this episode, Randy Rosin returns to the Cognitive Crucible to support his assertion that warfare is informational and the US Department of Defense needs an entirely new information paradigm.

Recording Date: 28 Aug 2025

Resources:

• Cognitive Crucible Podcast Episodes Mentioned
  • #7 Randy Rosin on Russia and Applied Cybernetics
  • #187 Randy Rosin on Reflexive Control
  • #125 Journey from conception through JP 3-04
• Cybernetics: Or Control and Communication in the Animal and the Machine by Norbert Wiener
• Programming the Universe: A Quantum Computer Scientist Takes On the Cosmos by Seth Lloyd
• The Bit and the Pendulum: From Quantum Computing to M Theory--The New Physics of Information by Tom Siegfried
• The Information: A History, A Theory, A Flood by James Gleick

Link to full show notes and resources

Guest Bio: Dr. Randy Rosin was formerly a faculty member of the National Intelligence University in Bethesda, Maryland. He taught courses in propaganda, foreign information and cyber strategy, cyber threat intelligence, denial and deception, and leadership. He is a 32-year active-duty Army veteran who has served in combat arms, psychological operations, information operations, as a middle eastern foreign area officer, and in human intelligence operations. Notably serving as the information operations chief in Iraq, at US Central Command, and as the Senior Defense Official and Defense Attaché in Yemen. His research interests are in the intersection of technology and manipulative communication and on the development of information-based theoretical frameworks in military applications. Currently he teaches critical thinking courses in the Honors College at Montana State University.

About: The Information Professionals Association (IPA) is a non-profit organization dedicated to exploring the role of information activities, such as influence and cognitive security, within the national security sector and helping to bridge the divide between operations and research. Its goal is to increase interdisciplinary collaboration between scholars and practitioners and policymakers with an interest in this domain.

For more information, please contact us at communications@information-professionals.org.

Or, connect directly with The Cognitive Crucible podcast host, John Bicknell, on LinkedIn.

Disclosure: As an Amazon Associate, 1) IPA earns from qualifying purchases, 2) IPA gets commissions for purchases made through links in this post.