Episodios

  • The Powerful Benefits of Nostalgia & Why Games Are More Than Just Fun - SYSK Choice

    The Powerful Benefits of Nostalgia & Why Games Are More Than Just Fun - SYSK Choice
    Nov 29 2025
    Does your place in the family — firstborn, middle child, or youngest — really shape who you are? Birth-order theory has been debated for decades. This episode begins by exploring what science actually says about how sibling order affects personality, achievement, and relationships. https://psychcentral.com/blog/birth-order-and-personality#birth-order-and-personality Around the holiday season, many of us feel a wave of nostalgia — longing for people, places, and moments from the past. Once thought of as a sign of weakness, nostalgia is now proven to be a powerful source of emotional strength and meaning. Psychologist Clay Routledge, PhD, explains how revisiting fond memories can improve mood, boost motivation, and even help you plan a better future. Clay is author of Past Forward: How Nostalgia Can Help You Live a More Meaningful Life. (https://amzn.to/3uC1sAs). Why do humans love to play games — from chess to Monopoly? According to mathematician Marcus du Sautoy, games are far more than fun diversions; they’re a reflection of human creativity, problem-solving, and evolution itself. Marcus, professor of mathematics at Oxford and author of Around the World in Eighty Games (https://amzn.to/3MV5Lxm), reveals what games can teach us about life, luck, and strategy — and why Monopoly may be the most misunderstood game of all. And if you share your home with a cat this holiday season, you know what happens when feline meets Christmas tree. Don’t worry — there’s a fix. I’ll share a few clever tricks (involving tin foil and double-sided tape) to keep your tree upright and your cat entertained elsewhere. https://www.petmd.com/cat/care/how-keep-cats-out-christmas-tree PLEASE SUPPORT OUR SPONSORS! AURA FRAMES: Visit ⁠https://AuraFrames.com⁠ and get $45 off Aura's best selling Carver Mat frames by using promo code SOMETHING at checkout! INDEED: Get a $75 sponsored job credit to get your jobs more visibility at ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://Indeed.com/SOMETHING⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ right now! QUINCE: Give and get timeless holiday staples that last this season with Quince. Go to ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://Quince.com/sysk⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ for free shipping on your order and 365 day returns! DELL: It’s time for Black Friday at Dell Technologies. Save big on PCs like the Dell 16 Plus featuring Intel® Core™ Ultra processors. Shop now at: ⁠⁠⁠⁠ https://Dell.com/deals ⁠⁠⁠⁠ AG1: Head to ⁠⁠⁠⁠https://DrinkAG1.com/SYSK ⁠⁠⁠⁠ to get a FREE Welcome Kit with an AG1 Flavor Sampler and a bottle of Vitamin D3 plus K2, when you first subscribe! NOTION: ⁠⁠⁠⁠⁠⁠⁠⁠Notion brings all your notes, docs, and projects into one connected space that just works . It's seamless, flexible, powerful, and actually fun to use! Try Notion, now with Notion Agent, at: ⁠⁠⁠⁠https://notion.com/something⁠⁠⁠⁠ PLANET VISIONARIES: In partnership with Rolex’s Perpetual Planet Initiative, this… is Planet Visionaries. Listen or watch on Apple, Spotify, YouTube, or wherever you get your podcasts. Learn more about your ad choices. Visit megaphone.fm/adchoices
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    50 m
  • What Awe and Wonder Do to Your Brain & Why Your Attention Span Is Shrinking

    What Awe and Wonder Do to Your Brain & Why Your Attention Span Is Shrinking
    Nov 27 2025
    When you’re congested with a cold or flu, getting a good night’s sleep can feel impossible. This episode begins with smart, science-backed ways to clear your sinuses so you can breathe easier and finally get some much needed rest. https://www.webmd.com/cold-and-flu/sleep-better-cold-flu Few emotions are as powerful — or as good for you — as awe. That feeling of wonder you get when gazing at the stars, hearing incredible music, or standing in front of something vast and beautiful can actually improve your physical and mental health. My guest Dacher Keltner, professor of psychology at UC Berkeley and author of Awe: The New Science of Everyday Wonder and How It Can Transform Your Life (https://amzn.to/3YYVMvh), explains the remarkable science behind awe — and how to experience more of it every day. Explore the site Dacher references: https://ggia.berkeley.edu/ Our attention spans are shrinking — and it’s taking a toll on our judgment, productivity, and happiness. Psychologist Gloria Mark, professor at UC Irvine and author of Attention Span: A Groundbreaking Way to Restore Balance, Happiness and Productivity (https://amzn.to/3XmFCL4), reveals why our brains struggle to stay focused in a world full of distractions — and how to take back control. And finally: did you know the color of your plate can change how your food tastes? Listen as I reveal the fascinating link between color and flavor perception. https://www.researchgate.net/publication/51841254 PLEASE SUPPORT OUR SPONSORS! AURA FRAMES: Visit ⁠https://AuraFrames.com⁠ and get $45 off Aura's best selling Carver Mat frames by using promo code SOMETHING at checkout! INDEED: Get a $75 sponsored job credit to get your jobs more visibility at ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://Indeed.com/SOMETHING⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ right now! QUINCE: Give and get timeless holiday staples that last this season with Quince. Go to ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://Quince.com/sysk⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ for free shipping on your order and 365 day returns! DELL: It’s time for Black Friday at Dell Technologies. Save big on PCs like the Dell 16 Plus featuring Intel® Core™ Ultra processors. Shop now at: ⁠⁠⁠⁠ https://Dell.com/deals ⁠⁠⁠⁠ AG1: Head to ⁠⁠⁠⁠https://DrinkAG1.com/SYSK ⁠⁠⁠⁠ to get a FREE Welcome Kit with an AG1 Flavor Sampler and a bottle of Vitamin D3 plus K2, when you first subscribe! NOTION: ⁠⁠⁠⁠⁠⁠⁠⁠Notion brings all your notes, docs, and projects into one connected space that just works . It's seamless, flexible, powerful, and actually fun to use! Try Notion, now with Notion Agent, at: ⁠⁠⁠⁠https://notion.com/something⁠⁠⁠⁠ PLANET VISIONARIES: In partnership with Rolex’s Perpetual Planet Initiative, this… is Planet Visionaries. Listen or watch on Apple, Spotify, YouTube, or wherever you get your podcasts. Learn more about your ad choices. Visit megaphone.fm/adchoices
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    50 m
  • Thanksgiving Myths, Foods & Forgotten Traditions- Bonus Holiday Episode

    Thanksgiving Myths, Foods & Forgotten Traditions- Bonus Holiday Episode
    Nov 25 2025
    Ever wonder what was actually served at the very first Thanksgiving? Much of what we learned in school doesn’t hold up. In this special bonus holiday episode, we unpack some of the most surprising — and misunderstood — moments in Thanksgiving history. We start with a beloved modern ritual: the presidential turkey pardon. It’s a quirky White House tradition with roots that go all the way back to the 1800s. I reveal how this annual ceremony really began and why it stuck. ⁠https://www.whitehousehistory.org/questions/which-president-started-the-tradition-of-pardoning-the-thanksgiving-turkey Then we dive into the truth behind that famous 1621 feast shared by the Pilgrims and the Wampanoag. What did they actually eat? And what parts of our holiday table didn’t appear until centuries later? My guest Leslie Landrigan, author of Historic Thanksgiving Foods: And the People who Cooked Them, 1607 to 1955 (⁠https://amzn.to/4i32IkP), helps untangle myth from history. Finally, why are we talking about “Jingle Bells” in a Thanksgiving episode? Because the song wasn’t written for Christmas at all — it was a Thanksgiving tune. I share the surprising backstory behind this holiday crossover classic. https://www.bu.edu/articles/2016/jingle-bells-history/ PLEASE SUPPORT OUR SPONSORS! AURA FRAMES: Visit ⁠https://AuraFrames.com⁠ and get $45 off Aura's best selling Carver Mat frames by using promo code SOMETHING at checkout! INDEED: Get a $75 sponsored job credit to get your jobs more visibility at ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://Indeed.com/SOMETHING⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ right now! QUINCE: Give and get timeless holiday staples that last this season with Quince. Go to ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://Quince.com/sysk⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ for free shipping on your order and 365 day returns! DELL: It’s time for Black Friday at Dell Technologies. Save big on PCs like the Dell 16 Plus featuring Intel® Core™ Ultra processors. Shop now at: ⁠⁠⁠⁠ https://Dell.com/deals ⁠⁠⁠⁠ AG1: Head to ⁠⁠⁠⁠https://DrinkAG1.com/SYSK ⁠⁠⁠⁠ to get a FREE Welcome Kit with an AG1 Flavor Sampler and a bottle of Vitamin D3 plus K2, when you first subscribe! NOTION: ⁠⁠⁠⁠⁠⁠⁠⁠Notion brings all your notes, docs, and projects into one connected space that just works . It's seamless, flexible, powerful, and actually fun to use! Try Notion, now with Notion Agent, at: ⁠⁠⁠⁠https://notion.com/something⁠⁠⁠⁠ PLANET VISIONARIES: In partnership with Rolex’s Perpetual Planet Initiative, this… is Planet Visionaries. Listen or watch on Apple, Spotify, YouTube, or wherever you get your podcasts. Learn more about your ad choices. Visit megaphone.fm/adchoices
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    27 m
  • The World’s Greatest Mentalist Shares His Secrets & The Surprising Science of Pets

    The World’s Greatest Mentalist Shares His Secrets & The Surprising Science of Pets
    Nov 24 2025
    When you look up information online, you may find that it’s harder to remember later. It’s a frequent phenomenon called digital amnesia. This episode begins by explaining why it happens so often — and what you can do about it. https://www.frontiersin.org/journals/public-health/articles/10.3389/fpubh.2024.1332030/full Oz Pearlman is probably the world’s greatest mentalist. He doesn’t claim to read minds — he reads people. Recently featured on 60 Minutes, topping bestseller lists, and even guessing Joe Rogan’s ATM PIN on his podcast, Oz brings his uncanny intuition to Something You Should Know. In our conversation, he even guesses something from my childhood he couldn’t possibly know. He also reveals what he’s learned about success, handling rejection, and making powerful impressions. His book is Read Your Mind: Proven Habits for Success from the World’s Greatest Mentalist. (https://amzn.to/47MP9S7) Of all creatures on Earth, humans are the only ones who keep pets — and love them like family. So how did this relationship begin? Why do some people choose exotic pets? And what are the real benefits of pet ownership for both human and animal? Science broadcaster Jay Ingram, host of two national science programs in Canada and author of twenty books, joins me to explore the fascinating science behind our bond with pets. His latest book is The Science of Pets. (https://amzn.to/43ilq1S). Walking is one of the simplest ways to stay healthy, but here’s a twist: you can burn more calories simply by walking differently. Listen as I explain how changing your pace can make every step count. https://engineering.osu.edu/news/2015/10/new-study-shows-varying-walking-pace-burns-more-calories?utm PLEASE SUPPORT OUR SPONSORS! AURA FRAMES: Visit https://AuraFrames.com and get $45 off Aura's best selling Carver Mat frames by using promo code SOMETHING at checkout! INDEED: Get a $75 sponsored job credit to get your jobs more visibility at ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://Indeed.com/SOMETHING⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ right now! QUINCE: Give and get timeless holiday staples that last this season with Quince. Go to ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://Quince.com/sysk⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ for free shipping on your order and 365 day returns! DELL: It’s time for Black Friday at Dell Technologies. Save big on PCs like the Dell 16 Plus featuring Intel® Core™ Ultra processors. Shop now at: ⁠⁠⁠ https://Dell.com/deals ⁠⁠⁠ AG1: Head to ⁠⁠⁠https://DrinkAG1.com/SYSK ⁠⁠⁠ to get a FREE Welcome Kit with an AG1 Flavor Sampler and a bottle of Vitamin D3 plus K2, when you first subscribe! NOTION: ⁠⁠⁠⁠⁠⁠Notion brings all your notes, docs, and projects into one connected space that just works . It's seamless, flexible, powerful, and actually fun to use! Try Notion, now with Notion Agent, at: ⁠⁠⁠https://notion.com/something⁠⁠⁠ PLANET VISIONARIES: In partnership with Rolex’s Perpetual Planet Initiative, this… is Planet Visionaries. Listen or watch on Apple, Spotify, YouTube, or wherever you get your podcasts. Learn more about your ad choices. Visit megaphone.fm/adchoices
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    51 m
  • Why Success is Never Quite Good Enough & How Evolution Gave Us Free Will - SYSK Choice

    Why Success is Never Quite Good Enough & How Evolution Gave Us Free Will - SYSK Choice
    Nov 22 2025
    Texting and email may be convenient, but sometimes a phone call is the best way to make a real connection. So how do you ensure the person actually calls you back? I’ll reveal a few clever tricks — backed by communication science — that can dramatically increase your chances. Source: Bill Jensen, author of Simplicity Survival Handbook (https://amzn.to/3MMDmt7) Have you ever achieved something big… only to feel restless right after? That’s the strange emotional hangover of success — what my guest Laura Gassner Otting calls Wonderhell. It’s that moment when your achievement opens the door to an even bigger dream — and with it, pressure, doubt, and possibility. Laura, frequent guest on Good Morning America, The Today Show, and Harvard Business Review, joins me to unpack this fascinating space between accomplishment and ambition from her book Wonderhell: Why Success Doesn’t Feel Like It Should and What to Do About It (https://amzn.to/40EycFi). Do we truly have free will — or are all our choices predetermined by biology and circumstance? Some scientists say free will is an illusion. Others, like Kevin Mitchell, argue that evolution gave us control over our decisions. Kevin, associate professor of genetics and neuroscience at Trinity College Dublin and author of Free Agents: How Evolution Gave Us Free Will (https://amzn.to/49vncy2), joins me to explore what neuroscience, genetics, and philosophy reveal about human choice — and why it matters for everything from morality to justice. (For the counterargument, check out my earlier conversation with Robert Sapolsky: https://www.somethingyoushouldknow.net/566-do-we-really-have-free-will-how-to-handle-rejection-better/) And finally — you’ve probably heard people say, “That’s a whole nother story.” But is nother even a real word? The answer is surprisingly nuanced. https://www.merriam-webster.com/grammar/whole-nother PLEASE SUPPORT OUR SPONSORS! INDEED: Get a $75 sponsored job credit to get your jobs more visibility at ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://Indeed.com/SOMETHING⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ right now! QUINCE: Give and get timeless holiday staples that last this season with Quince. Go to ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://Quince.com/sysk⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ for free shipping on your order and 365 day returns! DELL: It’s time for Black Friday at Dell Technologies. Save big on PCs like the Dell 16 Plus featuring Intel® Core™ Ultra processors. Shop now at: ⁠⁠⁠ https://Dell.com/deals ⁠⁠⁠ NOTION: ⁠⁠⁠⁠⁠⁠Notion brings all your notes, docs, and projects into one connected space that just works . It's seamless, flexible, powerful, and actually fun to use! Try Notion, now with Notion Agent, at: ⁠⁠⁠https://notion.com/something⁠⁠⁠ PLANET VISIONARIES: In partnership with Rolex’s Perpetual Planet Initiative, this… is Planet Visionaries. Listen or watch on Apple, Spotify, YouTube, or wherever you get your podcasts. Learn more about your ad choices. Visit megaphone.fm/adchoices
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    53 m
  • The Surprising Power of Hope & The Science of Your Sixth Sense

    The Surprising Power of Hope & The Science of Your Sixth Sense
    Nov 20 2025
    Some cars have gullwing doors, like the DeLorean in Back to the Future. They look amazing — but why don’t more cars have them? As you’ll hear, there are several surprising (and practical) reasons why this futuristic design never became mainstream and probably never will. https://www.dacemotorgroup.co.uk/blog/the-history-of-gullwing-doors-and-why-they-were-so-rare If you’ve ever felt truly hopeless, you already understand the extraordinary power of hope — because when it’s gone, everything changes. Hope gives us direction, energy, and purpose. It’s what gets us up in the morning and helps us persevere through uncertainty. Psychologist and researcher Dr. Julia Garcia, author of The 5 Habits of Hope: Stories and Strategies to Help You Find Your Way (https://amzn.to/4hKtWNd), joins me to explore how hope works in the brain, how to build more of it in your life, and why it’s one of the most powerful forces in human psychology. You have a sixth sense — and it’s not psychic. It’s called interoception, your ability to sense what’s happening inside your body. Hunger, thirst, fatigue, and even intuition are all part of this hidden system that connects body and mind. Science journalist Caroline Williams, author of Inner Sense: How the New Science of Interoception Can Revolutionize Your Health (https://amzn.to/4oN8Boo), reveals what researchers are discovering about this remarkable sense — and how tuning into it can improve your health, focus, and emotional well-being. And finally, if you’ve ever had a fruit fly land in your glass of wine, you know how fast they can find you — and ruin a drink. But how do they track it down so quickly, and why does even one tiny fly spoil the whole glass? The answer is both fascinating and a little gross. https://www.livescience.com/7256-fruit-flies-find-wine.html?utm PLEASE SUPPORT OUR SPONSORS! INDEED: Get a $75 sponsored job credit to get your jobs more visibility at ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://Indeed.com/SOMETHING⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ right now! QUINCE: Give and get timeless holiday staples that last this season with Quince. Go to ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://Quince.com/sysk⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ for free shipping on your order and 365 day returns! DELL: It’s time for Black Friday at Dell Technologies. Save big on PCs like the Dell 16 Plus featuring Intel® Core™ Ultra processors. Shop now at: ⁠⁠⁠ https://Dell.com/deals ⁠⁠⁠ NOTION: ⁠⁠⁠⁠⁠⁠Notion brings all your notes, docs, and projects into one connected space that just works . It's seamless, flexible, powerful, and actually fun to use! Try Notion, now with Notion Agent, at: ⁠⁠⁠https://notion.com/something⁠⁠⁠ PLANET VISIONARIES: In partnership with Rolex’s Perpetual Planet Initiative, this… is Planet Visionaries. Listen or watch on Apple, Spotify, YouTube, or wherever you get your podcasts. Learn more about your ad choices. Visit megaphone.fm/adchoices
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    47 m
  • BONUS: You Might Also Like: David Greene is Obsessed

    BONUS: You Might Also Like: David Greene is Obsessed
    Nov 18 2025
    Today we are sharing a special episode of the new podcast: David Greene Is Obsessed. David is one of America’s most familiar voices and longtime co-host of NPR’s Morning Edition. On the show, he seeks out obsessives of all kinds, while unpacking his own fixations. You’ll hear actor David Arquette discuss his love for Bozo the Clown; Paula Poundstone on her house full of cats; celebrity chef Michael Symon explain why he just can’t quit the Cleveland Browns, even though they often make him miserable; and so much more. It’s pop psychology disguised as conversations with the world’s most fascinating people. In this episode, comedian, actress, and podcast host Tig Notaro explains why she quit eating meat almost a decade ago, and hasn't looked back. Plus, she shares a really good potato recipe. Listen to David Greene Is Obsessed at https://link.mgln.ai/SYSK Learn more about your ad choices. Visit megaphone.fm/adchoices
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    49 m
  • The Psychology of Brand Loyalty & The Strange History of Everyday Words

    The Psychology of Brand Loyalty & The Strange History of Everyday Words
    Nov 17 2025
    Ever stepped into an elevator and wondered, what if the cable snapped? It’s a surprisingly common fear — but is it justified? I’ll reveal the truth about elevator safety, how often accidents really happen, and exactly what to do if the unthinkable occurred. https://www.businessinsider.com/survive-elevator-crash-fall-2015-9 Why do so many people swear by Apple, Starbucks, or Amazon? What makes certain brands almost irresistible? Behavioral science has the answer. My guest Michael Aaron Flicker — entrepreneur, founder of the Consumer Behavior Lab, and author of Hacking the Human Mind: The Behavioral Science Secrets Behind 17 of the World’s Best Brands (https://amzn.to/4oepxEB) and he explains how brilliant companies use psychology and design to tap into your subconscious desires and shape your buying habits. The English language is full of stories hiding in plain sight. Did you know there are about 20 ways to pronounce the word water? Or that the word silhouette comes from the name of a despised French bureaucrat? Journalist Martha Barnette, co-host of the popular radio show A Way with Words (https://waywordradio.org/) and author of Friends with Words: Adventures in Languageland (https://amzn.to/3WBqeM5), joins me to uncover the delightful, bizarre, and surprising history behind the words we use every day. Next time you notice your grocery store has rearranged everything, that’s no accident. Supermarkets often shift products on purpose to keep you wandering longer — and spending more. I’ll explain the subtle psychological tricks retailers use and how you can outsmart them. https://www.businessthink.unsw.edu.au/articles/supermarket-tricks-cost-of-living PLEASE SUPPORT OUR SPONSORS! INDEED: Get a $75 sponsored job credit to get your jobs more visibility at ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://Indeed.com/SOMETHING⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ right now! QUINCE: Give and get timeless holiday staples that last this season with Quince. Go to ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://Quince.com/sysk⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ for free shipping on your order and 365 day returns! DELL: It’s time for Black Friday at Dell Technologies. Save big on PCs like the Dell 16 Plus featuring Intel® Core™ Ultra processors. Shop now at: ⁠⁠ https://Dell.com/deals ⁠⁠ NOTION: ⁠⁠⁠⁠Notion brings all your notes, docs, and projects into one connected space that just works . It's seamless, flexible, powerful, and actually fun to use! Try Notion, now with Notion Agent, at: ⁠⁠https://notion.com/something⁠⁠ PLANET VISIONARIES: In partnership with Rolex’s Perpetual Planet Initiative, this… is Planet Visionaries. Listen or watch on Apple, Spotify, YouTube, or wherever you get your podcasts. Learn more about your ad choices. Visit megaphone.fm/adchoices
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    49 m