In this conversation, Ampligy interviews Alane Gianetti, a successful calligrapher and business coach. Elaine shares her journey from a hobbyist to a thriving business owner, emphasizing the importance of social media in building her brand and community. The discussion highlights the shift from competition to collaboration among creatives, the transition to coaching others, and the balance of catering to dual audiences. Elaine offers valuable advice for new business owners, focusing on authenticity and connection in their marketing efforts.

Keywords: calligraphy, business coaching, social media, community, entrepreneurship, creative business, wedding stationery, pricing strategy, education, small business

Chapters:

00:00
Introduction to Calligraphy and Business Journey

05:52
The Role of Social Media in Business Growth

11:12
Building Community Over Competition

17:40
Transitioning to Coaching and Education

24:58
Balancing Dual Audiences and Content Creation

32:24
Advice for New Business Owners

Insta: amplifysocial_media || DM us "PODCAST" for 25% any service or package

Web: www.amplifysocialandmedia.com || Check out our offerings or book your free consult

In this episode, Amplify discusses the evolving landscape of user-generated content (UGC) and influencer marketing. They explore the importance of storytelling, authenticity, and building connections with audiences. Ashley shares her journey as a creator and offers valuable tips for content creation, emphasizing the significance of solving problems and staying true to one's brand. The conversation also highlights the role of micro-influencers and the various strategies businesses can adopt to engage effectively with their target audience.

Insta: amplifysocial_media || DM us "PODCAST" for 25% any service or package

Web: www.amplifysocialandmedia.com || Check out our offerings or book your free consult

In this conversation, Nicole Czarnecki shares her journey from running her own social media agency to then becoming head of brand marketing at Nello. She discusses the evolution of social media marketing, particularly the impact of the pandemic on the creator economy and brand strategies. Nicole emphasizes the importance of finding the right marketing partners, leveraging social media platforms effectively, and building relationships with influencers. She also provides valuable advice for new brands on how to approach social media marketing and the significance of consistency and authenticity in their strategies.

Whether a small business looking to take social seriously or a brand eager to partner with individuals who can love your services/products as much as you do -- this episode is for you!

WEB: www.amplifysocialandmedia.com

INSTA: @amplifysocial_media

Insta: amplifysocial_media || DM us "PODCAST" for 25% any service or package

Web: www.amplifysocialandmedia.com || Check out our offerings or book your free consult

In this episode, we discuss the journey of creative growth, focusing on photography and content creation. Abbey shares her personal experiences with photography, emphasizing the importance of embracing the learning process and not being afraid to fail. We provide essential tools for content creation, including the importance of good lighting, a clean lens, and a tripod. Additionally, they discuss nice-to-have tools and optimizing iPhone camera settings for better content quality.

WEB: www.amplifysocialandmedia.com

INSTA: @amplifysocial_media

Insta: amplifysocial_media || DM us "PODCAST" for 25% any service or package

Web: www.amplifysocialandmedia.com || Check out our offerings or book your free consult

In this engaging conversation we, the Amplify team, chat about the concept of 'Climbing Cringe Mountain'—the idea of embracing authenticity and vulnerability in content creation. We explore the significance of trial reels and stories in social media, understanding engagement beyond likes, and the value of sharing small moments. We also emphasize the need for authenticity in a world filled with curated content, encouraging our listeners to embrace your cringe-worthy moments as part of YOUR growth journey.

W: https://www.amplifysocialandmedia.com/

Insta: @amplifysocial_media

Insta: amplifysocial_media || DM us "PODCAST" for 25% any service or package

Web: www.amplifysocialandmedia.com || Check out our offerings or book your free consult

In this conversation, our powerhouse guest Jasmine Yook shares her journey in social media marketing, discussing the evolution of the industry, the importance of metrics, and strategies for small businesses. She emphasizes the need for brands to tell their stories authentically and the significance of being nimble in content creation. Our transparent discussion also covers the future of social media, highlighting the role of video content and the importance of recycling content across platforms.

Enjoy!

Jasmine: @jazzyook

Amplify: @amplifysocial_media

Contact us: www.amplifysocialandmedia.com

Insta: amplifysocial_media || DM us "PODCAST" for 25% any service or package

Web: www.amplifysocialandmedia.com || Check out our offerings or book your free consult

It's not everyday that we get to lead a conversation with someone taking our local city by storm... but today we had the honor! Pull up a chair and listen in as we interview Charm City Link's owner, Alex... who launched her business a short while ago and is now a brand almost every circle is talking about. From tactical tips and tricks to her favorite advice for anyone just starting growing their following on social, there's something for everyone!

@charm.city.links

@amplifysocial_media

Insta: amplifysocial_media || DM us "PODCAST" for 25% any service or package

Web: www.amplifysocialandmedia.com || Check out our offerings or book your free consult

Not only are the tides shifting when it comes to how we as small businesses are CREATING on social, but how we are consuming as people has made a major pivot as well. Take a peek into a conversation that we're having BTS when paying close attention to our clients human behaviors as creators and our own as consumers.

Insta: amplifysocial_media || DM us "PODCAST" for 25% any service or package

Web: www.amplifysocialandmedia.com || Check out our offerings or book your free consult