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The holidays are the biggest opportunity of the year for product-based business owners — but that doesn’t mean you have to play the discount game to win.

In this episode of She Sells Differently, Andee Hart sits down with retail strategist and founder of The Retail Academy, Salena Knight, to unpack the strategies that help small businesses double their holiday sales — without ever lowering their prices.

Salena shares how to use her Five Pillars of Retail Success to drive growth, create customer excitement, and boost revenue sustainably. From leveraging Black Friday momentum ethically to optimizing your marketing, inventory, and systems, this episode gives you the exact roadmap to make this your most profitable season yet — all while staying aligned with your values.

Whether you’re a maker, boutique owner, or eCommerce founder, you’ll walk away knowing how to:

• Create urgency without discounts
• Plan your promotions for maximum conversion
• Turn one-time holiday buyers into loyal, repeat customers
• Prepare your operations for a true sales surge
• Keep your energy and integrity intact through the busy season

@thesalenaknight on IG

https://salenaknight.com/podcast-2/

Resources & Links

👉🏼 Get 10 hours back in your week without hiring an expensive marketing agency with the Marketing Bank Membership!

👉🏼 Stop guessing and start wholesaling with confidence in just 30 days with my signature She Sells Wholesale course!

Connect with Andee Hart @ She Sells Differently

💻Website

🎥 Youtube

📱Instagram

🎯SSD FB Community

If you enjoyed this episode:

✅Subscribe to the She Sells Differently Podcast, where I deliver new episodes every Wednesday.

Listen on Apple | Spotify

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In this episode of She Sells Differently, Andee Hart sits down with Nadine Murray to talk about what it really means to be a faith-driven entrepreneur—someone who builds a business that’s both profitable and deeply aligned with their beliefs. Together, they unpack how to blend faith and strategy without fear, the power of building your business in a way that aligns with your faith, and why rest is one of the most countercultural sales tools you can use. If you’ve ever wondered how to honor God in your business while still growing your reach and revenue, this conversation is your roadmap

What you’ll learn:

· Nadine’s move from corporate finance to entrepreneurship—and the faith-forward event that realigned her mission.

· The real fear for faith-driven entrepreneurs

· How to put Scripture in action for your launches, pricing, and content.

· Character over coins—while acknowledging that resources in the right hands fuel kingdom impact.

· How faith-driven entrepreneurs practice faith-based marketing instead of trend-chasing.

· How to use rest as a growth lever

· Two practical frameworks you can start this week

Grab Nadine’s Marketing Planning Download- http://nadinemullings.com/power

Where to find Nadine:

LinkedIn- https://www.linkedin.com/in/nadinemullings/
Instagram-
https://www.instagram.com/iamnadinemullings/
Website-
https://www.nadinemullings.com/

Resources & Links

👉🏼 Get 10 hours back in your week without hiring an expensive marketing agency with the Marketing Bank Membership!

👉🏼 Stop guessing and start wholesaling with confidence in just 30 days with my signature She Sells Wholesale course!

Connect with Andee Hart @ She Sells Differently

💻Website

🎥 Youtube

📱Instagram

🎯SSD FB Community

If you enjoyed this episode:

✅Subscribe to the She Sells Differently Podcast, where I deliver new episodes every Wednesday.

Listen on Apple | Spotify

Send us a text

This week, Andee is getting real about what actually changes when you go full-time in your business. Two years ago, she walked away from Corporate America and into the unknown world of entrepreneurship — and the lessons she’s learned will shake up what you thought mindset for entrepreneurs looks like.

Inside this raw and empowering episode, Andee shares:

• Why Mondays now feel like possibility, not pressure
• The surprising truth about replacing your boss with discipline
• How guilt creeps in when you’re “not productive enough”
• The invisible line between work and life — and how to redraw it
• What it really means when every risk has your name on it
• How fear doesn’t disappear — it just gets smarter
• And why fixing your own messes is part of the power shift

Whether you’re dreaming of your corporate exit or you’re knee-deep in year one or two of running your own show, this episode will give you language, clarity, and a deep breath of “oh my gosh, it’s not just me.”

Resources & Links

👉🏼 Get 10 hours back in your week without hiring an expensive marketing agency with the Marketing Bank Membership!

👉🏼 Stop guessing and start wholesaling with confidence in just 30 days with my signature She Sells Wholesale course!

Connect with Andee Hart @ She Sells Differently

💻Website

🎥 Youtube

📱Instagram

🎯SSD FB Community

If you enjoyed this episode:

✅Subscribe to the She Sells Differently Podcast, where I deliver new episodes every Wednesday.

Listen on Apple | Spotify

Send us a text

Link: https://andeehart.com/social-media-detox/

In this episode, Andee talks with Gabe Cox, a goal planning and business strategist who built a thriving business without relying on social media.

If you’re exhausted by the constant pressure to post, scroll, and hustle on social media — but still feel stuck in your business — this episode is your permission slip to take a step back. Gabe shares her journey of stepping away from social media for good in January 2023 and how that social media detox transformed her business and her life.

Inside you’ll learn:

• Why a social media detox might be the best marketing move you make this year
• How to evaluate your time and return on investment (ROI) to decide if social media is right for you
• The power of collaboration and partnerships as an alternative growth strategy
• Mindset shifts to overcome FOMO and comparison during your social media detox
• Faith-based strategies to align your marketing with your season of life and capacity
• Practical steps for taking your own social media detox and auditing your business priorities
• Free mini-course: Craft Your Marketing Strategy Without Social Media

Whether you’re a busy mama or simply craving freedom from online overwhelm, Gabe’s insights will empower you to sell differently—with clarity, peace, and sustainable growth.

Mentioned in the Episode:

• Gabe’s free mini-course: Craft Your Marketing Strategy Without Social Media
• Gabe’s Website: https://redhotmindset.com/
• Recommended book: Ruthless Elimination of Hurry by John Mark Comer — a powerful read for anyone battling hustle culture

Resources & Links

👉🏼 Get 10 hours back in your week without hiring an expensive marketing agency with the Marketing Bank Membership!

👉🏼 Stop guessing and start wholesaling with confidence in just 30 days with my signature She Sells Wholesale course!

Connect with Andee Hart @ She Sells Differently

💻Website

🎥 Youtube

📱Instagram

🎯SSD FB Community

If you enjoyed this episode:

✅Subscribe to the She Sells Differently Podcast, where I deliver new episodes every Wednesday.

Listen on Apple | Spotify

Send us a text

You’ve been told to listen to your customer, build what they ask for, and sell on value. But what if your customers don’t actually know what they want?

In this contrarian episode of She Sells Differently, Andee Hart unpacks the sales psychology that drives real buying decisions—emotions, identity, and subconscious desires—and why believing your customer at face value could be quietly tanking your sales.

You’ll discover:

• The 6 lies customers tell themselves (and what they really mean)
• Why logic-based selling rarely converts in product-based businesses
• The science-backed reason emotion drives every sale
• How to craft messaging that mirrors your customer’s self-identity
• Easy ways to tweak your product descriptions for instant resonance

Whether you’re selling candles, journals, jewelry, or skincare, this episode will help you rethink your approach to messaging and connect on a deeper level with the people you’re here to serve.

🎧 Ready to sell less like a salesperson—and more like a mind-reader?

Resources & Links

👉🏼 Get 10 hours back in your week without hiring an expensive marketing agency with the Marketing Bank Membership!

👉🏼 Stop guessing and start wholesaling with confidence in just 30 days with my signature She Sells Wholesale course!

Connect with Andee Hart @ She Sells Differently

💻Website

🎥 Youtube

📱Instagram

🎯SSD FB Community

If you enjoyed this episode:

✅Subscribe to the She Sells Differently Podcast, where I deliver new episodes every Wednesday.

Listen on Apple | Spotify

Send us a text

What happens when you stop forcing yourself into outdated, “bro-style” tactics and build a marketing approach that feels like home? In this conversation, Andee and guest Shauna Van Mourik, host of Marketing Rebels, pull apart the myth that there’s one right way to grow. You’ll learn how to replace soul-sucking shoulds with simple, values-driven actions that create predictable sales and genuine confidence.

In this episode you’ll learn:

• Why rebel marketing is the antidote to burnout—and how to know when your current tactics are the problem, not you.

• The “comfortably confident” loop: authenticity → simplicity → momentum → repeat.

• How mindset science (yes, actual neuroscience) backs up affirmations and daily self-talk.

• A kinder, more strategic way to market as a woman founder, coach, or product maker.

• Why introverts quietly crush it in sales—and how to structure your day to protect energy.

• The “never not marketing” reframe that turns everyday moments into brand building.

• A practical daily practice (reflect → realign → recommit) to keep you consistent.

• A scalable system for content: build 6 months of repurposable assets without dancing on TikTok.

One clear takeaway: If your marketing drains you, the strategy—not your worth—is broken. Choose fewer, simpler actions that match your strengths and make selling feel like home.

Resources & Links

👉🏼 Get 10 hours back in your week without hiring an expensive marketing agency with the Marketing Bank Membership!

👉🏼 Stop guessing and start wholesaling with confidence in just 30 days with my signature She Sells Wholesale course!

Connect with Andee Hart @ She Sells Differently

💻Website

🎥 Youtube

📱Instagram

🎯SSD FB Community

If you enjoyed this episode:

✅Subscribe to the She Sells Differently Podcast, where I deliver new episodes every Wednesday.

Listen on Apple | Spotify

Send us a text

Is your packaging shelf-ready—or does it still scream “homemade”?

In this episode of She Sells Differently, Andee Hart breaks down five subtle but powerful signs your packaging isn’t ready for retail shelves—and how to fix them without a total rebrand.

We’ll explore why durability builds trust, how the unboxing experience influences repeat purchases more than your logo, the surprising power of typography, how shelf placement height changes what “works” in packaging design, and why pros obsess over negative space instead of flashy graphics.

If you’ve ever worried that your packaging looks more DIY than shelf-ready, this episode will give you clarity, confidence, and simple upgrades that make your product look professional and trustworthy.

👉 Want ongoing support to market your brand like a pro? Join The Marketing Bank, where Andee delivers monthly deposits of proven marketing strategies you can cash in on for your product-based business.

Resources & Links

👉🏼 Get 10 hours back in your week without hiring an expensive marketing agency with the Marketing Bank Membership!

👉🏼 Stop guessing and start wholesaling with confidence in just 30 days with my signature She Sells Wholesale course!

Connect with Andee Hart @ She Sells Differently

💻Website

🎥 Youtube

📱Instagram

🎯SSD FB Community

If you enjoyed this episode:

✅Subscribe to the She Sells Differently Podcast, where I deliver new episodes every Wednesday.

Listen on Apple | Spotify

Send us a text

Are your product wholesale pitches disappearing into the retail buyer black hole? You hit send… and nothing. No reply. No feedback. Just silence.

In this episode of She Sells Differently, Andee shares the five most common reasons retailers aren’t responding to your product wholesale pitch—and exactly what you can do to change that.

We’ll cover the quick fixes that can instantly improve your pitch (like email timing, follow-up frequency, and making sure your message doesn’t get buried) and the deeper strategy shifts that help you stand out from every other product wholesale request in their inbox.

You’ll also hear Andee’s proven 3-sentence follow-up email that gets retailers to respond, even if they’ve been ghosting you for weeks.

If you’re tired of sending product wholesale emails into the void, this episode will give you the clarity, confidence, and scripts you need to start landing those “yeses” from your dream stockists.

What you’ll learn in this episode:

• The five biggest reasons retailers don’t respond to your product wholesale pitch

• How to follow up without feeling pushy or salesy

• The perfect timing for your product wholesale outreach

• How to give retailers a clear reason to buy your product now

• Why timing and fit matter more than you think in product wholesale sales

Links & Resources Mentioned:

• Join the She Sells Wholesale waitlist: shesellswholesale.com

Resources & Links

👉🏼 Get 10 hours back in your week without hiring an expensive marketing agency with the Marketing Bank Membership!

👉🏼 Stop guessing and start wholesaling with confidence in just 30 days with my signature She Sells Wholesale course!

Connect with Andee Hart @ She Sells Differently

💻Website

🎥 Youtube

📱Instagram

🎯SSD FB Community

If you enjoyed this episode:

✅Subscribe to the She Sells Differently Podcast, where I deliver new episodes every Wednesday.

Listen on Apple | Spotify