Roofer Growth Hacks Podcast Por Chris Hunter arte de portada

Roofer Growth Hacks

Roofer Growth Hacks

De: Chris Hunter
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Welcome to Roofer Growth Hacks, the go-to podcast for roofing contractors and roofing company owners looking to grow their businesses. Hosted by Chris Hunter, author of The Ultimate Guide to Digital Marketing for Roofers and Co-Founder of RoofingSites.com, this podcast dives into actionable growth strategies, expert insights, and the latest marketing trends tailored to the roofing industry. Each episode features a mix of industry leader interviews, success stories, and exclusive content from Chris, including highlights from his monthly workshops and The Monthly State of Marketing for Roofing Companies. Whether you’re looking for proven growth hacks, cutting-edge marketing advice, or inspiration from top performers in the roofing space, this podcast has you covered. Tune in to unlock the tools, tips, and strategies to elevate your roofing business to the next level.Copyright 2025 All rights reserved. Sponsored by RoofingSites.com Economía Gestión y Liderazgo Liderazgo
Episodios
  • How to Build the Ultimate Referral Machine for Roofers with Chris Hunter - Roofer Growth Hacks - Season 4 Episode 5

    How to Build the Ultimate Referral Machine for Roofers with Chris Hunter - Roofer Growth Hacks - Season 4 Episode 5
    Sep 29 2025
    Welcome to Roofer Growth Hacks by RoofingSites.com. In Season 4, Episode 5, Chris Hunter dives into how to build a scalable Roofing Referral Machine that turns happy customers, realtors, and insurance pros into steady, high-intent leads. From $250 customer incentives and handwritten thank-you notes to cookie/brownie boxes with QR codes, monthly newsletters, and storm-season campaigns, Chris lays out the referral systems and scripts that keep your phone ringing—without burning cash on cold traffic. Chris Hunter explains how the 4R Roofing Marketing System focuses this episode on the Referral Pillar, showing you how to create 100+ active referrers (the “33×3” method), segment customers by lifecycle (recent, established, legacy), and stay top-of-mind year-round. You’ll also learn when and where incentives are appropriate (customers) and how to collaborate with realtors and insurance partners within industry guidelines. If you’re serious about growing your roofing business with reliable referrals and higher close rates, this episode is for you! If you’re serious about growing your roofing business and mastering modern website strategy, this episode is for you! About: RoofingSites.com has been helping Roofing Companies grow for over a decade by using our proven marketing system, the 4R Roofing Marketing System, to provide exclusive calls and appointments to each company. We started as a web design company and quickly pivoted to a marketing company, as that’s what the Internet’s all about - and it’s what our partners kept asking us for! Since then, we’ve transitioned into a marketing company that not only helps get calls to your roofing company, we help you close the sale! Timestamps: [00:00 - 01:16] - Intro - Who am I (Chris Hunter)? [01:17 - 03:08] - 4R Roofing Marketing System [03:09 - 05:25] - The Three-Pillar Referral System [05:26 - 07:52] - Pillar 1: Customer Ambassadors Program [07:53 - 10:46] - Option A: Gift Cards & Customer Journey [10:47 - 14:55] - Option B: Handwritten Cards, Cookie Boxes & Touchpoints [14:56 - 17:35] - Option C: Social Media & Seasonal Campaigns [17:36 - 19:46] - Pillar 2: Realtor Priority Program [19:47 - 20:33] - Option A: Same-day Inspections/48 Hour Reports [20:34 - 21:18] - Option B: Closing Ready Documentation [21:19 - 23:10] - Option C: Prospecting System & CRM Setup [23:11 - 23:54] - Option D: Scripts, Objection Handling & Follow-up [23:55 - 24:45] - Pillar 3: Insurance Agents Priority Program [24:46 - 25:57] - Option A: Faster Claim Resolution [25:58 - 27:22] - Option B: Finding Agents & Building Relationships [27:23 - 29:04] - Phase-by-Phase Rollout Plan [29:05 - 29:41] - CRM Automation & Tracking [29:42 - 29:54] - Success Metrics That Matter [29:55 - 32:56] - Tips & Tricks [32:57 - 39:31] - Quick Workbook Overview & Download [39:32 - 40:19] - Get a Free Book [40:20 - 41:27] - Work With us [41:28 - 41:41] - Outro Listen to the episode below: Podbean: https://www.roofergrowthhacks.com/ Apple: https://podcasts.apple.com/us/podcast/roofer-growth-hacks/id1646317272 Spotify: https://open.spotify.com/show/4v5weQohba6pUzSFv7MH3s Amazon: https://music.amazon.com/podcasts/9f2171d4-bc2d-4629-9d3c-6f3921cc4f10 iHeart Radio: https://iheart.com/podcast/119165020 YouTube: https://www.youtube.com/@RoofingSites Resources: RoofingSites: https://www.roofingsites.com/ Workbook: https://www.roofingsites.com/referral-machine-workbook Free Book - https://go.roofingsites.com/ Let us help - https://www.roofingsites.com/schedule/ Ultimate Website Checklist - https://www.roofingsites.com/website-checklist Connect with us! Facebook: https://www.facebook.com/roofingsites Instagram: https://www.instagram.com/roofingsites/ LinkedIn: https://www.linkedin.com/company/roofingsites/ YouTube: https://www.youtube.com/@RoofingSites
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    42 m
  • From $3M to $10M in One Year – Indy Roof & Restoration Success Story with Aaron Christy - Roofer Growth Hacks - Season 4 Episode 4

    From $3M to $10M in One Year – Indy Roof & Restoration Success Story with Aaron Christy - Roofer Growth Hacks - Season 4 Episode 4
    Sep 24 2025

    Welcome to Roofer Growth Hacks by RoofingSites.com. In this episode, Chris Hunter sits down with Aaron Christy, the founder of Indy Roof & Restoration — one of Indiana’s fastest-growing roofing companies. Known for his transparency, community focus, and marketing chops, Aaron shares the real growth hacks that helped him triple his company’s size in just a few years.

    From using SOPs without an in-house team to overcoming the dreaded $15M revenue plateau, Aaron opens up about the behind-the-scenes challenges of scaling a roofing business. He also breaks down the early marketing moves that worked — including how he leveraged social media, built key realtor relationships, and used simple text blasts to drive leads and momentum.

    If you're looking for real-world strategies from a roofer who's been in the trenches, this episode is packed with insights you won’t want to miss!

    About:

    Aaron Christy, owner of Indy Roof & Restoration, began the business in 2018. Our company continues to lead the way in demonstrating exactly how roofing services should be performed. We place a huge emphasis on ensuring our customers are well educated and informed throughout every step of the process.

    From communicating with most insurance companies and being trusted by real estate agents and residential and commercial customers throughout our wide Indiana service areas, you can always rest easy knowing you’ve picked the right roofing team for the job.

    Timestamps:

    [00:00 - 01:08] - Intro

    [01:09 - 04:57] - Aaron’s Entrepreneurial Journey

    [04:58 - 05:59] - Biggest Hurdles When Growing Your Company

    [06:00 - 08:54] - What is SOP?

    [08:55 - 11:48] - Tripling in Size with No In-House SOP Team

    [11:49 - 15:34] - The $15M Wall: Why Growth Slows and Where to Focus Next

    [15:35 - 24:05] - Using Social Media to Launch

    [24:06 - 27:25] - AI And Company Rating

    [27:26 - 31:02] - Roofing Industry Trends Worth Following

    [31:03 - 31:30] - Word From Our Sponsor

    [31:31 - 36:55] - Lightning Round

    [36:56 - 46:10] - Episode Wrap Up & Key Takeaways

    Listen to the episode below:

    Podbean: https://www.roofergrowthhacks.com/

    Apple: https://podcasts.apple.com/us/podcast/roofer-growth-hacks/id1646317272

    Spotify: https://open.spotify.com/show/4v5weQohba6pUzSFv7MH3s

    Amazon: https://music.amazon.com/podcasts/9f2171d4-bc2d-4629-9d3c-6f3921cc4f10

    iHeart Radio: https://iheart.com/podcast/119165020

    YouTube: https://www.youtube.com/@RoofingSites

    Resources:

    Indy Roof & Restoration:https://indyroofandrestoration.com/

    LinkedIn:https://www.linkedin.com/in/aaronchristy/

    RoofingSites: https://www.roofingsites.com/

    Ultimate Website Checklist - https://www.roofingsites.com/website-checklist

    Free Book - https://go.roofingsites.com/

    Let us help - https://www.roofingsites.com/schedule/

    Connect with us!

    Facebook: https://www.facebook.com/roofingsites

    Instagram: https://www.instagram.com/roofingsites/

    LinkedIn: https://www.linkedin.com/company/roofingsites/

    YouTube: https://www.youtube.com/@RoofingSites
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    46 m
  • September State of Marketing for Roofers With Chris - Roofer Growth Hacks - Season 4 Episode 3

    September State of Marketing for Roofers With Chris - Roofer Growth Hacks - Season 4 Episode 3
    Sep 17 2025

    Welcome to Roofer Growth Hacks by RoofingSites.com. In this episode, Chris Hunter breaks down how AI search (AEO/IEO/“answer engines”), Google Gemini’s newest upgrades, and smarter content distribution are changing how roofing companies get found and chosen.

    From AI-generated video/image tools (“Veo 3” video, “Nano Banana” image) to FAQs, schema, and local backlinks, Chris shows exactly how to widen your footprint so ChatGPT, Gemini, Perplexity & Google consistently surface your brand before competitors.

    Chris shares why diversified content (YouTube, podcast platforms, social, Google Business Profile) and on-site FAQs are fueling AI results—plus why adding robust schema and local citations (BBB, Chamber, associations) can tip the scales in your market. If you’re serious about being the roofer AI recommends first, this episode is for you.

    If you’re serious about growing your roofing business and mastering modern website strategy, this episode is for you!

    About:

    RoofingSites.com has been helping Roofing Companies grow for over a decade by using our proven marketing system, the 4R Roofing Marketing System, to provide exclusive calls and appointments to each company. We started as a web design company and quickly pivoted to a marketing company, as that’s what the Internet’s all about - and it’s what our partners kept asking us for!

    Since then, we’ve transitioned into a marketing company that not only helps get calls to your roofing company, we help you close the sale!

    Timestamps:

    [00:00] Introduction to Roofer Growth Hacks [01:15] Google Gemini's Latest Features [03:45] AI in Cost-Effective Marketing Content [06:30] Importance of AI Search Optimization [09:00] Preparing for Siri's Voice Search Advancements [12:00] Closing Remarks and Call to Action

    [00:00 - 00:26] - Intro

    [00:27 - 02:36] - Google Gemini's Latest Features

    [02:37 - 03:30] - Google Nano Banana

    [03:31 - 12:15] - Importance of AI Search Optimization

    [12:16 - 17:30] - Preparing for Siri's Voice Search Advancements (Apple)

    [17:30 - 19:14] - Episode Wrap Up

    Listen to the episode below:

    Podbean: https://www.roofergrowthhacks.com/

    Apple: https://podcasts.apple.com/us/podcast/roofer-growth-hacks/id1646317272

    Spotify: https://open.spotify.com/show/4v5weQohba6pUzSFv7MH3s

    Amazon: https://music.amazon.com/podcasts/9f2171d4-bc2d-4629-9d3c-6f3921cc4f10

    iHeart Radio: https://iheart.com/podcast/119165020

    YouTube: https://www.youtube.com/@RoofingSites

    Resources:

    RoofingSites: https://www.roofingsites.com/

    Ultimate Website Checklist - https://www.roofingsites.com/website-checklist

    Free Book - https://go.roofingsites.com/

    Let us help - https://www.roofingsites.com/schedule/

    Connect with us!

    Facebook: https://www.facebook.com/roofingsites

    Instagram: https://www.instagram.com/roofingsites/

    LinkedIn: https://www.linkedin.com/company/roofingsites/

    YouTube: https://www.youtube.com/@RoofingSites
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    19 m
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