In this episode of Remodelers On The Rise, Kyle Hunt sits down with Spencer Powell, CEO of Builder Funnel, to unpack the marketing math remodelers need. You’ll learn how to set a practical budget, track lead sources, and focus on ROI so you know exactly what you can afford to spend to acquire clients. Spencer walks you through Builder Funnel’s “attract → convert → nurture → measure” framework, and they share actionable wins you can implement immediately—whether that’s smarter offers on your website or follow-up strategies you may be skipping.

Plus, if you’re ready to do more than just listen, hear how you can work with Builder Funnel: start by visiting builderfunnel.com/rotr.

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Today's episode is sponsored by Builder Funnel! Click here to learn more about how Builder Funnel helps remodelers and home builders grow through strategic digital marketing.

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Takeaways

Surrounding yourself with the right people is crucial for success.
Networking and peer groups can significantly impact your business.
Understanding how much to spend on marketing is essential for growth.
Investing in marketing should be viewed as a long-term strategy.
Knowing the value of a customer helps in determining marketing spend.
A marketing engine consists of attracting, converting, nurturing, and measuring leads.
Tracking and measuring marketing efforts is often overlooked by remodelers.
Quick wins can be achieved by reaching out to past clients and leads.
Building a marketing strategy takes time and consistency.
The importance of playing the long game in marketing efforts.

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Chapters

00:00 Introduction and Wisdom Sharing
03:40 The Importance of Networking and Peer Groups
06:47 Understanding Marketing Spend for Remodeling Businesses
09:40 The Value of Customer Acquisition Costs
12:37 Investment Mindset in Marketing
15:37 Calculating Customer Value and Marketing Ratios
18:31 Building a Marketing Engine: Attract, Convert, Nurture
21:35 Strategies for Attracting Clients
29:18 Lead Generation Strategies
31:01 Nurturing Leads Effectively
33:01 The Importance of Measurement
36:42 Tracking Marketing Success
40:45 Understanding Customer Acquisition Costs
44:40 Quick Wins for Remodelers
49:35 Creating a Marketing Through Line
51:43 The Long Game in Marketing

In this episode of Remodelers on the Rise, Kyle Hunt sits down with Dr. Noah St. John—author of Power Habits and Seven Figure Expert. Together, they dig into why “hustle harder” isn’t sustainable, how entrepreneurs can break free from head trash, and why true success isn’t just about making more money but about reclaiming your time, energy, and relationships. You’ll hear insights on his Freedom Lifestyle Formula, the power of affirmations versus “afformations,” and stories of clients who transformed both their businesses and their personal lives.

https://powerhabitsbook.com/sevenfigureexpertbook

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Explore the vast array of tools, training courses, a podcast, and a supportive community of over 2,000 remodelers. Visit Remodelersontherise.com today and take your remodeling business to new heights!

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Takeaways

Dr. Noah St. John helps entrepreneurs reclaim their lives while increasing income.
The Freedom Lifestyle Formula includes time, energy, relationships, and money.
Inner game (mindset) is crucial before addressing outer game (business strategies).
Afformations are empowering questions that shift mindset and drive success.
Many entrepreneurs struggle with head trash that limits their potential.
Success stories are essential when choosing a coach or mentor.
Money alone does not guarantee happiness; balance is key.
Dr. St. John's coaching has helped clients generate billions collectively.
Understanding your beliefs can lead to significant breakthroughs in business.
Resources are available for those looking to improve their mindset and achieve goals.

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Chapters

00:00 Introduction to Dr. Noah St. John
02:17 The Freedom Lifestyle Formula
11:04 Inner Game vs. Outer Game in Coaching
16:59 Achieving Results in 12 Weeks
19:45 Setting Goals and Overcoming Obstacles
24:02 The Power Habit System Explained
29:06 Understanding Afformations and Their Impact
34:15 The Balance of Wealth and Happiness
40:11 Resources for Personal Growth and Coaching

In this episode of Remodelers On The Rise, Kyle sits down with behavioral scientist Dr. Kurt Nelson to explore what great leaders say — and how they say it. From the psychology behind effective communication to the science of motivation and behavior change, this episode is packed with insights remodelers can use to lead with more clarity and influence. Whether you’re guiding a team, communicating with clients, or trying to build a strong company culture, you’ll take away practical tools that make your leadership more impactful.

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Ready to stop guessing and start growing? Visit Contractor Growth Network to see how they help remodelers like you build marketing that works. And for weekly insights that actually move the needle, tune into their podcast: https://www.contractorgrowthnetwork.com/podcast/

Want to hear more about Contractor Growth Network in action? Check out our June episode, Moving Beyond DIY Marketing. In it, Peter Ranney from RanneyBlairWeidmann shares why he trusted CGN and how they helped his website generate more referral-quality leads for his Design Build Firm.

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Explore the vast array of tools, training courses, a podcast, and a supportive community of over 2,000 remodelers. Visit Remodelersontherise.com today and take your remodeling business to new heights!

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Takeaways

Effective communication involves understanding both the sender and receiver.
Framing messages positively can significantly impact engagement and motivation.
Concrete language is more effective than abstract language in leadership.
Filling in uncertainties is crucial to prevent negative assumptions.
Positive thinking can lead to a more joyful and productive work environment.
Emotions are contagious; a positive leader fosters a positive team.
Intentional communication requires thoughtfulness and preparation.
Self-talk influences our perception and response to challenges.
Understanding behavioral science can enhance leadership effectiveness.
Celebrating milestones can strengthen community and engagement.

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Chapters

00:00 Introduction to Behavioral Science in Leadership
04:03 The Importance of Effective Communication
06:44 Framing Communication for Impact
09:49 Empathy and Understanding in Leadership
12:48 The Power of Self-Talk and Reframing
16:01 Concrete vs. Abstract Language in Communication
22:46 The Power of Concrete Language
28:52 Filling in Uncertainty
37:55 The Impact of Positive Thinking